Asian Tour and Hilton Worldwide Sign Partnership Extension

The Asian Tour has agreed an extended partnership deal with Hilton Worldwide.

The global hospitality company will continue as the tour’s Official Hotel Partner for 2016.

One of the elements of the partnership will include activation at events across the season as well as having a strong brand presence on the golf course.

This will continue across the year, beginning with the Maybank Championships in February in Kuala Lumpur.

Mark Liversidge, vice president, marketing – Asia Pacific, Hilton said: “We look forward to our continued partnership with Asia Tour, and to opening our doors and golf carts to golf lovers around the world.”

Kyi Hla Han, Commissioner, Asian Tour said: “We are pleased with Hilton’s extension of our partnership. Their commitment towards the Asian Tour underscores the global appeal of the Tour, and we look forward to continuing our mutually rewarding partnership.”

Hilton will continue to sit alongside the Asian Tour’s other major partners such as ECCO, Rolex, Titleist, FENIX Golf and Fuji Xerox.

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