Ultimate Sevens Partners With OPN To Become Official Athlete Passport Provider

Ultimate Sevens has appointed OPN as its Official Athlete Passport Provider for its inaugural Championship season.

The partnership will see OPN support Ultimate Sevens with athlete performance data, player management tools and digital profiles throughout the new rugby sevens competition, helping teams, coaches and performance staff build a clearer picture of player readiness, development and availability.

Ultimate Sevens has brought together six clubs, each with a men’s and women’s team, competing across three major events in Cardiff, Biarritz and London.

The Championship has been created to present rugby sevens in a new light, combining elite competition, live entertainment, digital storytelling and a modern format designed to engage existing rugby audiences and new fans around the world.

Barney Pascall, MD of Ultimate Sevens, said: “Ultimate Sevens is a modern, athlete-led Championship, and performance data is an important part of that vision.

“OPN gives us a platform that can support our teams, protect our players and help us understand performance across the Championship in a more connected way.

“In our first season, we want to build strong foundations across every part of the competition. Working with OPN gives us the infrastructure to support players and staff with meaningful information from the start.”

OPN are working with Ultimate Sevens to provide a connected performance environment across the Championship, giving men’s and women’s teams access to player information in one place and helping athletes better understand their own data.

The platform supports the collection and organisation of key performance metrics, including physical outputs, wellness information, availability, medical updates, training load and player profiles.

The partnership will also help Ultimate Sevens create a more consistent view of athlete performance across its teams, supporting better decision-making for coaches, medical staff, performance teams and players.

Toby Wildig, Director of OPN, said: “Ultimate Sevens is building a new kind of competition, so it needs a performance environment that matches that ambition.

“Rugby sevens is fast, physical and demanding. Coaches and performance staff need clear information quickly, and players need to understand what their data says about how they are preparing, performing and recovering.

“Our role is to make those metrics simple, useful and connected. This is not about creating data for the sake of it. It is about giving teams and athletes better visibility so they can make better decisions.”

The partnership adds to OPN’s growing work across elite sport, following its expanded partnership with the Professional Footballers’ Association to support out-of-contract footballers through Digital Athlete Passports during the PFA pre-season programme.

OPN currently works with more than 50 professional clubs across the UK, building digital athlete profiles that bring together performance, medical, wellbeing and development data.

Wildig added: “Athletes are increasingly judged through data, but too often that data is fragmented, inconsistent or difficult to use.

“What we want to do with Ultimate Sevens is help create a single view of the player that supports everyone around the athlete. That means coaches, medical teams, performance staff and the players themselves all working from better information.

“The best technology should simplify the job, not make it harder. In a competition as intense as rugby sevens, that clarity can make a real difference.”