SPORTEL 2026 Launches in Asia with a Strategic Return to Singapore
3 hours ago
| The 2026 SPORTEL season officially kicks off with the highly anticipated return of SPORTEL Asia to Singapore, taking place from 24–25 March 2026 at the Orchard Hotel Singapore. A recognised hub for international sports business and innovation, Singapore offers a unique strategic gateway to the Asia-Pacific region. With unrivalled connectivity to global and regional markets, a business-friendly environment, and a thriving sports and media ecosystem, the city stands as a natural crossroads for decision-makers, innovators and leaders shaping the future of the sports industry across Asia. SPORTEL Singapore, a premium marketplace and conference summit, will once again bring together top international media rights holders, broadcasters, digital platforms, agencies and sports tech companies, for two days of intensive networking and deal- making. Confirmed participants include BEIN SPORTS, FOX SPORTS AUSTRALIA, STARTIMES, WARNER BROS. DISCOVERY, RIEDEL COMMUNICATIONS, WSC SPORTS, OCTAGON, REDDENTES, THE PREMIER LEAGUE, FIFA, BUNDESLIGA, WORLD RUGBY, K LEAGUE, TENNIS AUSTRALIA, and many more. |
| A Conference Summit Focused on Asia’s Media Rights Future The SPORTEL experience will be enhanced by The Conference Summit, opening with a regionally focused leadership session titled: “Sports Media Rights in Asia: Landscape, Challenges & What’s Next”, setting the tone for two days of high-level discussions and insights.APAC and global top executives, Mike Kerr, (Managing Director), BEIN SPORTS APAC, Jean-Christophe Petit, (Director Media Rights & Content Services), FIFA, Shishir Gupta, (SVP and Head – Content Acquisition, Licensing, Programming, Strategy & Insights), CULVER MAX ENTERTAINMENT and Mustafa Ghouse, (General Partner), CENTRE COURT CAPITAL, led by SPONSORFORCE CEO, Shoto Zhu, will share their expert vision on how both rights owners and broadcasters can remain agile, unlock greater value, and build sustainable partnerships in an increasingly complex and dynamic media ecosystem. Key Topics Shaping the Two-Day ProgrammeDiverse and influential decision makers will expand in further sessions, selected trending topics to complement business activities and meetings throughout the two-day event, including: – Women Leading Sport in Singapore: Inspiring Legacy & Economic Power – Away Goals: European Football & APAC – Strategies for Commercial Growth – Technology Master Class: Making Sense of New Trends – What the Buyers Want! Content Acquisition Strategies in APAC – Q&A – Australia & New Zealand (ANZ): A Booming Sports Media & Tech Landscape – From Illegal Streams to Cybercrime: Tackling Streaming Piracy in Asia – Streaming and the Holy Grail of Personalisation – Beyond the Pitch: Showcasing K League Through Media & Content Strategy |
| “SPORTEL Singapore promises to be a key moment for our global community. With Asia projected to significantly increase its sports media rights value by the end of the decade, the region is more strategic than ever. We are delighted to see such a strong interest from across the industry, with participants coming from all other the world and with a strong participation from across Asia-Pacific, including India, Australia, Japan, Malaysia, South Korea, Vietnam and China.” said Agnès Marsan, Executive Director of SPORTEL Asia. |