25 Sponsorship deals of the week – 15/10/2011 October 15, 2011 1 Car Giant Nissan Partners with NHL Team Nashville Predators Friday, 14 October 2011 2 London Wasps Gain Grooming Brand Bluebeards Revenge as ‘Official Partner’ Friday, 14 October 2011 3 Ottawa Senators Team Up with Ottawa Archives in New Partnership Friday, 14 October 2011 4 Dollar General Secures Sponsorship Deals with Two Nascar Teams Thursday, 13 October 2011 5 University of Colorado Renew Partnership with Leading Ticket Company in College Athletics Thursday, 13 October 2011 6 Manchester United Dive Into Middle East Market in New Content Deal Thursday, 13 October 2011 7 Baltimore Ravens Begins Relationship with Propane Provider Thursday, 13 October 2011 8 University of Kentucky Basketball to be Sponsored by Kentucky Coal Association Thursday, 13 October 2011 9 Motorola Become ‘Wireless Communications Provider of the NFL’ Wednesday, 12 October 2011 10 Puma Joins Mercedes GP F1 Team as Official Team Partner Wednesday, 12 October 2011 11 PR Company Behind Qatar’s 2022 Bid Success Agrees Deal with Doha 2020 Wednesday, 12 October 2011 12 Liverpool Agree Partnership with UK Hotel Chain Wednesday, 12 October 2011 13 iSportconnect Secures a Lucrative Partnership with RationalFX Wednesday, 12 October 2011 14 Rome 2020 Olympic Bid Establishes Relationship with Engineering Partner Wednesday, 12 October 2011 15 NBA and WNBA Secure Deal with Direct Sales Company Wednesday, 12 October 2011 16 USA Sevens Rugby Tournament Partners with Station Casinos Tuesday, 11 October 2011 17 Manchester City Ink Historic Content Deal with Youtube Tuesday, 11 October 2011 18 Panasonic Partner with US Soccer and MLS for Three-Year Deal Tuesday, 11 October 2011 19 Bianchi Become New Bike Sponsor of WorldTour team Vacansoleil-DCM Tuesday, 11 October 2011 20 PGA Tour Secures Extended Deal with Forbes Media Monday, 10 October 2011 21 New York Rangers Continue Marketing Deal with Volkswagen Monday, 10 October 2011 22 NFL Sign Best Buy as Official Technology Retail Partner Friday, 07 October 2011 23 US Highland to Sponsor UFC 136 Main Event Friday, 07 October 2011 24 Tiger Woods Secures First Major Sponsorship Deal Since Scandal Thursday, 06 October 2011 25 Virgin Becomes ‘Official Airline Partner of the NFL’ Thursday, 06 October 2011 More for you ISSA and ANOC join forces to bring Islamic Solidarity Games to global… General Motors join FIA Formula One World Championship in 2026 New York Knicks signs ‘Experience Abu Dhabi’ as official patch partner Carling named as Official Beer of the SPFL ATX Open signs Tixr as ticketing partner DAZN announced as broadcasting partner of Bundesliga and Bundesliga 2 in Canada Scottish FA and Scottish Gas announce five-year agreement Envision Racing announce new partnership with Cartoon Network EMEA Post-Event Report: GenZ Masterclass+