|Mesut Özil Leaves Nike to Join Adidas|
Friday, 12 July 2013 13:57
adidas have announced German international Mesut Özil has become their latest brand ambassador leaving rivals Nike.
"We are so happy to have Mesut Özil joining us. He is one of the stellar personalities in German and international football and will enhance our portfolio of great players worldwide. With this partnership, we are once again underlining our exceptional position as the number one football brand," commented Herbert Hainer, Chief Executive Officer of adidas AG.
The contract between the 24-year-old and adidas is long-term and includes joint advertising and PR activities. Furthermore, the Real Madrid midfielder will be adding his experience and knowledge to the development of adidas football boots. Mesut Özil will be wearing the latest Predator model. Nike was his previous boot supplier.
"During my talks with adidas I felt at home immediately. adidas is the number one and has a unique history in the world of football. I wear adidas jerseys when playing for the German national team and for Real Madrid. We've now come full circle with this partnership, and I am very proud to be part of the adidas family," Mesut Özil said.
adidas already has superstars such as Lionel Messi and apart from Özil's club, Real Madrid, adidas works with many other top clubs – such as triple winning FC Bayern Munich and the European League champions Chelsea FC. adidas is also partner to World and European Champions Spain, as well as Germany and Argentina and many other national teams.