IMG Lands UEFA Women’s Euro 2025 on Sport 24
4 hours ago
IMG, a leading global sports marketing agency announced it has secured the rights to broadcast the UEFA Women’s EURO 2025 competition on Sport 24, the first and only live sports channel available on airlines and cruise ships around the world. The agreement grants exclusive live rights to broadcast the tournament globally on Sport 24’s channels.
Taking place in Switzerland between 2nd – 27th July 2025, the UEFA Women’s EURO 2025 marks the 14th edition of the tournament. It will see England’s Lionesses return to defend their crown after a historic triumph in 2022, while Poland and Wales will make much-anticipated appearances in their tournament debuts.
The tournament joins a packed schedule of live sport on Sport 24’s channels this Summer, alongside the Wimbledon Championships, The Open, and Formula 1. It is also the latest addition to Sport 24’s extensive live football coverage, which includes the FIFA World Cup 26™, Premier League, UEFA Champions League, UEFA Europa League, UEFA Nations League, and the AFC Asian Cup.
It follows the hugely successful coverage of the UEFA EURO 2024 competition and UEFA Women’s EURO 2022 on Sport 24’s channels.
Richard Wise, SVP, Content and Channels, IMG, said: “This Summer is set to be another fantastic season of sport on our channels, where passengers can enjoy world-class football, tennis and golf, among so much more. Football continues to rank among our most-watched competitions and we expect UEFA Women’s EURO 2025 will be no different, as passengers around the world tune in to root for their favourite teams and players.”
Guy-Laurent Epstein, UEFA’s Director of Marketing, commented: “We are very pleased to continue our partnership with IMG as the home of the upcoming UEFA Women’s Euro 2025 across airlines and cruise ships around the world. Passengers will be offered an extensive and excellent coverage of UEFA Women’s Euro 2025, with matches broadcast live on Sport 24’s channels”
Sport 24 is owned, operated and licensed by IMG. It can be watched on multiple carriers including Etihad Airways, Emirates, Turkish Airlines, Singapore Airlines, Cathay Pacific, Carnival Group, Royal Caribbean, Celebrity, Norwegian Cruise Line and Fred Olsen.