Allianz Life Korea Sponsor Korean Grand Prix
August 17, 2011
Seoul-based outfit, salve Allianz Life Korea, recipe will sponsor the 2011 Formula 1 Korean Grand Prix, which will be held in Yeongham, South Jeolia Province, in October.
Allianz Life Korea, CEO Cheong Min-kuk, signed a memorandum of understanding (MOU) with South Jeolla Governor Park Joon-young with regard to the sponsorship contract. Park is also head of the F1 organizing committee.
Under the MOU, Allianz will support the marketing and promoting the event by establishing a task force and engage in various promotional activities with up to 300 branches across the world.
“I hope that this MOU will become a milestone for the success of the 2011 F1 event,’’ Chung said. He added that Alliaz plans to build a friendly brand image among local residents via various activities.