EBU Renews Free-to-Air Rights Deal with European Gymnastics Through 2028
5 hours ago
The European Broadcasting Union (EBU) has extended its long-standing media rights agreement with European Gymnastics for another four-year cycle, safeguarding free-to-air access to some of the sport’s most prestigious events through 2028.
The renewed deal ensures that audiences across 21 territories can continue to watch both the Artistic and Rhythmic Gymnastics European Championships on free-to-air platforms. The agreement, running from 2025 to 2028, covers both men’s and women’s competitions and reaffirms the EBU’s and European Gymnastics’ shared commitment to gender equality, visibility, and accessibility.
Among the 21 EBU Members included in the rights package are the BBC (UK), ARD & ZDF (Germany), RAI (Italy), NOS (Netherlands), and RTP (Portugal), alongside national broadcasters from countries including Armenia, Belgium, Bulgaria, Croatia, Cyprus, Finland, Greece, Hungary, Iceland, Ireland, Israel, Slovakia, Switzerland, Turkey, Czechia, and Ukraine.
In addition to linear broadcasts, the EBU’s free-to-air digital platform, Eurovision Sport, will provide extended coverage, giving fans even broader access to competitions and reinforcing digital engagement.
Glen Killane, Executive Director of EBU Sport, said: “This renewed agreement builds on over four decades of collaboration and reflects our joint commitment to accessible, high-quality coverage of gymnastics. We’re proud to continue showcasing both men’s and women’s competitions equally, reinforcing the sport’s values and commitment to gender balance.”
Dr. Farid Gayibov, President of European Gymnastics, added: “This extension is a testament to the strength of our partnership with the EBU. Together, we are ensuring that gymnastics continues to reach fans across Europe with the level of visibility and professionalism it deserves.”
The partnership highlights the growing role of free-to-air broadcasters in maintaining sport’s cultural relevance and expanding its reach in a rapidly evolving media landscape.