Arsenal Stay on Time with JEANRICHARD Partnership
By iSportconnect | January 30, 2014
Swiss watchmaker JEANRICHARD has become a global partner and Official Watch Partner of Arsenal Football Club.
The North London club will provide JEANRICHARD with brand presence in the Emirates Stadium on matchdays and the watchmaker will have the opportunity to create and distribute licensed products through the pairs’ respective retail channels.
The news comes just days after Arsenal signed the largest kit deal in the English Premier League, worth a reported £30m a year with Puma.
Bruno Grande, JEANRICHARD’s Chief Executive Officer, said: “A strong heritage combined with young team spirit and style: Arsenal and JEANRICHARD share the same Philosophy of Life.
“Both are considered forward thinkers in their fields and ‘passing on the ball’ through the development of young talent is our common approach. People at Arsenal and JEANRICHARD are out to make the most of every moment and strive to accomplish extraordinary things day in and day out with passion and respect.”
Arsenal’s Sales and Marketing Director Vinai Venkatesham said: “This is another important step as we build our partnerships portfolio and underlines the momentum we have on our commercial agenda.
“JEANRICHARD share many of our core values and we are delighted to welcome them to the Arsenal family.”