UPCX booked as the official blockchain payment for the World Aquatics Championships
January 18, 2024
UPCX-Platforms , the developer of an open-source payment system built on a high-speed blockchain optimised for financial services will be supporting World Aquatics events, including the World Aquatics Championships – Doha 2024 and the World Aquatics Swimming World Cup 2024.
The World Aquatics Championships will take place in the Qatari capital city from 2-18 February 2024 and will feature six aquatic sports – swimming, water polo, diving, artistic swimming, open water swimming and high diving.
The World Aquatics Swimming World Cup 2024 tour will take place in three Asian cities over three consecutive weeks in October and November 2024. The events will feature three days of action-packed racing in the short course (25m) pool in Shanghai (CHN), Incheon (KOR), and Singapore (SGP).
As the international governing body overseeing six aquatic sports, World Aquatics’ agreement with UPCX will bring awareness to UPCX’s blockchain-driven payment platform.
During the World Aquatics Championships and Swimming World Cup, the UPCX logo will feature prominently on athlete race bibs as well as across a range of digital content.
UPCX is dedicated to improving financial solutions and payments using blockchain technology, with a focus on ensuring a readily accessible approach for consumers.
“We are excited to have UPCX join us for the World Aquatics Championships in Doha this February. World Aquatics and our athletes have proven ourselves to be innovators. We are always looking towards the latest technologies to improve performance and engagement with our audiences,” Nowicki said. “This collaboration is entirely consistent with the way we embrace innovation and we look forward to exploring new domains with UPCX.”
Through their partnership with the World Aquatics Championships – Doha 2024, UPCX anticipates enhanced global brand recognition.
Yutaka Imaizumi, Chief Marketing Officer of UPCX-Platforms PTE. LTD., said: “We are honoured to support the World Aquatics Championships – Doha 2024 and to bring awareness of UPCX to a global audience. Services utilising blockchain have no borders, and from the beginning, UPCX has set a global strategy to develop its business targeting users worldwide.
“We hope that this event will provide an opportunity for many people to become familiar with UPCX,” Imaizumi continued.