iSportConnect kick off 2023 events with virtual workshop
March 2, 2023
On Tuesday we held our first event of 2023, the virtual workshop was just over an hour and brought together 70 executives from across the industry.
The topic discussed was: How to create 2023 Sports Partnerships that deliver Commercial Impact?
We were joined by people from organisations such as Formula 1, IOC, Chelsea, Meta and Guild Esports to name just a few.
The event was kicked off with a presentation from YouGov looking into the trends in the sponsorship space before all the delegates were split into breakout rooms and asked to discuss three key questions:
How to ensure partnerships are strategic and well conceived?
What new capabilities are needed to deliver successful partnerships in 2023?
How to measure impact and inform future strategy?
We are then going to be using these discussions and the YouGov presentation to form a post-event report that will be made available to our network.
Our next event is just around the corner on Tuesday when we will be looking into, How to Monetize Gen-Z Fan Engagement?
Sandy Case, CEO iSportConnect, said: “I really enjoyed the frank and open discussions that were going on my breakout room with the likes of Wigan Athletic, ICC, Team Vitality and Castore. At next week’s in-person event this is only going to be better, we are looking forward to seeing you all there.”
Our next event after March 7 is in Lausanne where we will be covering, How to create innovative digital strategies to grow and engage international federation audiences?
In April we have two more events looking into, How to Monetize your OTT platform in 2023? And How to use Sponsorship to grow your Brand in a recession?
The dates of these will be confirmed soon, click here to register your interest:
