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USA Triathlon Team Adds MANSCAPED As Official Grooming Partner

By Taruka Srivastav | June 21, 2021

MANSCAPED, the leader in men’s grooming products has partnered with the renowned USA Triathlon team for this summer’s long-awaited return to the world stage.

The California-based grooming brand is widely known for its high-profile sports sponsorships and dedication to supporting celebrated athletes and world-class teams across the globe. And now also known as the Official Grooming Partner of USA Triathlon, a special designation indeed.

“The USA Triathlon team is made up of some of the greatest endurance athletes in the world. We’re completely honored to be able to support them with the return of sports’ biggest stage this summer,” said Joey Kovac, Senior Director of Marketing at MANSCAPED. “Our products help unlock that race day confidence and allow these elite competitors to be ready for anything out there, without the need to worry about down there.”

“USA Triathlon is thrilled to partner with MANSCAPED, a company that values and prioritizes men’s health, wellness and hygiene, without taking itself too seriously,” said Victoria Brumfield, USA Triathlon Chief of Staff and Chief Sport Development Officer. “We look forward to introducing MANSCAPED’s best-in-class grooming products, along with a heavy dose of entertainment value, to the USA Triathlon multisport community.”

As part of the partnership, MANSCAPED will offer an exclusive discount to USA Triathlon Annual Members, as well as additional promotions throughout the course of 2021. And keep your eyes peeled on the tube; leading up to the universally revered and worldwide watched events, MANSCAPED will produce and debut a national commercial spot featuring USA Triathlon elite athletes. In true MANSCAPED fashion, it’s sure to knock your speedos, socks, and shoes right off.

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