About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, Tokyo, Sao Paulo, Mexico City, and Toronto

Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire – for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

About the team: 
The primary function of the Content Strategy & Ops (CS&O) team is to align all Content Ops teams to the larger business, and is broken up into three areas: Strategy, Programming, & Creator Monetisation

Content Strategy focuses on how Content Ops’ work ties back to core company metrics, and in addition, will help determine resource allocation, develop ways of working, and ultimately assess how both content verticals (e.g., Sports) and content functions (e.g., Business Development) can best drive return.

Role Summary:
We are looking for a Global Sports & Gaming Strategist within the Global Content Strategy & Operations (CS&O) team. In this role, you will spend 50% of your time serving in a Corporate Strategy function within the Content org, aiming to clarify core business objectives and collaborate with various stakeholders (e.g., Corporate Strategy, Global Vertical Leads, Regional CS&O counterparts) on how the content organisation can best achieve them. The other 50% of the time you will be partnering with the Global Head of Sports & Gaming and their regional counterparts on developing the optimal business strategy for the vertical. Above all else, this is a communication and alignment function. Collaboration and transparency are not just wanted in this role; they are a necessity. This role can be based out of London, Madrid, Berlin, or Paris. 

– Translate goals set by the broader Corporate Strategy team into topline metrics that can be influenced by the Global Content team 

– Align with Heads of Global Verticals as well as Regional CS&O teams on how these topline metrics can be actioned based on their deeper knowledge of their respective industries and markets 

– Take inquiries from leadership involving the broader content organisation and develop strategy documents and analysis that will respond to their questions with insights and potential action plans 

– Work day-to-day alongside the Global Head of Sports & Gaming and their regional counterparts, serving as an in-house expert in the vertical across both what’s happening in-app and out-of-app

– Utilise vertical knowledge in crafting insights docs alongside regional counterparts, scoping budget tied to a specific vertical, as well as drafting of full-year, half-year, and bi-month reviews 


– Bachelor’s degree or higher. Should be proficient in financial modeling, forecasting, and data analysis
– 5-7 years of experience in a banking, consultancy, corporate strategy, data, or finance role. Background in media and/or tech preferred, with noted interest in the content space. 
– Excellent interpersonal skills, good team spirit, willing to accept challenges, and the ability to collaborate with a diverse range of people and job functions.
– Strong ability to foster relationships and work cross-functionally, especially with global teams in different time-zones.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations during our recruitment process. If you need assistance or an accommodation, please reach out to us at USRC@tiktok.com

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