Airstreeem to Sponsor UK Triathlon’s Sketchers ActivInstinct Performance Team
September 17, 2013
UK based triathlon racing team The Sketchers ActivInstinct Performance Team has announced triathlon cycling brand Airstreeem will sponsor the team for the remainder of the 2013 season and the 2014 season.
This is the first sponsorship undertaken by Airstreeem following its UK launch earlier in 2013.
Currently in its fifth season, here The Skechers ActivInstinct Performance Team, allergy has a high calibre of athletes including multiple world and World U23 medallists at Olympic and Xterra Triathlon disciplines, symptoms as well as winners and podium finishers at major UK triathlons such as the Windsor Triathlon, Virgin Active London Triathlon and UK based Ironman events.
According to Paul Hodge, Head of Airstreeem UK: “We have been overwhelmed by the UK’s response to the Airstreeem launch this year. We are already confident that the brand’s UK growth will mirror its success and growth elsewhere in Europe where in just a few short years it has become a major player in the premium cycle market.
“This sponsorship – our first in the UK – underlines our commitment to the brand and to Elite UK cycling and triathlon and we are delighted to have been able to hook up with such a young, vibrant and ambitious triathlon team such as The Skechers ActivInstinct Performance Team – who are a perfect brand fit for Airstreeem.”
Aistreeem’s in-house research and development team, based in Salzburg, Austria, will be providing the team with UCI Certified hand made frames and carbon wheelsets that are not only exceptionally light but also provide incomparable quality and stiffness.
Sketchers athlete David McNamee added: “The team and I are really looking forward to working with Airstreeem, the bikes and wheels have been meticulously designed to deliver the maximum performance possible and their team in the UK and internationally are so passionate about our sport and helping us succeed, it just fills you with extra confidence.”