FFP Sanctions Imposed on Three Football League Clubs

English Championship clubs Nottingham Forest, shop Leeds United and Blackburn Rovers have been hit with transfer bans by the Football League after breaching Financial Fair Play rules.

All three clubs will be unable to sign players during the upcoming January transfer window and the remainder of the current season.

The clubs all exceeded the permitted deviation of £8 million during the 2013/14 season, medstore which consists of operating loss of £3m and shareholder investment of £5m.

The Football League statement read: “An initial analysis of Financial Fair Play submissions from the current 24 Championship clubs has indicated that three clubs – Blackburn Rovers, Leeds United and Nottingham Forest – have failed to meet the Fair Play Requirement under the division’s Financial Fair Play rules.

“Consequently, all three will be subject to an ‘FFP embargo’ under Football League regulations from January 1, 2015 for the remainder of the current campaign. 

“Each club will have the opportunity to have its FFP embargo lifted at the end of the season by demonstrating that it has stayed within the maximum permitted deviation of £6m (£3m operating loss plus £3m shareholder investment) for the 2014/15 season.”

Read the full Football League statement HERE.

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Digital Media Cafe Blog – Featuring Formula One, Social Media Milestones and Formula-E – David Granger

Social Support: #ForzaJules

We begin though with the terrible accident which happened at the Suzuka circuit at the Japanese Grand Prix. We’d like to wish the Marussia driver Jules Bianchi a speedy recovery. As do a lot of other fans out there.

It’s in times of real tragedy, like this, that the social mediasphere actually comes into its own. We were able to hear from drivers, fans and teams expressing their best wishes to the French driver and gave F1 a real sense of community.

Added to this were the two hashtags which were used to demonstrate fans’ support – one was Forza Jules and the other was Dress For Jules which encouraged fans to wear red – he’s a member of the Ferrari driver programme – and then post images of themselves in red to show they’re behind Bianchi yesterday – October 7.

Both were organic, unorganised and genuine. One brand which didn’t get it so spot-on though were DHL. F1’s official logisitics partner came in for some fairly heavy criticism for asking their followers to ‘Like’ an image on their timeline to demonstrate support for Bianchi.

Clearly it was well intentioned, but it does demonstrate two things. Firstly that it’s worth brands’ community managers thinking several times before posting anything about sensitive events, and that asking for ‘Likes’ is never a good idea. DHL have subsequently apologised and removed the offending post.

Fan Milestones: Millions of Followers

Two social media milestones were reached recently as FC Barcelona proudly boasted 100 million social media followers and Manchester United’s Wayne Rooney hit 10 million followers on his Twitter account.

The 100 million may not be 100 million separate fans for the Spanish team of course. It’s a great headline, but like many social media headlines is one which needs a little scrutiny.

The club has more than 75 million Facebook Likes, with the other 25 million coming from  followers on Google+, Twitter and YouTube.

But this is not, according to social media analysts numKrunch going to be 100 million fans – there will be the same fans following on two different channels, some will be fans of other clubs as well and some will be interested  in individual players rather than the club.

But it is as ever a demonstration of the reach clubs now have and how widely they and sponsors can communicate with global fans.

Mr Rooney’s own total makes him the fifth most followed player in the world. And for his followers, the England captain serves up a decent mix of images of himself, re-tweets when requested and a running commentary on boxing matches as well as his own games.

We’ll have a link to his feed and the Barcelona channels on this week’s blog.

Formula E: A Boost Too Far

At the end of November the second Formula E round takes place – this time in Malaysia. And as previously in the inaugural round in China, three lucky drivers will get a burst of speed thanks to FanBoost.

FanBoost is perhaps taking social media in sport one step too far. Essentially fans vote via the series website or app and the three drivers with the most votes come race day get a surge in power for two and a half seconds during the race.

Formula E has had some great positives: it’s forward-thinking, it has female drivers who regularly race, it’s coming to street circuits other formulae can’t race at and it has its own DJ, or Formula EJ who plays during and after the event.

But the FanBoost seems a marketing idea which should have stayed on the whiteboard.

Interaction and engagement with drivers and teams should be a little less forced and when the media starts to interfere with the competition itself, then the sport is in danger of becoming less about skill and technology and more about marketing click-bait.

It’s a shame as Formula E is a genuinely exciting prospect and let’s hope they rationalise a few of the less useful distractions.


Having spent eight seasons in Formula One managing the digital channels for world champions Red Bull Racing, David Granger now runs Fact 51, a social and digital content agency.

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Suarez, Barcelona and Liverpool’s Potential £70m+ Transfer Profit – Daniel Geey

With Luis Suarez now reportedly close to moving to Barcelona for a reported £70-80m, this blog aims to shed light on how clubs account for the sale and purchase of players and why it is important for Financial Fair Play (FFP) compliance. I have previously written on the value of the David Luiz transfer to PSG which can be accessed here. Parts of that blog are republished here to explain the transfer amortisation accounting process.

How Purchasing Clubs Account for their Spending

In sexy accounting speak “when a player is purchased, his cost is capitalised on the balance sheet and is written-down (amortised) over the length of his contract.” In laymen’s terms, transfer fees for accounting purposes are spread over the length of a players’ contract. If we take Barcelona’s proposed purchase of Suarez as an example, £75m over a five year contract is amortised by a club in its accounts to the value of £15m per season.

A transfer occurring in the summer after the 2013-14 season (depending on Barcelona’s accounting year-end) will have an impact on a club trying to break-even for FFP purposes in subsequent seasons. As noted above, Barcelona will amortise Suarez’s transfer fee over the length of his contract. If we assume a 5 year contract, Barcelona will have 4 further £15m amortisation charges in their 15-16, 16-17, 17-18 and 18-19 accounts. All of those amortisation costs will have FFP significance.

How Selling Clubs Account for their Income

The other important amortisation issue is the accounting procedure when a player is sold. On this topic I defer to the Swiss Ramble who uses the ex-Manchester City player Robinho as an example:

“[H]e was bought for £32.5 million in September 2008 on a four-year contract, so annual amortisation was £8.1 million. He was sold after two years, so cumulative amortisation was £16.2 million, leaving a value of £16.3m in the books. Sale price to Milan is reported as £18 million, so City will report a profit on sale of £1.7 million in the 2010/11 accounts. Therefore, City will show an annual profit improvement of £18.1 million after this deal: £8.3 million lower wages + £8.1 million lower amortisation + £1.7 million profit on sale.”

This demonstrates how clubs write-off the transfer value of a player over the life-time of their contract and also illuminates that because Robinho was worth £16.3m two years into his four year deal, Manchester City actually made an accounting profit on his transfer of £1.7m. Fans would see the sale of a player for £18m bought two years previously for £32.5m as bad business. The club in their accounts will class it as a £18.1m profit improvement.

Potential Suarez Profit for Liverpool

Liverpool originally purchased Suarez on a 5.5 year deal from Ajax in the January 2011 transfer window for a reported £22.8m. Suarez’s transfer fee was amortised to around £4.1m annually (£22.8m / 5.5 years).

Suarez then signed a (presumed) new 5 year contract in August 2012. The remaining book value of the transfer fee at the time of his new deal was £16.65m as around 1.5 years of the original transfer fee (£6.15m) had been amortised. Therefore £16.65m amortised over the new 5 year deal meant a new amortisation cost of £3.33m per season.

Then in December 2013, he signed a new 4.5 year deal. Almost 1.5 years of his re-amortised total figure of £16.65m had been amortised which reduced his total unamortised value by £4.99m (£3.33m x 1.5 years) to £11.66m His annual amortisation cost became £2.57m (£11.6m / 4.5 years) or £214,000 per month.

If you are still with me (!), depending on the exact figures that Barcelona are willing to pay for Suarez, an initial conservative £70m transfer fee minus the remaining £8.89m (£11.6 – £1.71m) which is 8 months further amortisation (£214,000 x 8 months December ’13 to July ’14 inclusive) gives Liverpool a total accounting profit on the Suarez sale of £61.11m. Therefore, with £9.6m in lower wages [1], £2.57m lower amortisation costs and £61.11m estimated profit on the sale, Liverpool may show an annual profit improvement of around £73.2m.

Such profit will no doubt put Liverpool in a stronger position to spend big this summer but as Liverpool’s year end is 31 May, transfer revenue from the Suarez deal will only appear in the clubs 2014-15 accounts thus not one of the periods (i.e. 11-12, 12-13 and 13-14) that UEFA will use to assess the club for FFP break-even purposes during the upcoming Champions League campaign.

[1] Assuming £200k a week equaling around £9.6m per year.


Daniel Geey, Associate in the Competition and EU Regulatory Group at Field Fisher Waterhouse LLP.

Daniel has provided advice and presentations on a whole raft of football related issues and can offer industry specific legal advice on football takeovers, Premier League, Football Association, UEFA, FIFA, FFP and more.

Check out Daniel’s blog, ‘The Final Score on Football Law’ here and follow Daniel on Twitter here

Please feel free to get in touch with Daniel Geey should you or your club have any questions concerning the regulations.

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Engagement is the Real Thing – Steven Falk

Sports sponsorship is no longer just about the number of fans a particular club or activity can lay claim to. It’s now about how many of those followers sponsors can actively engage with commercially.

It seems logical that sponsors should measure their sponsorship investment on the basis of the return they can generate from marketing their products and services to fans. But you’d be amazed at how many sponsors are seduced by inflated estimates of fan numbers bandied about by sports clubs keen to secure the highest possible financial investment.

There are instances where the number of followers claimed by football clubs in a single market exceeds the total population! This is not surprising where fan estimates are based on statistical sampling techniques designed with the objective of demonstrating how the club commissioning the survey is better supported than its competitors.

So how does a focus on fan engagement improve the return on investment to sponsors? Once you know who your fans are in terms of their basic contact details:-

–   you can communicate directly with them on a one-to-one basis

–   offers can be tailored to their particular demographics rather than as a generic offer

–   followers can interact with sponsors by responding to offers or providing feedback

–   clubs can develop contact strategies to improve customer profiles and data sets

To achieve this position, a sports organization actively seeking sponsorship must first establish a robust CRM process to collect, store, organize, manage and select their fan data at every single touch point. The CRM process is determined by how you intend to use your customer information and should not be confused with the IT system used to organize data. It’s surprising how many sports clubs invest in a CRM system before working out what they want it do. This can be an expensive mistake, like buying a sports car when you need a people carrier. Feels good for the moment, but totally impractical in the longterm.

Sports wishing to recruit and retain commercial sponsors must embrace the idea of fan engagement to maximize the value of their fan base. The alternative is a slow decline in sponsorship revenue until it disappears altogether.


Steven Falk is director of Star Sports Marketing a consultancy providing advice on sponsorship activation, CRM, brand and affinity marketing. You can follow him on Twitter @steven_falk

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Marius Vizer – President of SportAccord Convention on Preparations for 2014

The SportAccord Convention in 2014 will visit Belek, Turkey, bringing together some of the biggest and most powerful names in sport. Marius Vizer was elected as President of the Convention last year after a strong manifesto in which he promised to take SportAccord Convention to a level that had previously not been managed. With delegates arriving in Turkey, iSportconnect’s Steve Moorhouse spoke to Vizer about the final preparations and how he is settling into this new role.

As President of the SportAccord Convention, what are your main roles and duties?

My main role as President of the SportAccord Convention is to bring together SportAccord’s Members. On the same note, welcoming the IOC Executive Board at the Convention offers the chance to create an exclusive networking environment where sport leaders have the opportunity to connect with sport media, marketing companies and representatives of the Olympic Movement in order to exchange on common concerns, define new strategies and address positive messages to society

SportAccord Convention is just around the corner. What preparations are left for you and your team?

Considering the pre-existing contractual obligations we have done our best to cope with the difficulties encountered.

We invested all our efforts to deliver a successful Convention in Belek. We tried to find a common path with the local organizing committee and I hope the result will satisfy our participants’ expectations.

You have been in the position since September. Have you had time to implement your strategy for the Convention?

The time was really short and we were forced to deal with difficult circumstances. However, I believe that our team will deliver the best possible event.

What are these new strategies?

We are preparing a strategy meant to improve and complete the existing base. All the changes will be visible at the next Convention in 2015. At the moment, I do not wish to reveal the details, at least until we sign the partnership agreements with the host city for the next edition.

What do you hope the Convention achieves this year?

I do hope that this year’s Convention will be a model of unity and collaboration between SportAccord, the Olympic Movement and our Members, as well as our partners.

When you were elected President you said you wanted to bring more value and revenue to the Convention. How do you plan on achieving this?

I will implement my strategy for the next edition and I will prove what I have stated during the campaign for my election.

What has surprised you most about the Convention since becoming President?

I cannot say  that I was too  surprised so far. On the same note, I would like to leave a word of appreciation for the work done by my predecessor. I will try to build on the existing foundation towards a more efficient Convention for the benefit of our Members and the entire sport community.

Regarding this year’s event, there have been problems with accessing Twitter in Turkey. How big of an issue is this for SportAccord Convention?

It is a specific situation that we have to consider. We need to adapt and try to find solutions so that this issue does not affect us too much.

Finally how will you determine the Convention as a success and what are the plans for next year?

As I mentioned before, I wish to build on the existing foundation and create a more complex strategy for an event  which will promote a more fruitful collaboration between SportAccord, the Olympic Movement and all our Members and  partners.


Marius Vizer is the President of SportAccord, the SportAccord Convention and the International Judo Federation (IJF). He was elected into the roles at SportAccord and SportAccord Convention in 2013.

Vizer has spent nearly his whole life in Judo. He was a talented athlete from the age of 16 until 1982 and went onto coach the sport from 1982-95.

In 2007, Vizer was chosen to be the new President of the International Judo Federation, where he continues to hold this position.

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Bach Launches Sports Calendar Race to Shut ‘Platini loophole’ Over Qatar 2022 – Keir Radnedge

New Olympic president Thomas Bach has moved quickly to block world football from playing fast and loose with the international sports calendar, as is being threatened over the 2022 World Cup in Qatar.

Bach, who was elected two months ago to succeed Jacques Rogge as president of the International Olympic Committee, had called a weekend summit of Olympic sports leaders in Lausanne. Those attending included FIFA president Sepp Blatter.

Action was either proposed or agreed on a wide range of central concerns for world sport and these included the international calendar.

At the moment there is no formal schedule but several senior IOC members were shocked by the sudden prospect of FIFA driving a coach and horses through the accepted parameters of the summer-alternating Olympics and World Cup.

This prospect arose after Michel Platini, French president of the European football federation UEFA, launched his campaign not only to switch the Qatar 2022 World Cup to the winter but across the January date assumed to be the ‘property’ of the Winter Olympics.

FIFA has launched a fact-finding mission to discuss the Qatar Cup timing with all worldwide football stakeholders. It is not expected to report back for at least 18 months.

Long before then the IOC is expected to devise proposals to bring rigour and formality to the international sports calendar.

A statement after the summit said a working group “under the leadership of the IOC, composed of the main stakeholders of the Olympic and sporting movement, will compile a comprehensive sporting calendar of current events.

“This working group will also discuss the priority of current and future sports events within the global calendar.”

Significantly, the move was pursuant upon agreement “that any new initiative has to respect the uniqueness of the Olympic Games. It means that neither the Olympic Programme nor Games revenues should be adversely affected in any way.”

Among the attendees at the summit, apart from Blatter, was the Kuwaiti Sheikh Ahmad Al-Fahad Al-Sabah in his role as president of the Association of National Olympic Committees.

Al-Sabah was not only an IOC election supporter of Bach but played a significant role in the election last May of Bahrain’s Sheikh Salman bin Ebrahim Al Khalifa as president of the Asian Football Confederation.

Sheikh Salman, by coincidence, has been appointed by Blatter to oversee FIFA’s Qatar timing investigation.

Other issues on Bach’s agenda included:

1, Support both for Sir Craig Reedie as next president of the World Anti Doping Agency and for an expansion of WADA’s role and powers;

2, The creation of an IOC unit to help coordinate the fight against match-fixing and illegal betting and press for a harmonisation of rules within sport;

3, The creation of an experts’ network to promote good governance within sports governing bodies – such a network to be supported by a mediation task force where issues arise [The summit may have been thinking about recent tawdry events within the UCI, the international cycling federation].

Bach also set out his own priorities for action as IOC president which include a review of the Olympic Games bidding and ‘youth encouragement’ strategy.

Summit leaders

Thomas Bach (IOC president)

Sheikh Ahmad Al-Fahad Al-Sabah (ANOC president)

Sepp Blatter (FIFA president)

Claudia Bokel (chair, IOC athletes’ commission)

John Coates (IOC vice-president)

Lamine Diack (IAAF president)

Nawal El Moutawakel (IOC vice-president)

René Fasel (AIOWF president

Patrick Hickey (IOC executive board member)

Peng Liu (Chinese Olympic Committee president)

Julio César Maglione (FIFA president)

Larry Probst (US Olympic Committee president)

Sir Craig Reedie (IOC vice-president)

Francesco Ricci Bitti (ASOIF president, via video link)

Marius Vizer (SportAccord president)

Ching-Kuo Wu (IOC executive board member)

Alexander Zhukov (Russian Olympic Committee president)


Keir Radnedge has been covering football worldwide for more than 40 years, writing 33 books, from tournament guides to comprehensive encyclopedias, aimed at all ages.

His journalism career included The Daily Mail for 20 years as well as The Guardian and other national newspapers and magazines in the UK and around the world. He is a former editor, and remains a lead columnist, with World Soccer, generally recognised as the premier English language magazine on global football.

In addition to his writing, Keir has been a regular analyst for BBC radio and television, Sky Sports, Sky News, Aljazeera and CNN.

Keir Radnedge’s Twitter: @KeirRadnedge

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Malaysian F1 GP Scores Satisfying Ratings On RTL; Winter Sports Only Average On ARD

ISPORTCONNECT’s Jay Stuart reported “sports programming pulled 10 of the top 25 audiences” on Dutch TV on Sunday, with speed skating, cycling, basketball and volleyball all drawing decent numbers on public channel Ned 1. The top event was the Essent ISU World Single Distances Speed Skating Championships in Sochi, Russia, airing at 2:15pm. The men’s 500m race did best with 1.34 million viewers and a share of 45% — 10th biggest audience of any program (ISPORTCONNECT, 3/25). Read the full article here >>

Growing the base: USA Canoe/Kayak’s challenges and opportunities- Bob Lally

Growing the United States of America’s Canoe / Kayak (USA C/K) base/enterprise requires us to not only energize and empower our current stakeholders to be USA C/K members, but also we must attract new members to sustain ourselves to be a vibrant, world class organization.

Our Mission shall be to enable United States athletes to achieve sustained competitive excellence in Olympic, Paralympic, Pan American, and other international competition; and to promote and grow paddlesports in the United States.

So how are we going to grow our base, our enterprise (quantifiably and with quality)? Our strategies to grow, that we are now executing, are the following:

1. Develop, integrate and implement strategic partnerships that help grow the sport

2. Package recreational & competitive paddling experience to recruit, develop & retain paddling enthusiasts within our community

3. Host events that serve to attract new membership

4. Enhance sanctioning program

Some of our measurable accomplishments we have achieved recently are:

• We launched our new campaign/logo: Paddle Now!,

• The Oklahoma City (OK) Riversport Biathlon Louisville (KY) “Paddle For Hunger” Marathon are Paddle Now! Events,

• We are in the process of reenergizing a strategic partnership with American Canoe Association (ACA). This year we will be holding our annual Board of Directors meeting in Charleston, South Carolina where the ACA board will meet, also. After each Board  holds their required annual meeting separately, we will do a joint session with the ACA board members.

• We have established a ParaCanoe committee. As we all know ParaCanoe will be an  Olympic sport in 2016. This new committee will ensure organizational and governance -wise we are structurally prepared so that this new discipline will sustain itself.

• We, one of our coaches, created our first Paddle Now! Instructional video.

Other activities we are pursuing and are confident will increase membership and our awareness are:

• We desire to establish a Stand up Paddle (SUP) committee that will align with our goals,

• Launch Paddle Now! membership and sanctioning program,

• Execute a pilot Paddle Now! Day in OKC in partnership w/ retailer,

• Establish a Paddle Now! feature for large USA C/K events that streamlines path to instruction and clubs,

• Create Paddle Now! Membership competition

What we are doing is real and exciting. We are determined to succeed and put Paddlesports on the map equal to the most recognized Olympic sports. As Chairman of the USA Canoe/Kayak Board of Directors please know we are 100% committed to this enterprise to ensure success, we will be transparent in all our deliberations, our door is open and we are available. I believe we can make a difference as we journey together with the ISPORTCONNECT community make the tough calls, right decisions, and enjoy each other’s friendship.

Paddle Now, Bob Lally


About Bob Lally

Bob Lally currently serves as Colorado Technical University’s President for the Doctoral Studies and Dean for all security programs as it relates to Homeland, Cyber, Critical Infrastructure, Public Safety and Health.

Bob’s active duty Naval Aviation career spanned 28 years and he commanded in combat at multiple levels. His background includes a full spectrum of senior leadership and management from unit level organizations of some 200 people to 4000 Task Force level where readiness was essential to mission success. His military awards include the Defense Superior Service Medal, Legion of Merit (2), Bronze Star, Air Medal (2 Strike/Flight), and Navy Commendation Medals with two Combat Distinguishing devices.

Bob and his wife Katie have two children, Elizabeth (25) and Bobby (23).

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Unintended Consequences?- Mark Bladon

An important decision was made in the High Court on 25 May 2012, which passed with surprisingly little coverage given its relevance to our national game. I’m referring to the judgement by Mr. Justice Richards to uphold the Football League and Premier League’s right to prioritise payments to football players and staff and to settle unpaid football transfer payments  (the ‘football creditors’ rule) at the expense of other creditors, in this case, HMRC. Under the current Football and Premier League rules, the Premier League has the right to settle football creditors directly, from broadcasting monies, instead of paying to a football club in administration.
The Football League argued, successfully, that by removing this rule there was a risk that football clubs owed monies by other clubs, in relation to player transfers, would refuse to play each other and that a default by an insolvent club could lead to ‘contagion’ whereby one missed payment could lead to another club’s administration, and so on, resulting in a domino effect of insolvencies.
The challenge to this rule was brought against the Football League by HMRC in relation to tax payments owed to the government by Portsmouth FC. This was no doubt spurred on by our government’s recent tough talk about clamping down on tax dodgers in these austere times, and by the fact that HMRC itself has lost millions of pounds in tax revenue due to this rule in recent years.
No doubt the Football League are delighted they successfully defended this idiosyncratic and quite unique treatment, but have they thought through what the consequences are for creditors other than HMRC, and the impact this has on football clubs?
I am, of course, referring to traditional bank debt. Clubs in the Premier and Football Leagues have a material amount of bank debt, at a time when banks are in retreat from this sector given their own problems and the increasing regulatory and capital requirements placed on them by the FSA and rating agencies.
A traditional security package for bank debt would include a floating charge over any cash inflows to the club, including an assignment over the TV broadcasting revenues paid by the Premier League. This is because TV broadcasting revenues are almost always the single largest revenue item that a club receives, capable of accounting for up to half a club’s total revenue. These receipts (roughly £40m with lump sums payable in August and January) are often the principal source of repayment for bank loans taken out by clubs, in order to finance transfer activity in the July/August and January transfer windows.
However, under current Football League and Premier League rules (recently confirmed by Mr Justice Richards), the Premier League can simply redirect these monies away from an insolvent club and pay football creditors directly.
Why then would a bank provide debt to a club when its main revenue stream, and the bank’s main source of security, can disappear at the first sign of trouble? Ironically, a decision against the Football and Premier Leagues in the Portsmouth case would have made it easier to for banks to lend direct, and for longer terms, into clubs secured against a reliable income stream (i.e. the TV broadcast monies). In this scenario clubs experiencing a temporary liquidity problem would likely find it far easier to raise bank debt to tide them over this difficult period.  The current situation is that, in the absence of further shareholder support, a club collapses unless a white knight can be found to inject equity in to the club – a far more challenging process than raising bank debt.
The Football League have made huge efforts to bring financial stability to their clubs by embracing UEFA’s financial fair play rules and imposing conservative wages/turnover ratios on their clubs. In my opinion it is this which can have a positive impact on clubs’ financial position, rather than the ‘football creditors’ rule, which does not offer any incentives to a club to operate within its means.
At Investec we are often asked to provide debt direct into clubs, secured against TV monies, but we find it difficult to accommodate all but the strongest of football clubs, for the reasons noted above. This is why we specialise in player transfer finance, where we align our interests with the club, and more crucially with the football creditors rule.
I think the Football League and Premier League missed an opportunity here to make their clubs deal with the realities of the real world, in the same way that other businesses have to. As things stand, clubs can run their businesses into the ground chasing promotion, European football or trying to avoid relegation by spending way above their means, and if a club defaults on a transfer payment the other clubs know that they will still be paid by the Premier league. If the football creditor’s rule was removed, perhaps clubs would have to take more of a collective responsibility for the way their fellow members operate. It would only take one non-payment for a club to be ostracised in terms of player trading (a good form of self policing!) and if a club becomes insolvent because of one missed payment, one has to question whether the club deserves to survive.

An important decision was made in the High Court on 25 May 2012, which passed with surprisingly little coverage given its relevance to our national game. I’m referring to the judgement by Mr. Justice Richards to uphold the Football League and Premier League’s right to prioritise payments to football players and staff and to settle unpaid football transfer payments  (the ‘football creditors’ rule) at the expense of other creditors, in this case, HMRC. Under the current Football and Premier League rules, the Premier League has the right to settle football creditors directly, from broadcasting monies, instead of paying to a football club in administration.  The Football League argued, successfully, that by removing this rule there was a risk that football clubs owed monies by other clubs, in relation to player transfers, would refuse to play each other and that a default by an insolvent club could lead to ‘contagion’ whereby one missed payment could lead to another club’s administration, and so on, resulting in a domino effect of insolvencies.

The challenge to this rule was brought against the Football League by HMRC in relation to tax payments owed to the government by Portsmouth FC. This was no doubt spurred on by our government’s recent tough talk about clamping down on tax dodgers in these austere times, and by the fact that HMRC itself has lost millions of pounds in tax revenue due to this rule in recent years.

No doubt the Football League are delighted they successfully defended this idiosyncratic and quite unique treatment, but have they thought through what the consequences are for creditors other than HMRC, and the impact this has on football clubs?

I am, of course, referring to traditional bank debt. Clubs in the Premier and Football Leagues have a material amount of bank debt, at a time when banks are in retreat from this sector given their own problems and the increasing regulatory and capital requirements placed on them by the FSA and rating agencies.

A traditional security package for bank debt would include a floating charge over any cash inflows to the club, including an assignment over the TV broadcasting revenues paid by the Premier League. This is because TV broadcasting revenues are almost always the single largest revenue item that a club receives, capable of accounting for up to half a club’s total revenue. These receipts (roughly £40m with lump sums payable in August and January) are often the principal source of repayment for bank loans taken out by clubs, in order to finance transfer activity in the July/August and January transfer windows.

However, under current Football League and Premier League rules (recently confirmed by Mr Justice Richards), the Premier League can simply redirect these monies away from an insolvent club and pay football creditors directly.

Why then would a bank provide debt to a club when its main revenue stream, and the bank’s main source of security, can disappear at the first sign of trouble? Ironically, a decision against the Football and Premier Leagues in the Portsmouth case would have made it easier to for banks to lend direct, and for longer terms, into clubs secured against a reliable income stream (i.e. the TV broadcast monies). In this scenario clubs experiencing a temporary liquidity problem would likely find it far easier to raise bank debt to tide them over this difficult period. The current situation is that, in the absence of further shareholder support, a club collapses unless a white knight can be found to inject equity in to the club – a far more challenging process than raising bank debt.

The Football League have made huge efforts to bring financial stability to their clubs by embracing UEFA’s financial fair play rules and imposing conservative wages/turnover ratios on their clubs. In my opinion it is this which can have a positive impact on clubs’ financial position, rather than the ‘football creditors’ rule, which does not offer any incentives to a club to operate within its means.

At Investec we are often asked to provide debt direct into clubs, secured against TV monies, but we find it difficult to accommodate all but the strongest of football clubs, for the reasons noted above. This is why we specialise in player transfer finance, where we align our interests with the club, and more crucially with the football creditors rule.

I think the Football League and Premier League missed an opportunity here to make their clubs deal with the realities of the real world, in the same way that other businesses have to. As things stand, clubs can run their businesses into the ground chasing promotion, European football or trying to avoid relegation by spending way above their means, and if a club defaults on a transfer payment the other clubs know that they will still be paid by the Premier league. If the football creditor’s rule was removed, perhaps clubs would have to take more of a collective responsibility for the way their fellow members operate. It would only take one non-payment for a club to be ostracised in terms of player trading (a good form of self policing!) and if a club becomes insolvent because of one missed payment, one has to question whether the club deserves to survive.


About Mark Bladon:

Mark currently leads the initiative to make Investec the pre-eminent alternative lender to the Sporting world, with a particular emphasis in developing relationships with sports team owners and high net worth sports men and women. A number of sporting sectors including Football, Golf, Formula 1 motor sport, sporting event finance and sports media are being explored and developed.

Mark joined Investec 6 years ago following a 12 year career at Singer & Friedlander Ltd. His roles included corporate and property lending, and five years as a credit analyst.

Mark obtained his Association of Corporate Treasurers qualification in 2003.

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Formula One Opener Review / Season Preview – Mark Blundell

It has been a very long winter for F1 fans, help drivers and teams alike, link with over four months having past since Sebastian Vettel became the youngest F1 drivers’ world Champion at the season finale at Abu Dhabi. With 527 million people across the world tuning in during the course of the 2010 FIA Formula One World Championship, allergy there were plenty of eyes on the 22 cars that lined up on the grid in Melbourne for this weekend’s first race of the 2011 season.

F1 remains the pinnacle of motorsport for many fans and drivers and, with annual spending totalling billions of US dollars, the sport is always looking for ways to increase the appeal of the series and improve the ‘show’, as well as ensuring high levels of safety.

This year sees the introduction of a number of new regulations to achieve such goals. The most significant changes are the appointment of Pirelli as the Championship’s new single tyre supplier, aerodynamic revisions designed to boost overtaking, and the return of a 107% qualifying rule.

During the pre-season testing there was a lot of talk amongst the drivers as to the impact the new Pirelli tyres would have on the races. Pirelli have purposely designed a set of tyres that degrade quicker than in the past, to force the teams to do more pit stops and create more unpredictable racing, and this higher level of degrading was clear in the pre-season testing.

Australia saw the teams choose a wide range of pit stop strategies, ranging from one stop to three as the team strategists sought to get the most out of these new tyres. Despite the tyres dropping away quickly in testing, tyre degradation during the race appeared to be less than everyone expected with Sauber driver Perez surprising everyone by only stopping once on his way to a seventh place finish.

One of the most debated new regulations for 2011 has been the adjustable rear wing (DRS) which drivers can manually operate from the cockpit once they are two laps into the race. This regulation has been designed to try and improve levels of overtaking which over the past few years has become a real problem in the sport. At the end of the day, fans want to see overtaking and not a procession so improving overtaking always features high on the list of things to focus on each year.

So far it remains to be seen how big a part this new regulation will play in races this year. The adjustable rear wing gives drivers additional straight line speed so if you are in the slipstream you are going to have extra speed to play with which in turn should make it easier to overtake. The only issue is that drivers with KERS can use this to counter any advantage the driver using their DRS may have. There appeared to be a couple of occasions during the race where drivers used the adjustable wing to aid overtaking, such as Massa’s move on Buemi, but it will be interesting to see whether we see a regular increase in overtaking over the course of the season. One of the new regulations which was immediately put into action this weekend was the return of the 107% qualifying rule whereby any driver not setting a qualifying time within 107% of the fastest Q1 lap is not be permitted to race. Both HRT cars failed to qualify for the race, setting laps that were two seconds off the 107% mark. HRT have had a tough start to the season, with no pre-season testing, and it remains to be seen whether they can make up this time in readiness for the next race in Malaysia. Australia was a great opening race to the 2011 season. Vettel was superb and McLaren should be applauded for the amount of progress they have made with their car since the last pre-season test. It’s still early days to see whether the new regulations will do their job and what impact they will have on this year’s Championship but I have a feeling we are in for another fantastic year of F1!

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