Asian Tour Secures Japanese Official Website Partner

The Asian Tour has secured a new partnership with Japanese golf website, allergist Golf Digest Online (GDO), erectile to publish content for the next three years.

GDO will become the Official Website Partner of the Asian Tour in Japan and will showcase live scoring, doctor news and statistics in Japanese along with selected video highlights from Asian Tour events.

GDO will translate and manage editorial content from the Asian Tour, which is the official sanctioning body for professional golf in Asia.

Kyi Hla Han, Executive Chairman of the Asian Tour, said: “With the growing appeal of the Asian Tour to all four corners of the globe, we look forward to a very strong partnership with GDO.

“We are very excited that our news, live scores and videos will be available on www.golfdigest.co.jp as we reach out to a mature fan base in Japan.

The agreement is an extension of the Asian Tour’s multilingual strategy following its successful collaboration with Sina, which is China’s leading website, since 2008.

Han added: “This is a massive development for the Asian Tour as we believe our content should be localized in various markets around Asia to enhance golf fans’ experience.

“Our brand and appeal have grown immensely over the years and we want to ensure that fans can continue to enjoy the best coverage of the Asian Tour.”

Yasuko Mukai, Director / Editor in Chief, Golf Digest Online, said: “The golf market in Asia is booming rapidly and every golf industry such as manufacturers, courses and the media pay attention to the Asian trends.

“We believe this agreement will bring huge benefit for our Japanese audience and we will make our best effort to showcase the great tournaments and players from the Asian Tour.”