Grand Cayman Hotel Renew Deal to Sponsor Cayman Islands Marathon

The Grand Cayman Marriott Beach Resort hotel will continue to sponsor the Intertrust Cayman Islands Marathon, hospital which takes place December 4, rx 2011 for the fifth straight year.

This marathon is laid out in a loop, erectile but participants will be hard pressed to care when surrounded by such beautiful scenery as the Sven Mile Beach, Grand Cayman, and the sparkling Caribbean waters.

An ideal destination to stay for a Grand Cayman vacation, this Marriott Cayman Resort has become a favorite hotel for marathon runners and vacationers alike. The Grand Cayman Hotel has always embraced the outdoors: its beautiful Seven Mile Beach, Grand Cayman, property welcomes hundreds of guests every year to enjoy the warm weather and natural beauty. Supporting the marathon near Seven Mile Beach seems like only a natural choice.

General Manager Enrique Tasende, said: “It is truly an honor to be the sponsor for this year’s Cayman Island’s Marathon. This is the 8th year for this event, and a great opportunity for the island to position itself as a primary destination in the Caribbean to promote sports, fitness, wellness and health.”

USOC & Oakley Partner to Give US Athletes a New Eyewear Collection

The U.S. Olympic Committee (USOC) and Oakley, medical Inc. have announced a union to unveil Team USA eyewear collection.

These special renditions of acclaimed Oakley eyewear let customers share the excitement of the Olympic Games, generic order as well as the innovations that Olympic and Paralympic athletes rely on to perform at their best.

USOC Managing Director of Consumer Products Peter Zeytoonjian, search said: ”Oakley is a true partner to Team USA, creating products that aid in the performance of our athletes in competition and supporting our mission of developing our current and future Olympians and Paralympians. We are excited about the Team USA product line and look forward to working with Oakley through the London Games and beyond.”

The Team USA eyewear collection includes four men’s sunglasses designs (one of which is available in two renditions) and two women’s designs. Each of the special editions is highlighted with United States Olympic Team colors, and the Team USA mark is laser etched at the corner of the lens. The collection will be available at Oakley.com and through the company’s domestic distribution channels. In addition, the U.S. Olympic Committee will sell the products online via TeamUSAShop.com and through storefronts at its training centers.

Scott Bowers, Oakley’s Senior Vice President of Global Marketing and Brand Development, said: “We are proud to be the official licensee and eyewear supplier to Team USA and the USOC for the London 2012 Olympic Games and years to come. This unique collection lets customers support and share the pride of Team USA, and it features the same advanced technologies that many Olympic and Paralympic athletes depend on for the most important performances of their careers.”

The first-ever performance-based eyewear supplier to Team USA, Oakley owns licensing rights for protective, active, lifestyle and corrective eyewear including glasses, sunglasses,goggles, and associated accessories. In addition to supplying product to the U.S. delegation at the London 2012 Olympic and Paralympic Games, a percentage of Team USA eyewear collection sales will support the training of U.S. Olympic and Paralympic athletes and hopefuls.

A single-lens sport shield that has redefined performance and protection, Oakley Radar sunglasses will be available in two Team USA SKUs. As with all offerings in the special collection, the frames are matched with premium performance lens tints that complement their coloration. 

The women’s collection will launch in early 2012 and will include the Team USA Commit, a sport favorite that lets athletes adapt to their environment with an interchangeable lens design. 

In addition to offering the optical clarity, precision and protection of High Definition Optics, Oakley eyewear gives Olympians critical performance advantages by reducing eyestrain and squinting while improving concentration and relaxation to help maintain mental focus.

Maxifuel Becomes Official Sports Nutrition Supplier of Badminton England

Maxifuel the specialist endurance nutrition brand, pills has become the official sports nutrition supplier to Badminton England and the Team England Badminton squad in a two-year deal.

The Hemel Hempstead-based company, drugs which is part of Maxinutrition group, will provide each player with individually-tailored nutritional support to complement their lifestyle, training and competition cycles in the build-up to the London 2012 Olympic Games.

At this year’s Yonex BWF World Badminton Championships, mixed doubles star, Chris Adcock, claimed a silver medal at Wembley Arena.

Senior Sponsorship Manager for Maxifuel, Mark Morgan, said: He said: “Maxifuel has identified the huge potential of helping Badminton England achieve its goals.

“We are excited to become the official supplier to the governing body and we are convinced that our products and expert nutritionists will be able to improve the performance levels and lifestyle choices of the players in the build up to London 2012.” 

Adcock, who is tipped as one of Britain’s medal hopes at the Games, following his recent World Championship success, has welcomed the support of Maxifuel. He said: “Badminton is both physically and mentally demanding so it is vital that our preparation and recovery is well managed. 

“We travel all over the world throughout the year, so there are constant pressures on maintaining a structured healthy diet. I am looking forward to working with Maxifuel’s team of experts to ensure I am in the best possible shape for elite competition.”

Within Maxifuel there are three distinct categories ‘focus’, ‘energy’ and ‘recovery’ with the complete system covering training, competition and recovery. 

As Europe’s leading sports nutrition brand, Maxinutrition guarantees rigorous drug-screening checks on all its products to ensure they are manufactured to premium standards and comply with the highest levels of food and drink regulation in the UK.

Los Angeles Triathlon Gets New Title Sponsor Herbalife

Herbalife Ltd. and the Los Angeles Triathlon announced a five-year agreement naming Herbalife as title sponsor of the event.

The triathlon will be held on Sunday, cure September 30, malady 2012 with registration opening on December 5, 2011.

Jack Caress, president & CEO of Pacific Sports and race director for the event, said: “We are thrilled Herbalife wanted to step up to the title sponsorship role and make a long-term commitment to the L.A. event and the sport of triathlon. With Herbalife’s roots in Los Angeles, it is a perfect partnership for an L.A.-centric event that has an international field, and we feel that Herbalife’s nutritional products mirror the focus of our competitors: the pursuit of healthy, active lives.”

In early 2011, the Los Angeles triathlon was voted the best destination triathlon in the country by online and traditional triathlon publications. Competitors in the Herbalife Triathlon Los Angeles can choose between two distances: Olympic distance (swim 0.9 miles; cycle 24 miles; run 6.2 miles) and Sprint distance (swim 0.4 miles; cycle 20 miles; run 3.1 miles), as well as a bike-only segment (24 miles) and 3-person relay teams.

Herbalife Chairman and CEO Michael O. Johnson, said: “The Herbalife Triathlon Los Angeles is a terrific opportunity for everyone to compete in a world-class event and experience Los Angeles in a unique way. Hundreds of our independent distributors and employees have participated in this event since we first began sponsoring it in 2008.”

Companies can also field teams to compete in mixed-relays in the Corporate Challenge. “This is a great way for people to get started in the sport of triathlon and build their skills, along with camaraderie and teamwork,” added Johnson.

The Los Angeles event began in 2000 and has become the West Coast’s premier triathlon. Recognized as one of the top destination triathlons in the country, it features a point-to-point course from Venice Beach to downtown Los Angeles, providing participants the opportunity to explore scenic and historic Los Angeles. The L.A. event is one of seven events in the Race to the Toyota Cup in the Life Time Triathlon Series. Over the past 12 years, the L.A. Triathlon field has been comprised of recreational, elite amateur and professional triathletes, made up of competitors from an average of 35 states, plus the District of Columbia, 11 countries, and features a pro purse of $40,000.

Hankook Tire America Secure Advertising Deal with US College Basketball

Hankook Tire America Corporation, health one of the fastest growing tire companies in the world, sale sale announced a advertising agreement with men’s U.S. college basketball as part of nine tournaments during November and December of this year.

Hankook’s sponsorship adds college level men’s basketball to the company’s current portfolio of sports marketing initiatives, discount which for 2011 also included behind home plate advertising at twenty two Major League Baseball team’s ballparks across the United States and Canada and investments across a range of motorsports events.

Hankook Tire signage will be seen courtside during a number of college basketball’s most anticipated and viewed 2011 tournaments. The nine tournaments will be broadcast nationwide on multiple television networks.

Hankook brand exposure will be present at the following events:Ticket City Classic-Austin, CBE Classic, Charleston Classic, Puerto Rico Tip Off. Ticket City Classic-NY/NJ, Maui Invitational, Jimmy V Classic, NIT-Season Tip Off and 2011 Showcase.

Soo Il Lee, president of Hankook Tire America Corp, said: “Hankook Tire is excited to be working with men’s college basketball as an advertising partner in one of the most thrilling sports series available to American sports fans. This sponsorship broadens our involvement in sports marketing and puts us in a prime position to gain brand awareness at a time when interest in college basketball is likely to continue to grow during the next few months. Our behind home plate advertising in professional baseball provided Hankook with exceptional brand building opportunities and we are confident that our involvement with men’s college basketball will provide us with similar positive benefits.”

Having established a well recognized association with professional baseball, Hankook’s latest advertising agreement with men’s college basketball brings another popular, well know sport to the company’s growing sports marketing program. It also offers Hankook year-round sports related advertising.

Hankook Tire’s advertising participation with men’s college basketball is the company’s latest effort to increase brand awareness in the United States. Earlier this year Hankook Tire America claimed a billboard in New York City’s Times Square, placing the company shoulder-to-shoulder with some of the world’s most iconic brands.

Hankook’s two baseball-themed consumer rebate and vehicle giveaway promotions, Great Catch and Great Hit, capitalized on the company’s already successful baseball related advertising. For 2011, Hankook also became an official sponsor of the Formula Drift motorsports series and sponsored top notch teams during the season. Additionally, 2011 saw the launch of Hankook’s “Be One with It” print and television adverting campaign. The objective of these efforts is to raise consumer awareness, increase market presence and build brand recognition.

British Poker Superstar Jake Cody Partners with Website PKR

U. K. poker pro Jake Cody has signed a sponsorship deal to join the online poker site PKR and its professional roster.

The innovative online poker site, unhealthy which was one of the first to provide innovations such as 3D graphics for online play, click has also been groundbreaking in the talent they have brought into the site. With the addition of Cody, Team PKR arguably has the best “pro player” coverage on the European continent.

The addition of Cody provides a high impact name that Team PKR lacked among its roster. Although its members – APPT champion Vladimir “Beyne” Geshkenbein, cash game prosJames “james666” Sudworth and Sascha “Iocodice” Walter, WSOP Europe bracelet winner Scott “PKR_Scott” Shelley, Marc “Waswini” Barillier and Sofia “wellbet” Lovgren– are highly respected in the poker world, their recognition factor to the average fan wasn’t high. With the addition of Cody, Team PKR has one of the top stars in the world of poker at this time.

“I’m very excited about joining Team PKR Pro,” Jake stated during the announcement of his signing with Team PKR. “I’ve been patient with sponsorship, waiting for the right deal to come along. When I spoke to PKR, I was really impressed with the whole setup and the ideas that they have going forward and I knew straight away I wanted to be part of it! It’s a great site to be involved with right now and I think I can help take it to the next level.”

PKR Marketing Director Simon Prodger, said: “We’re delighted to welcome Jake to Team PKR. He is the future of poker, a perfect example of the new breed of players who are taking the game to new heights. We’re really excited that PKR’s players will have the opportunity to interact with Jake and benefit from his insight and experience.”

Along with wearing the colors of Team PKR in international events, Jake will also help to build the site’s media content through videos and interact with players in their online community. Jake will have the first opportunity to take on PKR players when he steps up to play in two of PKR’s Sunday “Bounty Day” tournaments.

This most recent accolade is just the latest in what has been a whirlwind of activity for the 22 year old British pro. He is one of only four men (Gavin Griffin, Roland De Wolfe and Bertrand “Elky” Grospellier are the other three) to have won poker’s mythical “Triple Crown” – a World Poker Tour Championship, a European Poker Tour (EPT) championship and a World Series of Poker (WSOP) bracelet. What is most remarkable about this feat is the relatively short time span in which he did it.

At the start of 2010, few had heard of the British phenomenon, but Jake quickly set out to change that sentiment. He won the EPT Deauville in January of that year and won the WPT London in August of that same year. At this year’s WSOP, Jake won the $25,000 Heads Up Championship to add another $851,192 to his bankroll and, at the WSOP Europe in October, Jake made the final table before being knocked out in seventh place.

It took only 520 days for Jake to complete what most every other player takes a lifetime in simply pursuing. Since his debut in the live tournament poker world, Jake has amassed four victories, eight final tables and seventeen cashes. His lifetime live tournament poker earnings – in just over two years of play sit at $2.87 million.

U. K. poker pro Jake Cody has signed a sponsorship deal to join the online poker site PKR and its professional roster.

The innovative online poker site, which was one of the first to provide innovations such as 3D graphics for online play, has also been groundbreaking in the talent they have brought into the site. With the addition of Cody, Team PKR arguably has the best “pro player” coverage on the European continent.

The addition of Cody provides a high impact name that Team PKR lacked among its roster. Although its members – APPT champion Vladimir “Beyne” Geshkenbein, cash game prosJames “james666” Sudworth and Sascha “Iocodice” Walter, WSOP Europe bracelet winner Scott “PKR_Scott” Shelley, Marc “Waswini” Barillier and Sofia “wellbet” Lovgren– are highly respected in the poker world, their recognition factor to the average fan wasn’t high. With the addition of Cody, Team PKR has one of the top stars in the world of poker at this time.

“I’m very excited about joining Team PKR Pro,” Jake stated during the announcement of his signing with Team PKR. “I’ve been patient with sponsorship, waiting for the right deal to come along. When I spoke to PKR, I was really impressed with the whole setup and the ideas that they have going forward and I knew straight away I wanted to be part of it! It’s a great site to be involved with right now and I think I can help take it to the next level.”

PKR Marketing Director Simon Prodger was elated at the signing of one of the fast rising superstars of today’s game. “We’re delighted to welcome Jake to Team PKR. He is the future of poker, a perfect example of the new breed of players who are taking the game to new heights. We’re really excited that PKR’s players will have the opportunity to interact with Jake and benefit from his insight and experience.”

Along with wearing the colors of Team PKR in international events, Jake will also help to build the site’s media content through videos and interact with players in their online community. Jake will have the first opportunity to take on PKR players when he steps up to play in two of PKR’s Sunday “Bounty Day” tournaments.

This most recent accolade is just the latest in what has been a whirlwind of activity for the 22 year old British pro. He is one of only four men (Gavin Griffin, Roland De Wolfe and Bertrand “Elky” Grospellier are the other three) to have won poker’s mythical “Triple Crown” – a World Poker Tour Championship, a European Poker Tour championship and a World Series of Poker bracelet. What is most remarkable about this feat is the relatively short time span in which he did it.

At the start of 2010, few had heard of the British phenomenon, but Jake quickly set out to change that sentiment. He won the EPT Deauville in January of that year and won the WPT London in August of that same year. At this year’s WSOP, Jake won the $25,000 Heads Up Championship to add another $851,192 to his bankroll and, at the WSOP Europe in October, Jake made the final table before being knocked out in seventh place.

It took only 520 days for Jake to complete what most every other player takes a lifetime in simply pursuing. Since his debut in the live tournament poker world, Jake has amassed four victories, eight final tables and seventeen cashes. His lifetime live tournament poker earnings – in just over two years of play sit at $2.87 million.

Pepsi to Stay with Penn State Despite Scandal

The backlash from the Penn State scandal has taken it toll on the school but one major drink sponsor is sticking by the college. 

Pepsi on Wednesday said it will remain a sponsor of the school and its football team. “We are very concerned about the current allegations surrounding certain individuals at Penn State University, but will continue to honor our longstanding relationship,” a company spokesman wrote in an email to a Daily Finance reporter.

Pepsi has been one of the university’s largest corporate partners, and is ubiquitous on Penn State’s main State College campus and 20 satellites. In its original deal with the school in 1992, Pepsico paid Penn State $14 million over 10 years for exclusive vending and advertising rights.

Details of the renewal were not available, but the soda maker’s commitment is apparent. Pepsi vending machines are spread throughout the campus. Soft drinks are served in Pepsi cups on game day. And the signage is anchored by a permanent Pepsi logo on the scoreboard of the 106,537-seat football stadium.

The cola manufacturer’s disclosure that it’s still on Penn State’s team should come as refreshing news to the school: Its endorsement portfolio faces a potentially massive exodus in the wake of the scandal. Cars.com pulled advertising from an ESPN telecast of Penn State’s loss to Nebraska last Saturday, and Sherwin-Williams, the paint company, removed its logo from the banner that hangs during Penn State press conferences.

Penn State football generates $53 million in revenue annually, CNN reported, and the entire athletic program receives an additional $24 million in sponsorships and merchandising deals.

Pepsi’s contribution is significant for a school that is looking to gain any victories it can as dark clouds descend on it for unprecedented systemic failures of oversight — if the accusations are true.

Thompson Sport Become Official Licensed Tour Operator for Euro 2012

UEFA have announced that Thomson Sport has been appointed as Licensed Tour Operator for Euro 2012.

The contract gives Thomson Sport the official tour operating programme rights across all the qualified European territories (excluding the host countries) with access to a guaranteed allocation of match tickets.

As part of the agreement, cialis Thomson Sport will operate the England and Republic of Ireland programmes and will appoint other TUI Travel PLC tour operators and partners across each qualified European territory the license to distribute fan travel packages to their respective markets.

Marc Bennett, denture Managing Director of TUI Travel’s Sport Division, prostate which includes Thomson Sport, said: “We have a proven track record of delivering both quality and value at a variety of sporting events and are delighted to be appointed as Licensed Tour Operator for such a large scale and popular tournament. We look forward to ensuring fans will be able to relax and enjoy the tournament, knowing our experience means they are in trusted and capable hands.

“With Thomson Sport being part of a global organisation, we are also able to draw on a much larger network of travel businesses who will be working together to make sure fans get the best experience possible.”

This appointment builds on Thomson Sport’s existing football contracts including the official Accommodation Agency for UEFA EURO 2012 for officials, media representatives and commercial partners and the official englandfans overseas provider for The FA. Thomson Sport was also an official tour operator for the 2010 FIFA World Cup.

More than 1.4 million supporters are expected to travel to Poland and Ukraine for the 14th UEFA European Football Championship between 8 June and 1 July 2012. With 31 matches in eight stadiums – Gdansk, Poznan, Warsaw and Wroclaw in Poland and Donetsk, Lviv, Kharkiv and Kyiv in Ukraine – the competition is expected to be as intense as ever. This will be the last time just 16 teams compete in the final tournament as the number is set to increase to 24 in 2016.

Pittsburgh Marathon Partners with Leading Sports Nutrition Company

The Pittsburgh Marathon and PacificHealth Laboratories, viagra pharmacy Inc., sale a leading sports nutrition company announced that PacificHealth Labs has become the new sponsor of the race.

This is the first year PacificHealth Laboratories has been involved in this marathon. It will provide extensive exposure for Accelerade, Endurox R4, Accell Gel, and 2nd Surge gels. The event will be held on Sunday, May 6th, 2012 on a course that challenges its 22,000 runners with the landscape of the city that includes three rivers and numerous bridges.

Fred Duffner, President and CEO of PacificHealth Labs, stated: “We are looking forward to participating in the upcoming event as well as providing nutritional information to the local Pittsburgh Marathon Training Club. This supports our continued development within the running channel.”

NFL Legend Tony Gonzalez Partners with Entertainment Company Jolly Blast Productions

Jolly Blast Productions an integrated media and entertainment company have partnered with NFL superstar Tony Gonzalez to deliver a new series of sports adventure apps and eBooks.

The adventure series will feature an animated version of Tony Gonzalez, five-time NFL All-Pro tight end for the Kansas City Chiefs and Atlanta Falcons, who as “Coach Tony” will encourage children to get active and spark a lifelong love for games and movement.

“The benefits for kids who are educated and inspired to be active go far beyond the courts and playing fields,” said Gonzalez, who is the second leading receiver in NFL history. “Whether it’s an organized sport, a school playground activity or a made-up backyard game, kids who learn to develop discipline, teamwork and self-confidence, as well as physical health and fitness, are enriched for a lifetime. A body in motion is always going to be healthier and happier — and that’s the message Jolly Balst is excited to share.”

Gonzalez, who starred in high school in football, basketball and volleyball in Southern California, knows firsthand the positive influence sports can have on children growing up. He parlayed his athletic ability into a football scholarship at the University of California Berkeley, where he also played on the school’s basketball team. Drafted in 1997, Gonzalez is now in his 15th season of a Hall of Fame NFL career.

Jeffery Eagle, Chairman and CEO of Jolly Blast Productions, said: “Having Tony as an active part of our creative design team, as well as integrated directly into our stories, brings authenticity and star power to our series. Tony has long been a proud supporter of youth sports, health nutrition and anti-childhood obesity initiatives, and together we are pursuing the dual mission of entertaining children while opening their lives to the countless benefits that come from being active.”

Jolly Blast Productions was founded by a group of dads, including Michael Diminick, M.D. and Kevin Bonner, M.D., who are former Division I collegiate athletes and current orthopedic surgeons. Together with Eagle, a successful writer/director and youth sports coach, the trio developed the animated world of siblings, Jolly and Holly Blast, whose fun-filled imaginative adventures introduce children to positive and healthy life choices through world of sports, games and physical activity.