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IRONMAN Joins Forces With UTMB Group To Launch World Series

By Taruka Srivastav | May 6, 2021

UTMB Group – a major player in trail running which has led the sport’s development for the last 18 years – has joined forces with The IRONMAN Group to boost the sport’s international development and, together, will launch the world’s ultimate trail-running circuit: the UTMB® World Series.



From as early as 2022, the UTMB® World Series will bring together many of the best international events on the planet which will provide exclusive access to the sport’s pinnacle event, UTMB® Mont-Blanc. Runners across the globe are invited to be part of it and to ‘meet their extraordinary’.



The UTMB® World Series is a revolution for the sport, that will bring the trail running community together through a new, integrated sports system that is open to all. Inspired by the high standards of UTMB®, runners will be able to take part in the most beautiful events on the planet, and the UTMB® World Series will be the only place where runners can begin their quest to Mont-Blanc, France, where the prestigious UTMB® World Series Finals will be held. In-line with the rapid growth of the sport, events will be held across six continents, giving all runners more opportunities to live the UTMB® experience on a global scale.

Andrew Messick, President & Chief Executive Officer for The IRONMAN Group said: “The legacy of excellence and leadership by the Poletti family and UTMB® is unparalleled in trail running. Their ability to create transformative and enriching experiences registers deeply with us as the world’s largest organizer of endurance events, and together we look forward to bringing the deep-rooted values, spirit, and camaraderie of trail running competition globally.
 
“For over 40 years, we have worked to create event experiences that capture the imagination of people from around the world, producing life-changing race experiences for athletes of all levels, from their first step through the finish-line. We are grateful for the ability to partner with the talented team at UTMB Group as we marry our strengths in creating the UTMB® World Series as a platform to elevate the extraordinary that exists in us all,” Messick concluded.

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