Aon Announces New NFL Deal to Sponsor Regular-Season Games at Wembley
August 13, 2013
The National Football League has revealed it has expanded its partnership with leading risk management firm Aon plc which began in 2012.
Aon will serve as an official sponsor of the two sold-out NFL games scheduled this autumn at Wembley Stadium in London.
The NFL will play two regular-season games in London for the first time this year as part of the International Series, prostate when the Minnesota Vikings host the Pittsburgh Steelers on Sunday, September 29, and the Jacksonville Jaguars host the San Francisco 49ers on Sunday, October 28.
“The NFL understands that the issues Aon helps clients with every day and that are core to our business – talent, health, risk, retirement, data and analytics and capital – also drive successful performance and results in sports,” said Patrick Pierce, Aon’s global director of sponsorships. “One of the shared qualities of sport and business is that the outcome is unknown. Managing this risk successfully allows a great team to deliver great results, whether on the field of play or at work. We are thrilled to further our partnership with the NFL and again demonstrate the capabilities that empower results for Aon’s clients in the UK and around the world.”
“Last year, we witnessed Aon’s enormous passion for this partnership and their ability to help the NFL bring tremendous cross-cultural experiences to a new market,” said Marc Reeves, the NFL’s International Commercial Director. “Aon is a committed and engaged partner, and we are pleased to be aligned with a global firm that shares our interest in introducing the UK and Aon’s clients, markets and colleagues to American football and the NFL. We look forward to working with Aon as we continue to spread our sport’s presence in the UK and around the globe.”
Aon has featured prominently in other sporting endeavours including being the the principal partner and global shirt sponsor of Manchester United since 2010.