SPOTV Appoints Outlast Sports & Entertainment As Its Exclusive Sponsorship And Advertising Agency
December 6, 2021
Outlast Sports & Entertainment has been appointed by SPOTV as its exclusive representative for Southeast Asia, Hong Kong, Macau, Mongolia and Taiwan to boost regional and local advertising as well as sponsorship inventory on all SPOTV platforms. These include on-air, digital, social media, on – ground and for all devices.
Outlast Sports & Entertainment will be responsible for the commercialisation of SPOTV’s content including MotoGP, tennis Grand Slams encompassing Wimbledon and US Open, The Open (golf) Championships and Asian favourites such as the V.League Japan, Korean V-League and Korean Baseball League. These are just some of the many premium sports content that will be available on SPOTV’s various platforms.
Salauddin, CEO of Outlast Sports & Entertainment said, “Outlast Sports is excited to partner with SPOTV to grow its presence in Asia. Our ambitions to build up the market in Asia are very much in line with SPOTV’s. With our experienced network and expertise that we have in the region, we are very confident in growing and establishing SPOTV as the go-to platform for top and engaging sports content.”
In the past twelve months, Outlast Sports & Entertainment has been instrumental in securing various deals with reputable clients such as the below. Their notable achievements include:
• Securing the broadcast sponsorship of Indian Premier League 2020 on Star Sports in addition to Indian National Team’s Bilateral Series 2021 sponsorship on several digital platforms namely SONYLIV
• Appointed by SMM Plus agency to exclusively represent their distribution of Asian Volleyball Confederation Events in selected Asian territories, with deals done in South Korea and Indonesia.
• Appointed to exclusively handle the full marketing and communications plan of client BK8 International
• Brokered deals with top five LA LIGA clubs for BK8 International (Athletic Bilbao, Elche, Mallorca, Valencia and Villareal)
• Activated an endorsement campaign with Football Legends – Barcelona, Milan & Brazilian Legend Rivaldo and Arsenal and French Legend Robert Pires • Working with Hyundai Motors in partnership related to Esports in SEA and 3×3 Basketball in Philippines
• Has extensive experience collaborating with several Tourism Boards in the region with relevant sports properties
“Outlast Sports & Entertainment’s impressive record reveal that they have strong ambitions and the know-how of the local markets they operated in. They not only share our vision of growing SPOTV into a premier sports platform, but their development of bespoke marketing solutions will enable all brands to interact with sports fans in this region,” said Chairman of SPOTV and CEO of Eclat Media Group Mitchell Hong.
