50 Sponsorship Deals of the Week: 11/07/14

July 11, 2014

1

Sheffield Wednesday Adds Azerbaijan Land of Fire as New Shirt Sponsors

Friday, 11 July 2014

2

Swindon Town Gets New Back of Shirt Sponsors

Friday, 11 July 2014

3

Jose Mourinho Becomes BT Sport Ambassador

Friday, 11 July 2014

4

Sydney FC Adds Hitec Drainage as Latest Corporate Partner

Friday, 11 July 2014

5

AutoTrader to Sponsor Team Penske’s Joey Logano

Friday, 11 July 2014

6

Phil Parsons Racing Signs Provident Metals Sponsorship

Friday, 11 July 2014

7

Guinness Replaces RaboDirect as PRO12 Title Sponsor

Thursday, 10 July 2014

8

Oxford United Announce Avec Sport Partnership

Thursday, 10 July 2014

9

FC Porto Partner with New Balance

Thursday, 10 July 2014

10 

Dyson Inks Deal to Become Bath Rugby’s Title Partner

Thursday, 10 July 2014

11

NBA Rookie Andrew Wiggins Signs with Adidas

Thursday, 10 July 2014

12

Ironman Champion Linsey Corbin Agrees New Endorsement Deal

Thursday, 10 July 2014

13

Axxess Pharma to Sponsor BK Racing’s Cole Whitt

Thursday, 10 July 2014

14

Manchester City Sign Thomson Sport Partnership

Thursday, 10 July 2014

15

POSI+IV Energy Drink Partners the 2014 Ricoh Women’s British Open

Thursday, 10 July 2014

16

ATP and Lacoste Extend Partnership Through 2015

Thursday, 10 July 2014

17

Virgin Atlantic Sponsors Two Caribbean Premier League Teams

Wednesday, 09 July 2014

18

RSG Becomes Bristol City’s New Shirt Sponsor

Wednesday, 09 July 2014

19

Super Bowl Champions Seattle Seahawks Sign Outerwall Partnership

Wednesday, 09 July 2014

20

Greene King Returns to Ipswich Town Fold as Official Beer Sponsor

Wednesday, 09 July 2014

21

MinuteClinic Named Official Sports Physical Provider of USA Football

Wednesday, 09 July 2014

22

Turner Scott Motorsports Secures New Sponsor

Wednesday, 09 July 2014

23

Nielsen Dodge Inks Deal With Seton Hall Athletics

Wednesday, 09 July 2014

24

AFC Wimbledon Sign Short Sponsorship Deal with Nerdfighters

Wednesday, 09 July 2014

25

Formula E’s Mahindra Racing Partners with Carlin for Inaugural Championship

Wednesday, 09 July 2014

26

TDECU Gets Naming Rights to Houston Football Stadium

Wednesday, 09 July 2014

27

Nike Confirm End to Manchester United Kit Deal

Tuesday, 08 July 2014

28

West Bromwich Albion Acquires New Principal Partner

Tuesday, 08 July 2014

29

USA Volleyball Signs VERT as Official Supplier

Tuesday, 08 July 2014

30

Gold Coast Airport Renews Naming Rights of Gold Coast Marathon

Tuesday, 08 July 2014

31

Melbourne Rebels Extend Massey Ferguson Partnership

Tuesday, 08 July 2014

32

MLL Star Will Manny Inks STX Endorsement Deal

Tuesday, 08 July 2014

33

Exclusive: Toronto 2015 Set to Add a ‘dozen’ New Sponsors

Monday, 07 July 2014

34

Leeds United Sign MBi Partnership

Monday, 07 July 2014

35

Melbourne City Sign Etihad Airways Partnership

Monday, 07 July 2014

36

Samsung Renew Deal with TOC for Bosphorus Cross Continental Swimming Race

Monday, 07 July 2014

37

PDC Re-sign with Viagogo Until 2017

Monday, 07 July 2014

38

Crystal Palace Sign Shirt Sponsorship Deal with Neteller

Monday, 07 July 2014

39

Hugo Boss Set to Switch Sponsorship Allegiances from McLaren to Mercedes

Sunday, 06 July 2014

40

PruHealth and PruProtect to Sponsor Eurosport’s Tour de France Coverage

Sunday, 06 July 2014

41

Scorpion Protective Coatings Sponsors NASCAR’s BK Racing

Sunday, 06 July 2014

42

BRM Becomes Official Timekeeper of Pocono Raceway

Sunday, 06 July 2014

43

Saint-Etienne Nets Partnership with BewellConnect

Friday, 04 July 2014

44

LPGA Sign Fubon Financial Holding as Title Sponsor of Taiwan Championships

Friday, 04 July 2014

45

Chinese Property Developer Builds Partnership with Adelaide United

Friday, 04 July 2014

46

Houston Dynamo End Front of Shirt Search with BHP Billiton Deal

Friday, 04 July 2014

47

Land Rover Extends Partnership with Super Rugby’s UC Brumbies

Friday, 04 July 2014

48

NRL’s Cronulla Sharks Finally Sign Major Sponsor in Surprising Circumstances

Friday, 04 July 2014

49

Ferrari F1 Sign Sponsorship Agreement with Haas Automation

Friday, 04 July 2014

50

GMS Racing Name Champion Power Equipment as Official Supplier

Friday, 04 July 2014