Main Duties and Responsibilities

Reporting to F1’s Director of Media Rights and Content Creation, you will:

  • Lead the development and execution of F1’s global digital media distribution strategy across owned and operated digital platforms, social media, broadcasters and other third-party channels
  • Identify new opportunities within the fast-evolving media landscape, and grow F1’s reach, engagement and revenue through the creative deployment of digital rights
  • Lead the commercial development of F1’s OTT service F1TV, partnering with Product, Delivery and Marketing teams to develop and execute on commercial strategies and partnerships that drive revenue growth and cost efficiencies
  • Work closely with the Heads of Media Rights to align linear and digital strategies in each market, and deliver against digital media requirements in F1’s core rights deals
  • Lead F1’s global commercial relationships with social and digital media platforms, building long-term partnerships that improve reach and engagement, whilst supporting F1’s fast-growing digital advertising business
  • Lead F1’s audio, photography, esports media and sports data businesses, driving growth through new and existing partnerships and innovative business models 
  • Assume full accountability for financial performance, ensuring revenues and expenses are in line with agreed budget targets each year
  • Manage the Digital Media Rights team, working alongside the wider Media Rights team and colleagues in F1’s Product, Delivery, Marketing, Finance and Legal teams


  • 10+ years extensive experience combined in digital media business development, media rights distribution strategy and revenue generation
  • 3+ years building and leading deal-oriented teams
  • Proven track record of revenue generation, P&L responsibility and delivering against revenue targets 
  • Bachelor’s Degree minimum 

Knowledge and Skills 

  • Deep understanding of digital media distribution business models 
  • Excellent negotiation skills, strategic and detail oriented to help deliver against F1’s commercial interests
  • A relationship builder that creates win-win partnerships both within and outside the organisation
  • Strategic and detail oriented in long form negotiations to support F1 wider company interests
  • Ability to express and present ideas or facts concisely and precisely through PPT and Excel
  • Comfort with analytics, excel modelling and forecasting
  • Ability to prioritize and handle numerous tasks simultaneously
  • An understanding of F1 and love of sports will be an adva

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