Alain Prost Extends Deal to Endorse Renault

The Renault Group have announced four-time Formula 1 world champion, ailment Alain Prost, viagra will remain a Brand Ambassador in a new deal.

Alain Prost has been the Brand Ambassador for Renault since 2012 and will take on an enlarged consultancy role within Renault Sport F1 this year. In addition to his current duties promoting the brand in press and marketing activities, the Frenchman will assume an advisory role within the Renault Sport F1 Executive Committee.

Within the scope of this role he will attend a selection of races over the year, plus events outside the F1 calendar, including the World Series by Renault and various other competition activities.

Alain Prost and Renault have a long working history. Alain Prost raced for the Equipe Renault Elf in the early part of his F1 career, from 1981 to 1983. Over this period he won nine races, only missing the drivers’ title in 1983 by two points. He resumed his relationship with Renault in 1993 after joining Williams. The Frenchman went on to dominate the championship with seven wins, thus securing his fourth and final world title.

Jean-Michel Jalinier, Renault Sport F1 President and Managing Director, commented: “Alain’s experience of F1 personnel and politics combined with his sharp intelligence and retained enthusiasm for the sport has already been of great benefit as we consolidate our position as an engine supplier to four teams. We will continue to draw on his knowledge this year, particularly as we prepare for the technical challenges of the 2014 engine regulations.”

Alain Prost added: “Renault has a long history within F1 and everything it has done in the sport has ultimately been a success. Indeed I have achieved some of the greatest results of my career with Renault power. Over the past year I have seen that it has kept the same passion and rigour for F1, and it has stayed true to these values as it prepares for the new V6 power unit in 2014. I will use my experience and knowledge of the sport to advise on strategic and technical challenges – it’s a very exciting time for everyone and together we represent very strong potential.”

SLS3 Sponsors Triathlete Couple Stephen & Bella Bayliss

Compression apparel specialist SLS3 has announced its sponsorship of professional triathletes Stephen and Bella Bayliss.

The ‘ironcouple’ will be wearing SLS3 compression while training and racing.

Bella is a 12x Ironman Champion while Stephen has won 2 Ironman titles. “We are really pleased to be affiliated with SLS3, cure ” said Bella Bayliss. “We had the chance to test the compression clothing before and love it.”

”Bella and Stephen got our attention in the last few years with their impressive results, pharmacy ” said Sebastian Linke, owner of SLS3. “Adding to our dynamic list of professional athletes, we are looking forward to big things in 2013.”

Bella and Stephen will start the 2013 season with SLS3 at Challenge Fuerteventura in the Canary Islands of Spain. They join SLS3 sponsored athletes Petr Vabrousek, Chris McDonald, Dana Wagner and Heleen bij de Vaate.

Married in November 2008, Bella and Stephen Bayliss are known as Britain’s ‘iron couple’. They met while at the ITU World Long Distance Championships in Sweden and started dating a year later. Although both triathletes are hugely successful in their own right, together they are Britain’s most successful Ironman athlete couple.

SLS3 is a manufacturer of specialist sport compression and triathlon race apparel. All products aim to enhance performance with an emphasis on technical design for comfort. The company’s goal is ‘to produce the best possible products to serve our customers who are looking for comfort and performance.’

‘Made in USA’ is an important part of the company’s triathlon apparel line, as it has made a commitment to production of its apparel in the US. SLS3 hires local staff and purchases its materials ‘from the highest quality vendors available.’

Ingersoll Rand Sponsors Rebel Rock Racing

Ingersoll Rand, and a world leader in creating and sustaining safe, viagra coupon comfortable and efficient environments, find announced a sponsorship agreement with Rebel Rock Racing.

Ingersoll Rand will be the primary sponsor of the No. 8 Rebel Rock Porsche GTS throughout the 2013 racing season.

Under the terms of the agreement, Ingersoll Rand outfitted Rebel Rock Racing with some of its powerful vehicle services tools, including the best-selling 2135TiMAX 1/2? Impactool, new IQV20 Series cordless tool line and 232TGSL Street-Legal ThunderGun — which is modeled after the professional ThunderGun used by NASCAR pit crews. Professional race teams have relied on Ingersoll Rand tools to maintain their cars since the inaugural NASCAR race in 1959.

Rebel Rock Racing is owned by Grammy Award-winning music producer Jim Jonsin. Jonsin and D.J. Randall drive the No. 8 Porsche GTS in the Grand Am Continental Sports Car Challenge — the feature race in the Rolex Sports Car Series. The challenge consists of 11 races held at some of the most prestigious venues in the country. The team will also compete in several drivers cup and challenge races this season.

“Ingersoll Rand is excited about the sponsorship opportunity with Rebel Rock Racing,” said Nathan Schmid, marketing manager – vehicle services, Ingersoll Rand. “We are proud to support Rebel Rock Racing’s growing motorsports and driver development programs.”

Rebel Rock Racing, based in Coconut Creek, Fla., was founded by Jonsin in 2010.

“The high quality tools manufactured by Ingersoll Rand allow our builders to get jobs done easier and finish the cars faster,” said Jonsin. “From the workshop to the pits, Ingersoll Rand tools are the most efficient solutions for our race team.”

Mercedes-Benz Named Official Car Partner of Ironman

IRONMAN has secured an official new car partner in the form of German manufacturer Mercedes-Benz who will showcase its Viano model.

The sponsorship commitment includes the IRONMAN European Championship in Frankfurt, generic the IRONMAN 70.3 European Championship in Wiesbaden and the IRONMAN 70.3 in Berlin. Mercedes-Benz will supply the Viano as lead car for the races, as part of the Official Car Fleet and also to support athletes with transportation on a broad scale.

Kai Walter, Chief Operations Officer of the World Triathlon Corporation (WTC) in Europe, said: “We are very pleased that with Mercedes-Benz we have a premium partner on our side – this is a sign also of the strength and uniqueness of our events.” 

The partnership was facilitated by Infront Sports & Media, the marketing partner of the World Triathlon Corporation (WTC).

Stephan Herth, Executive Director Summer Sports at Infront, added: “The IRONMAN races attract participants from more than 50 countries – supported by friends and families that accompany the athletes throughout the entire event weekend. As a result, it provides globally operating companies with numerous qualitative touch points to engage with an open-minded, demographically attractive target group.”

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Freegun Underwear to Sponsor GEICO AMA EnduroCross series

Freegun Underwear, and an underwear brand, has joined the elite list of partners backing the GEICO AMA EnduroCross series.

The seven round championship series will kick off in Las Vegas on Friday, May 3rd at the Orleans Arena.

“EnduroCross has become one of the most talked about forms of motorcycle racing over the past few years so we are really happy to expand our involvement in the 2013 series” said Karen Legrand, Director of sales, at Freegun.

“Freegun Underwear has some really cool products and does a great job of using their athletes to inspire the designs so we look forward to doing more cool projects together” said Lance Bryson, Director of Sales and Marketing for EnduroCross.

7UP Becomes Official Soft Drink of 2013 CONCACAF Gold Cup

The Confederation of North, allergy Central America and Caribbean Association Football today announced an agreement with Dr Pepper Snapple Group (DPS) that makes 7UP the Official Soft Drink of the 2013 CONCACAF Gold Cup.

Through the agreement, buy cialis 7UP will work with CONCACAF and its commercial agency, there Traffic Sports, to develop programs that engage and excite fans leading up to and surrounding the Gold Cup – including consumer promotions, retail merchandising, ticket giveaways, premium offers, in-game advertising, product sampling and inclusion in promotional marketing materials, among other activities. The agreement also includes Clamato, Squirt, Sunkist soda, Peñafiel and other DPS brands.

“7UP is an iconic brand known for providing uplifting refreshment to its consumers, and they are a natural partner for a tournament with a growing, passionate following,” said CONCACAF’s general secretary, Enrique Sanz. “We are excited to team up with 7UP and DPS to connect with fans in ways they have never been reached and to ultimately enhance their enjoyment of the Gold Cup experience.”

“Soccer is defined by great moments, and 7UP fans love to savor life’s moments, which is why we are pleased to be sponsoring this year’s Gold Cup,” said Olivia Vela, director of multicultural marketing for DPS. “We’re looking forward to working with CONCACAF to develop programs that reward our fans’ passion for the Beautiful Game and for life in general with a truly memorable experience at one of the biggest soccer events on the continent.”

“We are delighted to have DPS back as a sponsor of the Gold Cup. Their participation is a great example of brands with multi-national appeal truly capitalizing on a multi-national tournament,” said Marcelo Radice, director of sponsorship sales & marketing at Traffic Sports. “Their commitment further demonstrates the growing popularity and power of soccer around the region.”

BulkPowders to Sponsor British Boxer James DeGale

BulkPowders has announnced they will sponsor British Boxer James DeGale MBE.

“We’re ecstatic to formalise a deal with an athlete of James’ calibre.” Says Elliot Dawes, BulkPowders’ Managing Director.  “James’ achievements speak for themselves – he is in an elite club of boxers that have managed to win Olympic Gold away from home and he’s quickly proven himself in the professional ranks with British, European and now the WBC Silver Title. For us, a fundamental aspect of this partnership was the fact that James actually uses our products. We’re looking forward to playing a small part in helping James achieve continued success at world level.”

Degale has been using their product for the last 18 months. The aim is to complement James’ nutrition plan, enabling him to perform at his best in the ring. 

“BulkPowders has always been popular in the gyms.  The guys know you can trust the product.  And it’s half the price of high street brands,” says James.  “If you’re trying to make the grade on the kind of budget most of the kids are on, it’s a no brainer.  And I feel a lot more comfortable with that.  I don’t think it would have felt right promoting some of the stuff that’s out there.”

Tampa Bay Buccaneers Secures Partnership with DEX Imaging

NFL’s Tampa Bay Buccaneers announced Tuesday that they have signed a multi-year, exclusive partnership deal with DEX Imaging, beginning in the 2013 season.

Through its partnership with the Buccaneers, DEX Imaging – the largest independent dealer of Kyocera and Konica Minolta document imaging equipment in the United States – will handle all of the team’s printing and copying needs and will also implement an integrated marketing program. 

“It is a pleasure to add DEX Imaging as one of our select Pewter Partners,” said Buccaneers Co-Chairman Bryan Glazer. “The commitment that DEX Imaging has shown to giving back to the local community is outstanding, and they represent the kind of company with which the Buccaneers organization strives to work. We’re excited to enter into this new relationship.” 

“A community’s strength is measured by its ability to rally behind its local sports franchises, schools and charitable causes. DEX Imaging is proud to support the Tampa Bay Buccaneers. We applaud the franchise’s work ethic, commitment to excellence, and desire to win. We look forward to a great 2013 season,” said DEX Imaging CEO, Dan Doyle, Jr. 

World Snooker Announces HotelPlanner Partnership

World Snooker have announced a exclusive partnership with HotelPlanner.co.uk.

Snooker fans will be able to benefit from great value hotel rates thanks to a new agreement between World Snooker and HotelPlanner.co.uk. This new partnership has created a new platform: Snooker.HotelPlanner.com.

HotelPlanner.co.uk is the UK entity of HotelPlanner.com, search the world’s number one online group travel company.  HotelPlanner will be selecting and creating customised event booking sites for each World Snooker Tour event.

These customised group booking sites will offer players, stomach officials and fans the guaranteed lowest rates at the best hotels, most conveniently located to the event venue. HotelPlanner’s proprietary group booking, hotel rating system and mapping technology are a few of the reasons HotelPlanner was selected.

World Snooker Chairman Barry Hearn said: “This is excellent news for the many thousands of fans who come to our events as they will be able to book hotels at the best possible rates. Snooker is an incredibly exciting sport to watch live and we offer phenomenal value for money on ticket prices, and this new agreement withHotelPlanner.co.uk will help those who travel to tournaments. It will also allow us to provide the best hotel deals for the players and event staff. “

Tim Hentschel, CEO of Hotelplanner.com says, “HotelPlanner is extremely excited to be partnering with World Snooker. We know our group travel technology and experience in professional sports travel for teams in the NBA, NFL, MLB, NHL, Nascar and PBR will make this partnership a great success.”

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STIHL to Sponsor Mercedes-Benz Team in DTM

STIHL has reaffirmed its commitment to the DTM by signing up as a car sponsor with Mercedes-Benz.

Commencing with the season opener at Hockenheim on 5th May, the logo of the world’s best-selling chainsaw will be displayed prominently on the orange and white corporate livery of the STIHL Mercedes AMG C-Coupé. 

STIHL already has a track record in the world’s most popular touring car series, having been the official co-sponsor of the Mercedes AMG DTM team since 2009. But the company is also involved on the practical side, with its battery-powered BGA 85 blowers being used to cool the high-performance Mercedes-Benz DTM engines during qualifying and before the race. 

Wolfgang Schattling, DTM Management and Motorsport Communication, said: “I am delighted that we have been able to raise our longstanding cooperation with STIHL to a new level this season and that we now have them as our latest vehicle sponsor. Since the company was founded 85 years ago, it has been renowned for its revolutionary technology and innovative ideas. The name STIHL has become synonymous with cutting-edge technology and market leadership. This premium brand also stands for quality and service, values that align perfectly with those of the premium car manufacturer Mercedes-Benz.” 

Jürgen Fitting, Head of Marketing Communication at STIHL, added: “The outstanding engineering that goes into the Mercedes AMG racing car and the fact that Robert Wickens personifies the Canadian outdoorsman very much reflects our brand values, namely uncompromising professional quality. Both car and driver are perfect brand ambassadors for STIHL.”