AJ BXING names Hyde & Sleep as official sleep partner
February 16, 2018
Boxer Anthony Joshua’s management company AJ BXING has announced Hyde & Sleep as its official sleep partner.
As part of the deal, Hyde & Sleep will provide the IBF and WBA world heavyweight champion Joshua Buatsi and Lawrence Okolie with mattresses when they travel for fights.
Anthony said: “When the AJ BXING team are travelling and staying in hotels, it can take a while to get used to a different bed. Lawrence, Josh and I are really looking forward to partnering with Hyde & Sleep; with their mattresses, we’re guaranteed to sleep well at home, at training camp and even before a flight. When all our focus is on training, it’s great to know we’ve got sleep sorted.”
Hyde & Sleep’s founder Andrew Tyler said: “We’re on a mission to promote the importance of sleep to our health and wellbeing and this is never more true than if you’re a professional sportsman,”
“As a British brand, we’re really proud to support AJ BXING and we can’t wait to see what’s next for the rising stars. We’re looking forward to working with all three athletes and seeing the full Hyde & Sleep product range become part of their entourage.”
