50 Sponsorship Deals of the Week: 28/03/14

March 28, 2014

1

MotoGP Retains IVECO Partnership

Friday, 28 March 2014

2

Lycamobile Becomes Official Mobile Partner of Powerboat P1

Friday, 28 March 2014

3

ŠKODA UK Renews Tour of Britain Sponsorship

Friday, 28 March 2014

4

Munster Rugby’s Stadium to be Renamed Irish Independent Park

Friday, 28 March 2014

5

Srixon Return as Sponsor for 2014 Queensland Open

Friday, 28 March 2014

6

BullFrog Becomes Official Sunscreen of IRONMAN U.S. Series

Friday, 28 March 2014

7

LPGA’s Kraft Nabisco Championship Announce Airweave as New Sponsor

Friday, 28 March 2014

8

VaporBrands to Support NASCAR’s Jeb Burton at Martinsville Speedway

Friday, 28 March 2014

9

QIPCO Holding to Sponsor Irish Champion Stakes

Friday, 28 March 2014

10 

Liberty University to Sponsor JR Motorsports’ William Byron

Friday, 28 March 2014

11

Puma Renews Chesterfield FC Supply Deal

Friday, 28 March 2014

12

Detroit Tigers Inks Sponsorship Deal with AAA Michigan

Thursday, 27 March 2014

13

MLB’s Andrelton Simmons Inks Endorsement Deal with Mizuno

Thursday, 27 March 2014

14

Aegon Extends Shirt Sponsorship of Ajax for Further Six Months

Thursday, 27 March 2014

15

Superbowl Champion Derrick Coleman Becomes Ambassador for Starkey Hearing

Thursday, 27 March 2014

16

NCAA Partners with Scissors Brand for March Madness

Thursday, 27 March 2014

17

USA Cycling Renews Bonk Breaker Partnership

Thursday, 27 March 2014

18

Mace Enters NASCAR as Circle Sport Sponsor

Thursday, 27 March 2014

19

LINE-X to Sponsor NASCAR’s Duck Commander 500

Thursday, 27 March 2014

20

MLB Inks New Official Laundry Detergent Partner

Wednesday, 26 March 2014

21

VfR Aalen Extends with Shirt Sponsor

Wednesday, 26 March 2014

22

Coca-Cola to Sponsor Gary Player Invitational

Wednesday, 26 March 2014

23

Xenith Become Authorized Supplier of Helmets for NFL

Wednesday, 26 March 2014

24

Acer Signs On with Toronto Blue Jays as Official Partner

Wednesday, 26 March 2014

25

Atlanta Braves Renews with Official Sporting Goods Retailer

Wednesday, 26 March 2014

26

Land Rover Extends Burghley Horse Trials Title Sponsorship

Wednesday, 26 March 2014

27

Garmin Becomes Official Camera Sponsor of Tough Mudder Events

Wednesday, 26 March 2014

28

Gilbert Renews Australian Rugby Union Partnership

Wednesday, 26 March 2014

29

Audi Extends FIS Support with Sponsorship of Nordic Combined World Cup

Wednesday, 26 March 2014

30

MotoGP’s Bradley Smith Welcomes Bridgestone & Rudy Project as New Sponsors

Wednesday, 26 March 2014

31

Dr Pepper to Sponsor College Football Playoff National Championship Trophy

Wednesday, 26 March 2014

32

Menards Continue as Presenting Sponsor of 2014 ARCA Racing Series

Wednesday, 26 March 2014

33

Sunoco Race Fuels to Supply EuroV8 Series & EuroGTSprint

Wednesday, 26 March 2014

34

Nike to Supply Brighton & Hove Albion Kits from Next Season

Tuesday, 25 March 2014

35

New York Rangers Announce New Online Gaming Partner

Tuesday, 25 March 2014

36

Omega Pharma Quick-Step Announce New Partnership with RadiumOne

Tuesday, 25 March 2014

37

Kia Extends with Brand Ambassador Michelle Wie

Tuesday, 25 March 2014

38

NFL Inks Two New Partnership Extensions with Riddell and Bose

Tuesday, 25 March 2014

39

Kumho Tyre to Supply Australian Sports Racer Series

Tuesday, 25 March 2014

40

GT Radial Revealed as Tire Supplier of Formula DRIFT

Tuesday, 25 March 2014

41

Malbuner to Sponsor Spengler Cup

Tuesday, 25 March 2014

42

Etihad Airways Becomes Official Airline Partner of MLS

Tuesday, 25 March 2014

43

Asics to Sponsor Auckland Marathon

Monday, 24 March 2014

44

Laithwaite’s Announced as Official Wine and Champagne Sponsor of Cowes Week

Monday, 24 March 2014

45

Boylesports to Sponsor Irish Grand National

Monday, 24 March 2014

46

Lycamobile to Sponsor Nine English Cricket Grounds, Becomes Official Partner of Surrey Cricket

Monday, 24 March 2014

47

Sparco Renews Patnership with GP2’s Racing Engineering

Monday, 24 March 2014

48

Quicken Loans Replaces AT&T as Title Sponsor of PGA Tour Event

Monday, 24 March 2014

49

Nike Expands U.S. Soccer Relationship to Include US Youth Soccer Events

Monday, 24 March 2014

50

SKINS Increases Triathlete Partnerships with Kemp & Cave Sponsorship

Monday, 24 March 2014