Acer Signs On with Toronto Blue Jays as Official Partner
March 26, 2014
Major League Baseball franchise Toronto Blue Jays have announced computer brand Acer as a new official partner for the 2014 season.
As the exclusive category partner for laptops and tablets, order Acer will have its presence known with marketing programs and in-stadium promotions designed to ensure Toronto Blue Jays fans enjoy their favorite team while getting to know more about Acer.
“Acer is proud to be an Official Partner of the Toronto Blue Jays,” said Terry Tomecek, General Manager, Acer Canada. “Working with one of Canada’s most beloved sport franchises and promoting the Acer brand to baseball fans will reinforce our position as the leading provider of notebooks in Canada while giving us more interaction with our customers at Blue Jays games.”
“The Toronto Blue Jays are happy to partner with another category leader such as Acer,” added Stephen Brooks, Senior Vice President of Business Operations for the Toronto Blue Jays. “We look forward to helping Acer connect with our passionate fans at Rogers Centre, and through the Sportsnet game broadcasts.”
As an official partner, Acer will receive dominant branding throughout Rogers Centre including a double outfield wall position, digital signage, and an in-game feature. Blue Jays fans will have the opportunity to play for Acer products throughout the season by participating in social media based promotions.
In addition, Acer will be the exclusive sponsor of the Sportsnet Pitch Tracker in broadcast for the first half of the season.
