Associate Director Esports – IOC

About the job

Department: Sports

Contract Type: Open-ended

Activity Level: 100%

Location Switzerland (CH)

Closing date for application: 15 May 2024

The International Olympic Committee (IOC) is the guardian of the Olympic Games and the leader of the Olympic Movement. A truly global organisation, it acts as a catalyst for collaboration between all Olympic stakeholders, including the athletes, the National Olympic Committees (NOCs), the International Sports Federations (IFs), Organising Committees for the Olympic Games, the Worldwide Olympic Partners and Media Rights-Holders. It also works with public and private authorities, including the United Nations and other international organisations.

If you are a professional in the ESPORTS field and the vision to build a better world through sports inspires you, this is a unique opportunity for you to become part of the Olympic Movement and join the IOC.

Associate Director Esports

Mission of the Role:

The Associate Director of Esports will spearhead the development and implementation of the esports strategy within the International Olympic Committee (IOC). This dynamic role involves leading the Olympic Esports Games’ planning and execution, supporting the IOC Esports Commission, and ensuring esports integration aligns with the IOC’s broader objectives.

Key Responsibilities:

  • Internal Focus:
  • Champion the development of esports within the IOC, leveraging input from key stakeholders and maximizing synergies with related IOC initiatives.
  • Craft and execute a strategic, operational, and financial plan under Recommendation 9 of the Olympic Agenda 2020+5, ensuring organizational alignment and effective implementation.
  • Manage the organization and execution of the Olympic Esports Games, collaborating with IOC departments and Olympic community stakeholders.
  • Identify and lead significant esports events and activations, working closely with both internal and external partners.
  • Serve as the primary IOC advocate for Virtual Sports, gaming, and esports topics.
  • Promote internal cooperation across functions and ensure alignment at the executive level, focusing on key areas and dependencies.
  • Develop and implement marketing programs centered around esports.
  • Manage the esports-related annual budget and financial reviews in alignment with broader planning and budgeting processes.
  • Develop resources for ongoing engagement with internal and external stakeholders.
  • Provide robust support to the IOC Esports Commission.
  • External Focus:
  • Build and maintain relationships with key individuals, platforms, and audiences in the esports industry to ensure the IOC remains a significant and relevant entity in the space.
  • Stay abreast of industry trends, technological advancements, and market shifts, translating these insights into strategies that benefit the IOC.
  • Spearhead partnership strategies with relevant platforms, technology providers, and influencers in the virtual sports and esports arena.
  • Manage relationships with external partners and advisors to deliver on strategic objectives.

Educational qualifications and experience and required competencies:

  • Degree in Business/Marketing or a related field; advanced degree preferred.
  • At least 10 years in international, multicultural, and multifunctional environments, with a minimum of 5 years in leadership roles specifically within the esports, gaming, media, or entertainment industries.
  • Bilingual proficiency in English and excellent working knowledge of another language – French or Spanish…
  • Deep understanding of the esports, virtual sports, and gaming landscapes.
  • Proven track record in developing and implementing growth strategies, community engagement, and managing diverse teams across multiple locations. Demonstrated ability to drive change and lead in complex stakeholder environments.
  • Strong analytical and problem-solving capabilities with excellent presentation skills, adept at simplifying and effectively communicating complex issues.
  • Ability to perform well in a fast-paced and dynamic environment.
  • Experience with data management focusing on data acquisition and designing user journeys.

The International Olympic Committee is a not-for-profit independent organisation committed to building a better world through sport. By joining us, you become part of the Olympic Movement. You will have the opportunity to work in an international and flexible environment with people of more than 70 nationalities.

Social Media Manager – LDN UTD


LDN UTD is the esports org co-owned by Connor Ball. LDN UTD unites professional esports and grassroots gaming with a healthy lifestyle and social issues and has previously held physical and online campaigns around racism, knife crime, diversity, nutrition, loneliness and education, working with stakeholders including the Mayor of London, the Rio Ferdinand Foundation, Bloomsbury Football, Matchroom Sport, and charities including Street League. LDN UTD also develops incredible players from all backgrounds and offers them a platform to play at their best, whilst using professional rosters to amplify and raise awareness around the most important issues in the world today. We have grassroots rosters in Fortnite, League of Legends and FIFA, with a tier 1 Valorant roster in the VCT.

About the role

We’re looking for someone with experience in esports who can vocalise our position on the social challenges facing the global community in a way that feels authentic. We want to continue to build a fandom that believes esports can be a platform for good, and our social media manager is the person to lead that. You’ll have major autonomy over our content messaging from day one, and a key role in working to develop our digital platforms.

Day to day:

  • Implementation of a consistent tone of voice for LDN UTD across our social platforms.
  • Assist with the creation and implementation of marketing strategies for projects involving the LDN UTD brand and our partners.
  • Work closely with our “Head of Content” in the management of content and social publishing.
  • Create and maintain an ongoing social calendar for all channels providing social copy, assets and dates.
  • Actively communicate with our fans, followers and partners across social channels.
  • Match day coverage across social channels.
  • Ensure updates from our matches and events are promptly posted across our social channels.
  • Analyse trends in the esports and video games space to stay on trend and keep the business informed.
  • Produce reports regarding growth and engagement across platforms.
  • Assist and advise content creators with their own social media where necessary.
  • Work with streamers, pro players and other content creators to build campaigns on social media platforms.
  • Seek undiscovered talent and opportunities.
  • Be proactive and not reactive.
  • Have a sense of humour!


  • Experience managing brand or influencer accounts.
  • You are driven. You attack everything you get involved in with massive energy.
  • You are an active member of the esports and gaming community. You know where to find the hardcore fans online and how to make them laugh.
  • You are game and platform agnostic. You like Animal Crossing as much as VALORANT. You see value in console gaming and in PC gaming. You think the Xbox vs. Sony rivalry is silly (it’s obvious which one is better, after all).
  • You have a level of creative experience. You’re proficient with image editing software (maybe Adobe Photoshop? Premiere Pro?) – you may even have edited your best friend’s face onto Ashe’s body and tweeted it.
  • You’re not afraid of numbers. You know that at the end of the day we’ve got to get the engagement and build our follower base to achieve our goals. You can manage social media analytics data and identify ways to achieve more.
  • You’re flexible. You don’t mind working evenings and weekends on occasion. (Days in lieu will be reciprocated)
  • You don’t mind getting stuck in. We are a start-up after all!
  • Fluent in English with excellent grammar and writing skills.
  • UK based and able to work intermittently from our Camden office.


  • Join a fast-moving industry and be at the centre of a leading organisation that is going places!
  • High impact position with autonomy to shape the business model.
  • Work in a high calibre team in a fun, flexible working environment based in Camden, London with the best falafel and kebab shop around the corner.
  • Live the true start-up experience and learn how to grow a business from the ground up!
  • £22-26k salary.
  • Discretionary bonus.
  • Company pension.


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