This important and exciting role will manage the development and implementation of various digital product initiatives across the ECB Digital Portfolio. Working across the entire product suite, you will be focused on helping implement the ECB Inspiring generations strategy across the portfolio with a key focus on increasing our digital cricket audience, and overall levels of fan engagement.

This role will cover our commercial facing propositions, including the Hundred, as well as

Participation properties.


The England and Wales Cricket Board is the national governing body for all cricket in England and Wales, supporting the game at every level – from grassroots to professional.

We believe cricket is a force for good that can have an enduring impact on everyone’s lives and we have an ambitious strategy to inspire a generation to say ‘cricket is a game for me’. It provides great entertainment. It teaches important skills, both physical and social. It can help inclusion and social cohesion, bringing communities together.

The ECB welcomes applications from all backgrounds to ensure we deliver our Inspiring Generations strategy and fulfil our purpose to connect communities and improve lives through cricket.


  • Stronger As One Team – We are stronger together. We allow for individual strengths and beliefs but head in the same direction. We respect, support and really listen to each other along the way.
  • Push New Boundaries – We are bold, brave and curious. We challenge and don’t settle. We forge the future whilst remembering our roots.
  • Be The Best In The Game – On & Off The Pitch – We train hard. We strive to be our best to help the team be the best. We celebrate our victories and learn from our let downs.
  • Passion For Play – We are here to inspire & be inspired. We are serious about what we do, but don’t take ourselves seriously. We enjoy the journey and have fun.


  • You have a strong knowledge in product management best practice, from roadmap iteration to feature to delivery.
  • You have the ability to work in a multi-skilled team environment
  • You have a strong passion for agile methodologies and are excited by process improvement
  • You are comfortable managing and building out product roadmaps, and delivering multiple projects against various timelines at the same time.
  • You’re a clear and articulate communicator who can manage numerous stakeholders, most notably Marketing, IT, Commercial, and Participation teams.


  • Delivering the implementation of existing product enhancements and iterations across the commercial suite. You will also build a view of potential future product extensions across the portfolio and will be audience led when developing the product roadmap.
  • Responsible for evolution and continuous improvement of the digital product used to support ECB’s customer engagement platform, and our identity solution across our core commercial and Hundred properties, as well as our key recreational platform.
  • Working alongside Head of Digital Product and product manager peer group to manage budgets, resource, agencies, and product prioritisation, to ensure ECB receives continuous value for money across its products.
  • Working with the wider product and digital team to help set and manage key KPIs and metrics across the suite – ensuring the team drives decision making based on data and analytics.
  • Provide industry best practice advice to key stakeholder groups on digital design, website, mobile and app development advances.
  • Liaise with key stakeholders across the business to understand and translate customer needs into the right product development initiatives.
  • Working to implement some of the key fan strategies that have achieved success in the commercial space into the Participation and Growth product suite.
  • Working closely with the Digital Content & Product team to ensure alignment across campaigns and projects
  • Working closely with IT and data team to ensure the product roadmap is aligned to other key data initiatives – and supporting the IT team to deliver those priorities.


  • At least five years working in a digital product management environment, managing
  • considerable budgets ideally in a B2C environment.
  • Demonstrable management of delivering complex website design and build projects.
  • Considerable experience of managing multiple external agency resources of varied sizes,
  • across overlapping website and app development projects against competing timescales and priorities.
  • Adept at making decisions based on data – be proficient and champion measuring the
  • success of all initiatives/products that are delivered.
  • A sound knowledge of, and passion, for product management best practice, including the ability to work in an agile manner within a wider delivery timeline, and promoting others to do the same.


  • Holiday – 25 days a year
  • Volunteering – 2 days a year
  • Pension – Non-contributory 8% pension
  • Private medical insurance
  • Employee health cash-back plan
  • Long-term sickness insurance
  • Life assurance – four times your annual basic salary
  • Enhanced family friendly leave
  • Unmind – free and confidential access to a wellbeing app to help you manage your mental, physical, and financial wellbeing
  • OpenBlend – an innovative coaching and performance management tool
  • People Academy – a range of programmes and initiatives to help you develop and reach your
  • Employee Assistance Programme – 24/7 confidential access to expert services including counselling, wellbeing, and independent legal and financial advice
  • Free online fitness classes
  • 30% Castore discount
  • Cycle 2 Work Scheme
  • Season ticket loan
  • Preferential access to tickets to England and The Hundred games

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