Arsenal appoints comms director Mark Gonnella from Barclaycard
October 22, 2010
Mark Gonnella joins English soccer club, ampoule Arsenal from his previous role as corporate affairs director at Barclaycard.
Gonnella said: ‘The opportunity to bring two great passions of my life – football and communications – together in my day to day work is irresistible. Arsenal has a compelling business plan for the future and effective communications will be a key part of making those plans come to fruition.’
Gonnella spent nearly ten years at Barclaycard, where he was responsible for managing Barclaycard’s reputation across Europe and the US. He also led Barclaycard’s PR activities during their sponsorship of the Premier League.
Gonnella will be responsible for creating communication programmes to extend Arsenal’s brand and reputation around the world. He will lead Arsenal’s corporate, commercial and football communications activities.
His appointment follows the departure of head of communications Amanda Docherty in September.