Nissan Becomes Official Automotive Supplier To 2021 Virgin Money London Marathon
By Community | September 20, 2021
Nissan will be the Official Automotive Supplier for the 2021 Virgin Money London Marathon, providing a fleet of 100 per cent electric, zero emission vehicles for the event on Sunday 3 October.
The vehicles used will be Nissan’s two electric vehicle models, the Nissan LEAF passenger car and e-NV200 LCV which has both van and passenger car variants.
This is the second year Nissan has supported the Virgin Money London Marathon, having been Official Vehicle Supplier in 2020 when its electric e-NV200 van acted as lead vehicles to the elite races which took place on a closed-loop course around St James’s Park.
As well as helping to deliver a more sustainable race event, Nissan’s presence at the Virgin Money London Marathon will have a strong focus on its commitments to diversity and inclusion. Nissan will also be working with charitable organisations supporting disabled and LGBTQ+ runners across the country in order to enable more people to engage in the sport.
Nissan will not only be supplying the time-keeping vehicles for the event, but will be there to cheer on all of the participants on the route from the official Nissan LGBTQ+ Cheerzone, which will be sustainably powered by a Nissan LEAF.
Nic Thomas, Marketing Director, Nissan Motor (GB) Ltd: “Nissan is very proud to be supporting one of the world’s most prestigious running events. By focusing on running – an already inclusive sport – Nissan hopes to champion under-represented communities and bring its vision of zero inequality to life, while supporting the sustainability of the events through zero emission support vehicles.”
Hugh Brasher, Event Director of the Virgin Money London Marathon, said: “We are committed to driving positive change in environmental sustainability through our actions and we’re proud to be partnering with Nissan to further reduce our environmental impact and lead the world in mass participation event sustainability.”
In addition to the participants taking on the traditional route, more than 40,000 runners are set to take on the virtual Virgin Money London Marathon on Sunday 3 October, which will make the event the biggest marathon in the world.