40 Sponsorship Deals of the Week: 21/01/12

January 23, 2012

1 Ayre Claims Warrior Deal Will Secure Liverpool FFP Obligations Friday, 20 January 2012
2 Eurosport Renews Sponsorship Of Sport Industry Group Awards Friday, 20 January 2012
3 Kia Motors Extends NBA Partnerships Friday, 20 January 2012
4 USPGA Champion Keegan Bradley Inks Deal with Clothing Giant Tommy Hilfiger Friday, 20 January 2012
5 US Women Soccer Stars Alex Morgan & Heather Mitts Become Ambassadors for GNC Friday, 20 January 2012
6 Miller Lite Sponsors ProElite MMA Hawaii Event Friday, 20 January 2012
7 Parkgate Shopping Continue Shirt Sponsorship of Rotherham United FC Friday, 20 January 2012
8 Toyota Expand NHRA Deal with Title Sponsorship of a Event Friday, 20 January 2012
9 T-Mobile to Sponsor New Jersey Devils Prudential Center Thursday, 19 January 2012
10 Warrior Sports Becomes Official Kit Supplier of Liverpool Thursday, 19 January 2012
11 Cricketer AB de Villiers to Continue Deal with Puma Through 2015 Thursday, 19 January 2012
12 Del Monte Becomes Official Fresh Fruit of Miami Heat Thursday, 19 January 2012
13 Chase Become Official Card of Madison Square Garden Company Thursday, 19 January 2012
14 Hurst Boiler Renew Sponsorship of NHRA’s Adam Flamholc Racing Thursday, 19 January 2012
15 PGA Tour Golfer Matt Kuchar Signs Deal with Leading Vodka Brand Wednesday, 18 January 2012
16 Quaker Oats Become New Shirt Sponsors of MLS’s Chicago Fire Wednesday, 18 January 2012
17 British Sprinter James Ellington Leaves eBay Behind by Signing with New Sponsor Wednesday, 18 January 2012
18 PGA Tour Announces Marketing Partnership with USA Today Sports Wednesday, 18 January 2012
19 USA Cycling Begin Partnership with SPY Wednesday, 18 January 2012
20 US Athlete Janet Evans Signs Deal with Arena Wednesday, 18 January 2012
21 Red Bull Racing Gains New Official Supplier Sonax Tuesday, 17 January 2012
22 Lucozade Maker Signs Four-Year Deal with RFU Tuesday, 17 January 2012
23 Mantis Signs Greg Rusedski as Brand Ambassador Tuesday, 17 January 2012
24 Danish Soccer Teams F.C. Kobenhavn & FC Midtjylland Sign Deal with Unibet Tuesday, 17 January 2012
25 Adidas Becomes Official Sportswear Partner of Professional Squash Federation Tuesday, 17 January 2012
26 Liberty Syndicates to Sponsor 2014 World Cup Tuesday, 17 January 2012
27 William Hill Become Official Sports Betting & Gaming Provider of Premier League Darts Tuesday, 17 January 2012
28 PGA Adds to Portfolio in Deal with Leading Golf Equipment Brand Tacit Tuesday, 17 January 2012
29 Leading American Tennis Player John Isner Inks Deal with Lacoste Tuesday, 17 January 2012
30 True Car to Title Sponsor IndyCar Racer Katherine Legge’s Car Tuesday, 17 January 2012
31 British Speedway Team Redcar Bears Secure Local Sponsors Tuesday, 17 January 2012
32 Mage Solar Become New Sponsor of Belgian Club Anderlecht Monday, 16 January 2012
33 Buxton Remain Official Water Supplier of English Cricket Monday, 16 January 2012
34 PGA Tour Secure Official Medicine & Rental Car Sponsors Monday, 16 January 2012
35 Fila Renew Sponsorship Deals with Kim Cljisters & Svetlana Kuznetsova Monday, 16 January 2012
36 UFC Lightweight Champion Frankie Edgar Gets New Sports Nutrition Sponsor Monday, 16 January 2012
37 Triple Flip Becomes the Official Teamwear Supplier of Skate Canada Monday, 16 January 2012
38 NHRA’s Jim Dunn Racing Partners with Tap It Brewing Company Monday, 16 January 2012
39 World Snooker Secures BGC Partners Deal On Brink Of Masters Friday, 13 January 2012
40 McDonald’s Complete Olympic Sponsorship Renewal Friday, 13 January 2012