50 Sponsorship Deals of the Week: 10/01/14

By Community | January 10, 2014

1

Leeds United Ink Innovative Partnership with San Francisco 49ers

Friday, 10 January 2014

2

Sauber F1 Renew Partnership with Tequila Brand Jose Cuervo

Friday, 10 January 2014

3

Golf Star Martin Kaymer Reveals Mercedes-Benz Endorsement

Friday, 10 January 2014

4

Deltran Battery Expands Rahal Letterman Lanigan Racing Sponsorship

Friday, 10 January 2014

5

Dubai Duty Free Renew Omega Dubai Desert Classic Sponsorship

Friday, 10 January 2014

6

Jack Daniels Inks Texas Rangers Partnership

Friday, 10 January 2014

7

Rheem Becomes Primary Sponsor for RAB Racing’s James Buescher

Friday, 10 January 2014

8

Hamilton Tiger-Cats Sign New Spirit Sponsor

Friday, 10 January 2014

9

ASICS Reveals New Brand Ambassadors for 2014

Friday, 10 January 2014

10

DICK’S Sporting Goods to Title Sponsor High School National Basketball Tournament

Friday, 10 January 2014

11 

Lotto Bayern Renew FC Nuremberg Partnership

Thursday, 09 January 2014

12

Burns Pet Nutrition Sponsors Welsh Champion Hurdle

Thursday, 09 January 2014

13

Ferodo Racing Signs Sponsorship Deal with Michelin Clio Cup Race Series

Thursday, 09 January 2014

14

Radwanska Becomes Ambassador for Luxury Watch Manufacturer Rado

Thursday, 09 January 2014

15

NASCAR’s BK Racing Extend ZAK Products Partnership

Thursday, 09 January 2014

16

Novak Djokovic Becomes Brand Ambassador for Peugeot

Thursday, 09 January 2014

17

Hitachi to Sponsor Helio Castroneves for 2014 IndyCar Season

Thursday, 09 January 2014

18

Marcel Siem Signs New Sponsorship Deal to Use Wilson Clubs

Thursday, 09 January 2014

19

Another Official Sponsor Secured for Men’s EHF EURO 2014

Thursday, 09 January 2014

20

NHL’s Devils and NBA’s 76ers Become First US Professional Sports Teams to Partner with Gambling Company

Thursday, 09 January 2014

21

Sochi Medal Hopeful Marie-Michele Gagnon Becomes Sunshine Village Ambassador

Wednesday, 08 January 2014

22

Bayern Munich Announces Two-Year Partnership with Henkel

Wednesday, 08 January 2014

23

Muc-Off Named Official Supplier of Team Sky

Wednesday, 08 January 2014

24

J.P. Morgan Extends Round the Island Race Sponsorship

Wednesday, 08 January 2014

25

Diamondback Cycles Announce Partnership with Optum Pro Cycling

Wednesday, 08 January 2014

26

TD Bank Acquire Naming Rights to Ottawa’s Lansdowne Park Sports Complex

Wednesday, 08 January 2014

27

Tim Hortons Cafe to Serve Coffee & Hot Chocloate at Phoenix Coyotes’ Jobing.com Arena

Wednesday, 08 January 2014

28

Supercross’ Jeremy McGrath Becomes iON Cameras Ambassador

Tuesday, 07 January 2014

29

Abu Dhabi Ocean Racing Partners with Musto

Tuesday, 07 January 2014

30

Vijay Singh Signs New Endorsement Deal

Tuesday, 07 January 2014

31

Jeremy Lin Leaves Nike for Adidas

Tuesday, 07 January 2014

32

Samsung to Focus on Second Screen Innovation in PGA of America Deal

Tuesday, 07 January 2014

33

Grundfos Seals Shirt Sponsorship Deal with Leicestershire Cricket

Tuesday, 07 January 2014

34

Best Selling Author John Greene Sponsors AFC Wimbledon

Tuesday, 07 January 2014

35

Virgin Trains Announce Partnership with Great Events

Tuesday, 07 January 2014

36

BMW Germany Confirms its Commitment to Winter Sport as Sponsor of the FIL World Cup

Tuesday, 07 January 2014

37

NAPA Auto Parts to Sponsor Chase Elliott for 2014 NASCAR Season

Tuesday, 07 January 2014

38

Circle K Signs Deal as New Title Sponsor of 2014 NHRA Winternationals

Tuesday, 07 January 2014

39

University of Northwestern Ohio Renew ARCA Racing Deal

Tuesday, 07 January 2014

40

PIVOT to Sponsor San Jose Earthquakes New Stadium & Jersey

Monday, 06 January 2014

41

Northern Arizona University Becomes Official Education Partner of Phoenix Suns & Mercury

Monday, 06 January 2014

42

Henrik Stenson Inks Greens Plus Endorsement Deal

Monday, 06 January 2014

43

New York Rangers’ Henrik Lundqvist Endorses Bread & Boxers

Monday, 06 January 2014

44

Just Retirement Named New Title Sponsor of World Indoor Bowls Championships

Monday, 06 January 2014

45

Liverpool Announces First Sponsorship Deal with Indian Firm

Monday, 06 January 2014

46

Millennium Development to Back Action Express Racing in 2014

Monday, 06 January 2014

47

Engelbert Strauss Becomes Official Sponsor of EHF Euro 2014

Monday, 06 January 2014

48

Shift4 Extends Sponsorship of PGA Tour’s Ryan Moore

Monday, 06 January 2014

49

BetVictor Renew Title Sponsorship of Welsh Open

Monday, 06 January 2014

50

Tully’s Coffee Named Official Coffee of TUDOR United SportsCar Championship

Monday, 06 January 2014