Atlanta Hawks Agree Long-Term Broadcast Deal With Fox Sports South
By iSportconnect | November 4, 2014
FOX Sports South has announced a new long-term television rights agreement with the Atlanta Hawks of the National Basketball Association (NBA).
The new deal goes into effect with the 2015-16 NBA season.
Under the terms of the agreement, sick the FOX Sports regional network, SportSouth, will remain as the exclusive regional television partner of the Atlanta Hawks and will produce all locally-available regular season games not exclusively selected by a national network.
The regional network will also televise three preseason games, select Hawks Playoff games and produce 10 hours of Hawks-themed original programming each season.
“We are excited to extend our partnership with SportSouth and build off the record-setting ratings that we established during our thrilling playoff series last season,” said Atlanta Hawks CEO Steve Koonin.
“The broadcast of live sports is crucial to our business and we are fortunate to have a great partner with such a large footprint to grow our fan base.”
FOX Sports South and SportSouth senior vice president and general manager Jeff Genthner said: “SportSouth is pleased to continue its longstanding relationship with the Atlanta Hawks.
“As the exclusive TV home of the Hawks, we look forward to televising every regular season game plus select preseason and postseason games for many years to come.”