60 Sponsorship Deals of the Week: 21/02/14

February 21, 2014

1

Los Angeles Clippers Renew AQUAhydrate Water Partnership

Friday, 21 February 2014

2

Gill Renew Emirates Team New Zealand Partnership for 2014

Friday, 21 February 2014

3

Xerox Announced as New Title Sponsors of Golden Lions

Friday, 21 February 2014

4

Samsung Acquire Title Sponsorship Rights to Surfing’s ASP World Championship

Friday, 21 February 2014

5

Nike to Sponsor University Boat Race

Friday, 21 February 2014

6

Adidas Expands UEFA Deal to Include Match Ball Rights

Friday, 21 February 2014

7

American Ethanol Partners with Richard Childress Racing for 2014 Season

Friday, 21 February 2014

8

Carsforsale.com Sponsor Landon Cassill for Daytona Speedweeks

Friday, 21 February 2014

9

LendingTree to Sponsor Swan Racing for Daytona 500

Friday, 21 February 2014

10

Tyrepower Becomes Title Sponsor of V8 Supercars’ Tasmania 400

Thursday, 20 February 2014

11 

Phoenix Suns Seal Arizona Rattlers Marketing Deal

Thursday, 20 February 2014

12

Huddersfield Town Seals New Commercial Deal with Louise Woollard Financial

Thursday, 20 February 2014

13

Sahara Force India Signs New Supply Deal with STILL

Thursday, 20 February 2014

14

G&K Services to Sponsor JD Motorsports’ Landon Cassill

Thursday, 20 February 2014

15

Magners Named Official Cider of NSW Waratahs

Thursday, 20 February 2014

16

Adidas Become Official Apparel and Footwear Supplier of Athletics Australia

Thursday, 20 February 2014

17

HEXIS Group Extends SRO Motorsports Partnership

Thursday, 20 February 2014

18

Opel Renews SC Freiburg Sponsorship

Thursday, 20 February 2014

19

Lotus F1 Extend Renault Partnership

Thursday, 20 February 2014

20

Adidas to Provide Exclusive Apparel for Dr Pepper Dallas Cup

Thursday, 20 February 2014

21

TriStar Motorsports Reveal Salt Life Partnership for 2014 Season

Thursday, 20 February 2014

22

Widow Wax Sponsors NASCAR’s BK Racing

Thursday, 20 February 2014

23

Insurance Office of America to Sponsor Tommy Baldwin Racing at Daytona 500

Thursday, 20 February 2014

24

Flex Seal Extend JD Motorsports Partnership

Thursday, 20 February 2014

25

Damiki Fishing to Sponsor FLW

Thursday, 20 February 2014

26

Portland Trail Blazers Sign Back with Ticketmaster

Wednesday, 19 February 2014

27

Rising Golf Star Max Kieffer Becomes Air Partner Ambassador

Wednesday, 19 February 2014

28

BetSpinWin to Sponsor Boxer Curtis Woodhouse

Wednesday, 19 February 2014

29

Malcolm Group Inks Glasgow Warriors Sponsorship

Wednesday, 19 February 2014

30

Reef Sponsors Surfer Tia Blanco

Wednesday, 19 February 2014

31

Western Sales Sign Deal to Sponsor Head Racing During NHRA Nationals

Wednesday, 19 February 2014

32

Moy Park to Sponsor 2014 FIFA World Cup

Wednesday, 19 February 2014

33

Texas Rangers Seal Nitto Tire Sponsorship

Wednesday, 19 February 2014

34

MLS Champions Sporting Kansas City Announce Price Chopper Partnership

Wednesday, 19 February 2014

35

Brandt Snedeker Inks Lamkin Grips Endorsement Deal

Wednesday, 19 February 2014

36

VaporBrands to Sponsor NASCAR’s Jeb Burton

Wednesday, 19 February 2014

37

MLL All-Star Matt Abbot to Endorse Brine Products

Tuesday, 18 February 2014

38

Lowrance Named Presenting Sponsor of 2014 FLW College Fishing National Championship

Tuesday, 18 February 2014

39

John Deere Signs On with PGA Tour Golfer Zach Johnson as Corporate Sponsor

Tuesday, 18 February 2014

40

Buffalo Bills Name Admar Supply as Official Construction Equipment Supplier

Tuesday, 18 February 2014

41

Western Force Reveal Clough as New Jersey Sponsor

Tuesday, 18 February 2014

42

EurAsia Cup Sponsors Malaysia Events to Increase Interest for Competition

Tuesday, 18 February 2014

43

NASCAR’s Jimmy Weller Partners with Engine Parts Plus & Genmark Geneva-Liberty Steel

Tuesday, 18 February 2014

44

Petrobras Returns to F1 in New Williams Deal

Tuesday, 18 February 2014

45

Chelsea Boss Jose Mourinho Becomes Ambassador for Jaguar & Hublot

Tuesday, 18 February 2014

46

William Hill Seal Deal to Sponsor Imperial Cup Day at Sandown Park

Tuesday, 18 February 2014

47

Sheffield Hallam Becomes First University to Partner with Tour de France

Tuesday, 18 February 2014

48

Phoenix International Raceway to Sponsor NASCAR’s Michael McDowell

Tuesday, 18 February 2014

49

Peps India Agrees Deal to Sponsor Asia Cup

Tuesday, 18 February 2014

50

Audi to Sponsor German Sailing League

Tuesday, 18 February 2014

51

Webjet Remains Shirt Sponsor of Sydney FC in New Two-Year Deal

Tuesday, 18 February 2014

52

STX Adds MLL’s Ryan Young to Growing Sponsorship Roster

Tuesday, 18 February 2014

53

TATA Becomes Parramatta Eels Short Sponsor

Monday, 17 February 2014

54

Z-Man Fishing to Sponsor FLW

Monday, 17 February 2014

55

Akebono Becomes Official Technology Partner of McLaren Mercedes F1

Monday, 17 February 2014

56

PGA Tour Signs New Marketing Partnership with SERVPRO

Monday, 17 February 2014

57

Neymar Joins Castrol as Global Ambassador

Monday, 17 February 2014

58

Oris Inks New Deal as Official Watch Partner of Williams F1

Monday, 17 February 2014

59

Carlsberg to Sponsor Olivier Giroud

Monday, 17 February 2014

60

Threadneedle Agrees to Sponsor World Triathlon Series

Monday, 17 February 2014