EOI For Cricket Expo at ICC Annual Conference 2025

The International Cricket Council is the global governing body for the sport of cricket. It organizes an Annual Conference in July each year which brings together representatives from all of its current 108 Member nations. At the Annual Conference 2025, ICC intends to deliver a Cricket Expo (Cricket Expo) which will bring entities working in the field of cricket to engage and collaborate with ICC Members to further the growth of cricket in its Member nations.


For the Cricket Expo, ICC is looking at inviting entities who operate in the following categories:

  • Cricket equipment – entities providing products/services like cricket gears/equipment for hardball and softball cricket, cricket balls, clothing, training equipment, etc.
  • Cricket infrastructure – entities providing products/services like ground equipment, scoreboard,
    sightscreens, portable nets, artificial/hybrid pitches, lighting solutions, ground covers, sports architects, etc.
  • Cricket technology – entities providing products/services like competition management system, data
    collection system, athlete management systems, streaming solutions, coaching aids, performance
    management solutions, fan engagement, etc.
  • Sports marketing/management companies – entities providing services like sponsorship sourcing/sale, event management, rights monetization, etc.
  • Sports for development – entities working in this field and keen to work with our sport to deliver sporting and development objectives. The Cricket Expo will provide a platform for entities operating in the above-mentioned categories in the following manner:

  • Exhibitions spaces – by taking up stall/exhibition space for display of product/services.
  • Presentation – by presenting to the ICC Members during various sessions/seminars held at the Annual Conference.
  • A combination of exhibition space and presentations.

    Event Details

  • Location – JW Marriott South Beach, Singapore
  • Date – 18 July 2025 & 19 July 2025
  • All interested entities are requested to submit their
    expression of interest (EOI) by filling in the form by
    clicking on this link https://www.surveymonkey.com/r/XTPTBQK or by scanning the QR code.
    The last date to submit the EOI is 06th June 2025. Any queries should be directed to Nancy Gonsalves on nancy.gonsalves@icc-cricket.com.
  • This request for EOI is an invitation only and not an offer. Submission of the EOI by an interested entity does not create a contract or any binding obligation between ICC and such entity.
    ICC reserves the right (in its absolute discretion) to determine how to shortlist entities and to progress any discussions with such entities following submission of the EOI. The selection of the entities is subject to execution of the required documents, including (without limitation) standard terms and conditions of participation and deposit of a non-refundable participation fee, details of which will be communicated to the shortlisted entities at a later date. This request for EOI shall be governed by and construed in accordance with the laws of England and shall be subject to the exclusive jurisdiction of the courts of England.

Head of Strategic Projects – Bundesliga

Bundesliga International GmbH  is a wholly owned subsidiary of DFL Deutsche Fußball Liga GmbH and is responsible for the global marketing of the commercial rights owned by Bundesliga. The Regional Head Office APAC in Singapore  was established 2012, the first European football league to open a base in the Asia Pacific region. Since then, the team has been working hard to develop the Bundesliga’s footprint in Asia. The office also functions as a port to Asia for the whole league – many Bundesliga clubs followed our footstep and opened offices abroad. The league’s growth is further illustrated by the opening of a representative office in Beijing, China. The team is determined to build on the Bundesliga’s strong connections to Asia over the coming years.

To support and continue expanding the company successfully, we are seeking for our Singapore office for the next possible date a qualified

Head of Strategic Projects (m/f/d)

Your tasks:

  • Identify, plan and implement new strategic projects with significant impact on the value of the Bundesliga in the APAC market
  • Serving as the interface between all parties and stakeholders being involved in such strategic projects (DFL, Clubs, media partners, local clubs, associations and authorities etc)
  • Business development of Bundesliga football/youth projects in APAC
  • Responsibility to execute Bundesliga football and government partnerships and strategic activities across APAC
  • Supporting implementation of partner driven friendlies of Bundesliga clubs in the APAC region
  • Responsible for expanding Bundesliga popularity and visibility across APAC, particularly in core markets in line with APAC market strategies
  • Project Management of Budget, Events, Promotion, Agency Management (responsible for selection & contracting of local agencies)
  • Establish and grow an excellent relationship to all existing partners and new potential governmental partners of Bundesliga in the region

Your profile:

  • Minimum qualification A-level/Diploma but Bachelor’s Degree in business, marketing, business administration, sport management, or comparable degree is preferred
  • Exceptional interpersonal and intercultural communication skills, and ability to manage internal and external stakeholders
  • Capable of leading and driving marketing projects to meet business objectives
  • Strong football, media and marketing expertise
  • Fluent command of English. Other language skills particularly German and/or local, Asian languages would be advantageous

Alongside enthusiasm for sport in general and football in particular, you should also demonstrate the following abilities:

  • Proven track record of driving exceptional pan-regional marketing campaigns and record of managing complex projects with multiple stakeholders to meet business or strategic objectives
  • Demonstrated ability to translate strategic initiatives into detailed operational plans
  • Exceptional interpersonal and intercultural communication skills
  • Able to work equally well individually and in a team setting
  • Ability to multitask while not impacting quality of work
  • High sense of responsibility to getting assignments and partnership executed on time

What we offer:

  • A workplace in the Bundesliga environment
  • Exiting and diverse scope in a growth region
  • The opportunity to work autonomously in an international organisation

The position is initially based on a two-year fixed contract.
Please apply with your complete curriculum vitae and covering letter stating the start date and your salary expectation exclusively by e-mail to:

team@dfl.de