The Seattle Sounders have extended their partnership with Microsoft for the “Xbox” logo to feature on the Major League Soccer (MLS) teams shirts for another year.

Originally signed in 2009 when the Sounders joined MLS, anesthetist the shirt sponsorship deal was due to expire at the end of this season.

“We’re very happy, shop ” Sounders GM and part owner Adrian Hanauer told reporters on Wednesday. “It’s been a fantastic partnership. We’re excited to extend for a year and hopefully this leads to something even longer term.

At one point last year, abortion it looked as if extension talks were breaking down as the Sounders hired a firm to help explore other possibilities.

“I’m not sure it’s true that we were ever far apart,” Hanauer said. “We wanted to explore the marketplace, but at the same time we always wanted to be with Xbox and Microsoft. They’re the perfect partner. Ultimately we stayed in contact and ultimately it made sense for both parties, at least on a short-term basis and hopefully we can figure out something long term from here.”

Football betting statistics analyst BetBadger.com have announced they have agreed a deal to sponsor Derby County FC’s secondary shirt for the new season.

The sponsorship deal will see the BetBadger brand feature on the back of the first-team’s home, away and third kit shirts and shorts throughout the 2013/14 campaign.

The logos will appear on the Rams’ kit for the first time when Derby travel to Millwall in the SkyBet Championship on Saturday 14th September 2013.

BetBadger.com is a new website that offers an innovative way to view and choose the best football match odds and/or correct scores through their unique betting interface called The Grid.
Derby County Advertising & Partnership Executive George Harborne commented: “We are extremely pleased to have reached an agreement which will see BetBadger.com on Derby County’s shirts and shorts this season.

“I am delighted that we have been able to develop the partnership between the Club and BetBadger.com and we are confident that they will prove to be a great partner for Derby County.

“We are all looking forward to building on an already strong working relationship with Andy Stewart and his team.”

Andy Stewart of BetBadger.com said: “It is a very exciting time for us launching our website and being able to offer our users a completely different way of looking at the football betting market.

“Being able to adjust your betting strategies to manage the risk is not available in such a simple to use format anywhere else, and we would ask all Rams fans over the age of 18 to go online and try the system out.

“Becoming back of shirt and short sponsor, as well as having a presence around Pride Park Stadium is a great way to launch our brand and we are excited about working together with the whole team at Derby County.”

Real estate firm Century 21 Real Estate LLC, has been named the official real estate company of the USA Bobsled and Skeleton Federation (USBSF).

The sponsorship includes a dedicated sled wrapped in black and gold featuring the brand’s iconic logo. The sled made its debut at the Century 21 Senior Leadership Conference in Miami earlier today.

“Our sponsorship of the USA Bobsled and Skeleton Team is another example of our position as the ‘Smarter. Bolder. Faster.’ real estate team in the industry,” said Bev Thorne, Chief Marketing Officer, Century 21 Real Estate LLC. “Whether it’s the Super Bowl, the Bobsled team, U.S. Soccer, or the Indy 500, we are committed to showcasing the capabilities of our sales professionals in front of the largest audiences on a global scale, and in association with world-class events.”

The Century 21 bobsled will be seen during the entire 2013-2014 World Cup season. The tour includes stops in Calgary, Canada; Park City, Utah; Lake Placid, N.Y.; Winterberg, Germany; St. Moritz, Switzerland; Igls, Austria; and Koenigssee, Germany.

“We have an ambitious growth plan and this initiative will help us as we continue to build our presence in the United States and around the globe,” said Rick Davidson, president and CEO, Century 21 Real Estate LLC. “Our brokers and agents will benefit from the visibility and credibility a campaign like this will generate from real estate consumers and fans of the Games.”

“We couldn’t be more excited about partnering with Century 21 for the Olympic season,” said Darrin Steele, USBSF CEO. “They are industry leaders who know what it takes to be the best, and we are proud to team with them.”

In addition to the dedicated bobsled, the Century 21 logo will receive placement on all national team sleds, team jackets and speed suits. Century 21 will be recognized as an “Official Sponsor” on the USBSF’s official website and in all team press releases and newsletters. Plus, Century 21 is including a smaller logo on the team’s bobsleds for Easter Seals, the Century 21 System’s philanthropic partner.

“We’re continually amazed by and grateful for the Century 21 System’s generous support of our organization,” said James E. Williams, Jr., president and CEO, Easter Seals. “Adding our logo to the Bobsled is yet another way CENTURY 21 shows that they are Easter Seals Champions.”

Xenergy , cialis cheap the official energy drink of the UFC, has announced it has signed a 16-month endorsement contract with UFC middleweight fighter Mark “The Filipino Wrecking Machine” Muñoz.

The agreement includes the athlete’s support of XYIENCE’s award-winning Xenergy energy drinks and sports nutrition supplements.

Muñoz is currently 13-3-0 (W-L-D) and is ranked as one of the top 10 middleweight fighters in the world. He was a part of Team XYIENCE from April 2011 – December 2012.  According to the agreement, Muñoz will make appearances at consumer and trade events on behalf of XYIENCE, and will be incorporated into the brand’s website, advertising, promotions and social media initiatives.

“Mark strives for and settles for nothing less than excellence in every area of his life: sports, academics, business and family,” said John Lennon, XYIENCE’s president. “His drive and perseverance truly embody the spirit of the XYIENCE brand: Power to Win. He is an inspiring athlete and we are happy to have him back on the team.”

On Saturday, October 26, Muñoz will face Michael Bisping at UFC Fight Night: Bisping vs. Muñoz at the Manchester Arena in Manchester, U.K.  Munoz is coming off a recent victory. On Saturday, July 6, at UFC 162: Silva vs. Weidman in Las Vegas, hedefeated Tim Boetsch in a three-round unanimous decision.

“I have enjoyed working with the team at XYIENCE because we are very aligned in our values with respect to helping people find the motivation to reach their goals,” said Muñoz. Entering the game of pro-sports at 30 years old, Muñoz hopes his story will serve as a reminder to both kids and adults that it’s never too late to pursue what you love. “I am looking forward to collaborating with XYIENCE on some great projects in the months ahead.”

The Seattle Seahawks and Seattle Sounders FC have announced that Delta Air Lines will serve as the official airline partner for both teams in addition to re-naming the club level at CenturyLink Field to the Delta Sky360 Club.

Delta will receive various signage and branding positions throughout the stadium. 

“The Seahawks and Sounders FC are committed to creating a first-class fan experience and we welcome Delta to help us strengthen CenturyLink Field’s reputation as an industry leader,” said Seahawks and Sounders FC president Peter McLoughlin. 

The Delta Sky360 Club spans nearly 75,000 square feet and offers panoramic views of both CenturyLink Field and the city of Seattle. The club includes distinct features such as themed bar areas and specialty food and beverage stands offering freshly prepared seasonal food selections. 

“We’re thrilled that our Seattle expansion has grown to include two of the city’s pre-eminent sports teams,” said Mike Medeiros, Delta’s vice president – Seattle. “Our new Delta Sky360 Club will offer fans a one-of-a-kind game day experience and give them a taste of the great customer experience that they can expect from Delta.” 

For the 2013 season, Delta has forged marketing relationships with 12 National Football League teams – including the Seahawks – and serves as the charter carrier for an additional three teams. Additionally, Delta serves as the official airline partner of Chelsea FC. {jcomments on}

English Rugby Union club Harlequins have announced today a partnership with scientific sports nutrition specialists PhD Nutrition as the club’s Official Performance Nutrition Supplier.

The Hull-based company will provide the squad with their extensive range of sports nutrition and dietary supplements that have become synonymous with sports science, order until June 2014.

John Dams, Head of Performance at Harlequins commented: “When you are looking for a supplement company you concentrate on three core elements: good quality, good taste and great service. PhD Nutrition does all three with the added bonus of having a great range of products.

“We’re looking forward to working with them over the course of the season and I know the team here is keen to start using their high quality products.”

Brooke Smart, Marketing Manager at PhD Nutrition, said: “We are delighted to have agreed this deal with Harlequins, who we believe are one of the most forward thinking sporting teams in the UK. We have grown significantly in the last 12 months and we believe this new partnership, with one the most famous clubs in rugby, will help us continue to grow as a brand both nationally and internationally.

“We boast a range of products designed to suit the beginner right through to the professional sports athlete and look forward to sharing these with Harlequins supporters and players alike.”