The North Face, an original partner of U.S. Freeskiing, has expanded its partnership with the association by supporting U.S. Freeskiing’s new Rookie Team.

This partnership builds off the brand’s charter sponsorship of the U.S. Freeskiing Team, which began in 2011 just before halfpipe and slopestyle skiing were announced as new Olympic sports. The North Facewill also add U.S. Freeskiing Pro Team athlete Maddie Bowman to its global team roster. Bowman, a two-time X Games medalist, recently took gold at the Winter X Games and first at the Visa U.S. Freeskiing Grand Prix competitions at both Copper Mountain and Park City to earn the national title.

U.S. Freeskiing’s new Rookie Team provides support and training with expert coaches for teen athletes looking to advance their skills and competition level in both halfpipe and slopestyle skiing with the goal of eventually making the U.S. Freeskiing Pro Team. The support of The North Face has been instrumental to the growth of the new Olympic sport of freeskiing, including U.S. Freeskiing’s elite pro team and its new development-focused U.S. Freeskiing Rookie Team, which both foster talent that will help the USA be Best in the World in Olympic freeskiing leading up to the 2014 Olympic Winter Games and beyond. The 10-member U.S. Freeskiing Rookie Team is coached by Ben Verge (halfpipe) and DJ Montigy (slopestyle).

““Since the beginning of the freeskiing movement, The North Face has maintained an ongoing commitment to helping elevate the sport to the global stage,”” said Mike Jaquet, CMO of the U.S. Ski and Snowboard Association. “

“Starting before freeskiing was recognized as an Olympic sport, we’ve worked very closely with The North Face to identify unique opportunities to further the development of the sport at the grassroots level, both on the athlete side and through competition. It’s great to work with sponsors that are so committed to fostering the sport’s growth.””

Roswell Food Group have announced their Jeff Foxworthy’s Grit Chips brand will title sponsor  the spring NASCAR Nationwide Series event at the Bristol Motor Speedway for the next four years.

The event will be known as the Jeff Foxworthy’s Grit Chips 300.

“Whether it’s business, viagra marriage or a driver looking for a great crew chief, prostate everyone looks for a partnership that is the right fit, vcialis 40mg ” said BMS General Manager Jerry Caldwell. “The combination of a Southern flavor like grits, the undeniable popularity of snack chips and the unsurpassed heritage of Bristol Motor Speedway just created one of those great “ah-ha” moments when you find yourself saying: “of course!”

One person who couldn’t agree more is Roswell Food Group CEO Sean McDonough, who sees Bristol as yet another in a long line of great “pairings,” for the “grit chip.”

“It really makes sense combining Grit Chips, Jeff Foxworthy, Bristol Motor Speedway and Food City who are all great individually,” said McDonough, “But together they spawn what may be the most common sense marriage of product, place and star power to hit either side of the Mason Dixon line.”

Foxworthy – a big NASCAR fan himself – has been a true believer in the pairing since day one, even commenting on the night he and McDonough announced the new venture that “the stars must be aligned perfectly.”

Said Foxworthy: “This is a great pairing, the kind of thing you don’t see coming; but it seems right when it does. Plus these darn chips are good, and now I get ‘em half price!”

Indian discus thrower Krishna Poonia has signed a two-year sponsorship deal with Hindustan Zinc Limited and described the help from the corporate world as a big relief since it will help her prepare well for the Asian Games and other multi-discipline events in the next two years.

It is first sponsorship agreement with a private sector company for the Commonwealth Games gold medallist.

Poonia signed the agreement with the Vedanta Group’s company in Udaipur, where the headquarters of Hindustan Zinc Limited (HZL) are located.

HZL CEO Akhilesh Joshi has promised to bear all her expenses, including overseas training.

“It’s a big day for me today and I am grateful to Vedanta’s Hindustan Zinc for coming forward and supporting me. It is a relief for me to know as I need not worry for my expenses for training for the next two years,” Poonia told PTI after signing the agreement.

“A monkey has been off my back. I have been looking for help from corporate sector for some time after winning Commonwealth Games gold and it was not coming. This help will be crucial for me as I would be preparing for Asian Games and Commonwealth Games. The Olympics are also scheduled in 2016 and this deal will help me in my hunt for medals for my country,” she said.

In 2014, Asian Games will be held in Korea while Scotland will hosts the next edition of the CWG.

“An athlete needs financial security and that plays crucial role in the performance. Once the financial help is assured, the concentration in the sport is automatically enhanced and the focus also increased. I am today confident because I need not worry about my expenses while preparing for Asian, Commonwealth and Olympics Games,” she added.

DHL, anesthetist the global market leader in the logistics industry, sale is once again the Official Sponsor of the USA Sevens Rugby Tournament and the exclusive sponsor of the U.S. Rugby team.

The 2013 USA Sevens – the largest rugby tournament in North America – will be broadcast live throughout the world as fans of 16 international teams descend upon Sam Boyd Stadium in Las Vegas from February 8-10.

“Truly a global sport, sale Rugby demonstrates many of the key attributes that DHL lives and breathes every day – speed, precision and great teamwork,” said Christine Nashick, Vice President of Marketing for DHL Express U.S. “Initially a US-based company that pioneered a global industry, DHL is pleased to continue its relationship with USA Sevens and its exclusive sponsorship of the US Team. Rugby provides an excellent platform to reinforce DHL as the international shipping specialists.”

With exposure to 60,000 fans on site and millions watching the live international broadcast in more than 145 countries, DHL has a unique opportunity to showcase its brand to fans of one of the fastest growing sports in America with on and off-field advertising and the exclusive sponsorship of the US team jersey.

“DHL has been an ardent supporter of rugby in the U.S. and worldwide,” said Dan Lyle, Tournament Director of USA Sevens. “DHL’s high-profile visibility throughout our global broadcast that reaches 341 million homes and extensive on-site activation provides the company with a unique and compelling platform that only a global sport such as rugby can deliver.”

Nitto Tire returns again this year as Presenting Sponsor and sponsor of six topnotch off-road racing teams for the grueling seventh running of the Griffin King of the Hammers Presented by Nitto Tire on Fri., pills Feb. 8, ambulance 2013.

The tough 4×4 race will be the culmination of this year’s week-long event billed as the most impressive to date with an expanded vendor show, additional entertainment and improved spectator areas.

“The Ultimate Desert Race” set in California’s rugged Johnson Valley northeast of Los Angeles pits expert drivers and finely tuned vehicles against the area’s sand, hard-packed rock trails, near-vertical rock walls and treacherous ledges in breathtaking, all-out, high-speed runs. There is nothing like the excitement of off-road action at this level that takes its toll every year with less than half of the participants typically finishing the race. The event has evolved from 12 teams racing for bragging rights and a case of beer to more than 150 teams competing before thousands of fans both live and online.

Nitto has made an equally aggressive commitment to this signature Ultra 4 racing event as the Presenting Sponsor as well as sponsor of six racing teams for the event. That impressive roster includes 2012 Ultra 4 series champion Nick Nelson, 2010 King of the Hammers Champion Loren Healy, 2009 KOH Champion Jason Scherer, as well as Cottin Rodd, the groundbreaking first female Ultra 4 competitor. The Nitto sponsorship also includes the striking championship rings for the winning driver and co-driver.

FLW, the world’s premier tournament-fishing organization, and T-H Marine Supplies, Inc., a leading manufacturer of thousands of boat parts and accessories, announced an associate sponsorship agreement through the 2013 season. Financial terms of the deal were not disclosed.

T-H Marine will receive exposure across FLW’s multiple platforms, including its tournaments and Expos, multiple websites and FLW Bass Fishing magazine.

Serving the marine industry since 1975, T-H Marine strives to produce high-quality boat accessories and to stand behind their products with exceptional customer service. 

Marussia F1 team has extended and expanded its relationship with Sage, abortion | who now become an Official Partner.

We have been a long-standing customer of Sage and last year benefited from the company’s Sage ERP X3 solution, providing the Team with the speed, agility and innovation to keep pace off-track as well as on-track in the fast-moving and highly competitive Formula 1 environment.

The partnership will provide Sage with the opportunity to increase awareness for Sage ERP X3 across the globe and develop further awareness of its brand. Sage firmly believes that the partnership will be a great vehicle for future business growth.

Sage will benefit from a heightened brand presence on the new MR02 race car, race team apparel and trackside environment at the 19 Grands Prix on the Formula 1 calendar this season.

Andy Webb, Chief Executive Officer, Marussia F1 Team: “We are extremely pleased to have consolidated an already strong partnership with Sage into a much bigger and more powerful relationship for both parties. Being so closely intertwined with our daily operations means Sage are aware of just how much strength in depth we have behind the Team and just how much potential we carry forward into 2013.”

Christophe Letellier, CEO Mid-Market Europe and CEO Sage ERP X3, Sage, added: “We are thrilled to announce that Sage will be partners and sponsors of the Marussia F1 Team for 2013. The qualities of speed, responsiveness, agility and innovation are shared values in Marussia F1 Team and in Sage ERP X3, and we both serve a global audience. As F1 has become the most popular sport worldwide, we will be taking our brand to the biggest and most dynamic global stage. We are very excited about what the coming year will bring.”