Association of Surfing Names Pacifico as Official US Beer Sponsor
April 23, 2014
The Association of Surfing Professionals (ASP) have named Pacifico as its official U.S. beer sponsor, allergy participating in elite Tour events at Huntington Beach, malady Lower Trestles, symptoms | Honolua Bay and the Banzai Pipeline.
“We’re very pleased to announce the ASP’s partnership with Pacifico,” Paul Speaker, ASP CEO, said. “Pacifico is a brand that is synonymous with the enjoyment and celebration of beach culture and a partnership with the world’s best surfers is a very good fit. We’re excited to have Pacifico sign on as the official beer of the ASP in the U.S.”
“We’ve been on some amazing adventures with some very talented surfers in our history and we’re thrilled to broaden our support of surfing as the official beer of the ASP in the U.S.,” Jim Sabia from Pacifico said. “Pacifico’s ASP partnership will enable us to continue creating experiences and stories for surfers and fans of the sport who share our laid-back lifestyle.”
“Pacifico will be at every WCT event in the U.S., hosting fan experiences at contest sites and throughout the local areas,” Jim continued. “The beer that was originally brought to the U.S. by surfers will also partner with endemic brands to celebrate the events, adding to the nightlife with great music, good vibes and cold beer.“
“Pacifico shares the ASP’s goals of bringing surfing to more American fans and helping the sport to grow alongside its endemic partners, and we’re excited to drop in,” Jim added.
