American bank Citi has been named preferred credit card of American Airlines Center, anesthetist as well as resident professional sports teams including the 2011 NBA Champion Dallas Mavericks and the NHL Dallas Stars.

Citi credit cardmembers can enjoy benefits including exclusive presales for Mavericks and Stars games, drugs discounted pre-game concessions, preferred pricing on select merchandise, as well as special game day experiences. As part of this sponsorship, the Citi / AAdvantage credit card will be featured prominently throughout the venue.

“We are always looking for new ways to deliver memorable experiences for our customers with the venues and talent that appeal to them most in sports and entertainment,” said Jennifer Breithaupt, SVP of Entertainment Marketing at Citi. “American Airlines Center is recognized as one of the premier venues in the country, and we believe this partnership will help further raise visibility and preference for Citi in this important market.”

The Citi / AAdvantage card will be featured in branding and signage including the North lobby, which is now named the Citi lobby, as well as in courtside, point of sale and LED signage. Citi and venue sponsor American Airlines have a 25-year relationship and together have serviced millions of shared Citi / AAdvantage credit card customers. Since introducing the first airline co-brand credit card together more than two decades ago, Citi and American Airlines have introduced multiple Citi / AAdvantage products appealing to a range of leisure and business travelers.

Since opening in 2001, American Airlines Center has also hosted hundreds of musicians as well as family performances. In 2012, American Airlines Center ranked among the top 3 U.S. venues and in the top 14 globally based on annual ticket sales, according to Pollstar MagazineTop 100 Arena Venue Rankings. As part of the sponsorship, Citi cardmembers will receive benefits at a variety of entertainment events hosted at American Airlines Center, including the Stars and Mavericks regular season.

“The Dallas Mavericks organization is pleased to be part of Citi’s unique program to enhance the fan experience by offering exclusive opportunities for their customers,” said George Killebrew, Executive Vice President, Dallas Mavericks. “The Mavericks vision is to continuously keep the fan experiences the best in the NBA and we believe this is another prime example of that forward thinking.”

Added Brad Alberts, Chief Revenue Officer of the Dallas Stars, “We are extremely honored and excited to be partnering with Citi based on their history of extending great benefits and access to fans. This partnership exemplifies our continuous efforts to provide best-in-class services to both our fans and corporate clients in North Texas.”

New York Yankees has selected Papa John’s International, erectile Inc. as their Official Pizza.

As part of the deal, discount Papa John’s will be the exclusive branded pizza sold in Yankee Stadium, have in-stadium signage, and will have the ability to use the Yankees marks in marketing and advertising.

“We are excited to be the Official Pizza of the New York Yankees,” said Tim O’Hern, Papa John’s Senior Vice President and Chief Development Officer. “The Yankees are one of the premiere teams in baseball and we’re thrilled with the opportunity to serve our better quality pizza to their loyal fans.”

In addition to having a presence at Yankees’ games, Papa John’s will be available to fans at other stadium events beginning on Dec. 28 at the New Era Pinstripe Bowl, New York’s only college football bowl game.

“We are greatly pleased to expand our partnership with Papa John’s, hoping that its pizza being featured at Yankee Stadium will further strengthen both brands globally,” said Michael J. Tusiani, New York Yankees Senior Vice President Corporate Sales and Sponsorships.

Stephen Curry has announced he has extended his endorsement deal with Zamst, cough a leader in high-performance sports protective equipment.

Widely considered to be one of today’s best young basketball players, erectile Curry has battled persistent ankle injuries over past seasons. Curry wore the Zamst A2-DX ankle brace during the 2012-13 season, and will wear the brace for the upcoming season.

Curry, who plays for the Golden State Warriors, will be used internationally for in-store, print and online marketing activities for Zamst.

“Stephen is a amazing young talent who has shown what he can do when healthy, and is coming off an incredible 2012-13 season,” said Bryan Smeltzer, general manager of Zamst US. “Our product line was created to help players like Stephen stabilize their injury and provide them with both the physical and mental confidence to play without limitations. We look forward to continuing our support of Stephen, providing the product’s he needs to perform at an elite level, and watching him develop as one of the NBA’s premier point guards. Our Precision Engineered Support products protect and reinforce the elite athletes of the world, and we are proud to continue our partnership with Stephen.”

“I’ve used a lot of different braces to help reinforce my right ankle, but since my surgery I have only been wearing the Zamst A2-DX which has provided the support I need to keep me on the court” said Curry. “The Zamst A2-DX is the only product that has given me the full confidence to play without the fear of re-injuring my ankle.”

NASCAR champion Brad Keselowski has renewed his contract as brand ambassador of Gargoyles Performance Eyewear.

Keselowski, viagra 60mg the Penske Racing driver and Brad Keselowski Racing team owner, ed joined the Gargoyles team in 2012 and has since appeared in Gargoyles advertising campaigns and worked closely with the brand to advance its array of high-performance sunglasses.

Under the extended agreement which runs through 2015, sale Keselowski will play a key role in Gargoyles’ advertising campaigns and promotional efforts designed to grow the Gargoyles brand. Further, Keselowski will advise and consult the Gargoyles team on the design, features, and characteristics of a Brad Keselowski special edition sunglass. Gargoyles will continue to support Brad Keselowski’s Checkered Flag Foundation and its Race2Recovery program.

“It’s important to me to be connected with brands that are authentic to who I am as a driver and as an individual,” said Keselowski. “Gargoyles is about performance and hard work, and those are two things on which I pride myself, so it’s a natural fit. I look forward to continuing to work with the Gargoyles team and helping to drive the growth of the brand.”

“Brad has been a terrific ambassador for Gargoyles,” said Laura Burkett, Gargoyles Brand Manager. “As a champion of both the NASCAR Sprint Cup and Nationwide Series, and a team owner in the Camping World Truck Series, Brad is one of the most visible drivers in the NASCAR garage. This gives him a powerful platform from which to promote our products to an important audience for us. But beyond that Brad is genuine, and that’s something that really resonates with Gargoyles’ customers. We’re very pleased to continue our relationship with Brad.”

Farmers have renewed their title sponsorship of the Farmers Insurance Open by five years, unhealthy through 2019.

The new agreement will take effect following the 2014 tournament, unhealthy scheduled for the week of January 20-26 at Torrey Pines Golf Course in San Diego.

“Farmers Insurance has been a wonderful partner of the PGA TOUR and Century Club since becoming the title sponsor in 2010,” said PGA TOUR Commissioner Tim Finchem. “Farmers has remained very active in its role as title sponsor as well as in its support of the Century Club’s charitable initiatives through the tournament. We are extremely pleased to announce this five-year extension, which guarantees the continuation of the positive impact the Farmers Insurance Open has had throughout the San Diego area.”

In 2013, the tournament generated nearly $2.5 million to San Diego charities, raising the all-time total to more than $26 million.

“On behalf of the thousands of Farmers Insurance agents, district managers and employees across the country, we are proud to partner with the PGA TOUR, the Century Club of San Diego and the city of San Diego in extending our sponsorship of the Farmers Insurance Open through 2019,” said Mike Linton, Chief Marketing Officer for Farmers Insurance. “Our sponsorship enables us to continue to provide charitable support for the communities we serve.”

“Farmers Insurance stepped up at a critical time in our history in 2010 to support the event and San Diego community.  To be able to continue our relationship to showcase Torrey Pines and San Diego to millions of viewers worldwide while generating millions in economic and charitable impact furthers our mission,” Scott Morse, President Century Club of San Diego.

Tiger Woods won the 2013 Farmers Insurance Open, the seventh time he has won the tournament and eighth time he has won at Torrey Pines, including the 2008 U.S. Open.

“I look forward to defending my title at the Farmers Insurance Open and appreciate their support of the PGA TOUR,” Woods said.  “Torrey Pines is part of some great memories for me. I watched the TOUR here with my pop during the old Andy Williams tournament. I was really young back then and saw Mark O’Meara and John Cook play. I appreciate all the support from the fans in San Diego. They’ve always been great to me.”

yurbuds have announced a new partnership with Sussex County Cricket Club with the sports earphones makers acquiring naming rights to their training facility.

It will now be known as the yurbuds Indoor School.

Phil Savage, yurbuds Director, commented: ” We are excited and proud to be involved with and supporting Sussex County Cricket Club as sponsor of the Indoor School. Professional athletes work hard on their fitness all year round and at Sussex the hub of that work takes place in the Indoor School – we’re delighted to support it.”

Both the men’s and women’s team will be given yurbuds providing the company with valuable feedback from professionals who are using the product as part of their daily routine. 

Zac Toumazi, Chief Executive of Sussex County Cricket Club, commented: “We are delighted to welcome yurbuds to the Sussex Family and we thank them for their sponsorship of the Indoor School. It is a fantastic facility for not only the professional playing staff but as a hub in Brighton and Hove, and indeed across Sussex, for recreational cricketers and the many junior coaching courses which take place across the year.” 

Zac continued: “It’s state of the art facilities are the envy of many other counties and we are confident it will aid us to produce many cricketers in the years to come, and the addition of a leading edge partnership with Yurbuds complements our vision perfectly.” 

The one-year deal will also see yurbuds sold in the Club Shop making it the best place in the area to buy yurbuds all year round.

National Basketball Association’s Cleveland Cavaliers has announced a partnership with American Kenda Rubber Industrial Co. Ltd. as an official team sponsor.

For the next two seasons, Kenda said it will welcome fans back to Quicken Loans Arena as the team’s presenting game sponsor for the home opener. This year, all fans attending the Oct. 30 home opener will receive a Cavaliers 2013-2014 season schedule magnet.

“North Gateway Tire, part of the Dunlap & Kyle group, and the community around Cleveland have been larger supporters of Kenda, and we want to make sure to thank them by supporting their community,” said Eric Yang, Kenda’s automotive marketing manager.

“The Cavs have a great core of young players, and we will be a force to reckon with in the upcoming season.”

In addition to its Cavaliers partnership, Kenda has established relationships with other sports teams, including the Houston Rockets, Cincinnati Reds and Columbus Blue Jackets.

Carnival Cruise Lines, health has announced it will be the Official Cruise Partner of the New Orleans Saints and its first-ever partnership with an NFL franchise.

New Orleans’ largest cruise operator, today announced that it has scored the new title of Official Cruise Partner of the New Orleans Saints and its first-ever partnership with an NFL franchise.  

The line will have the opportunity to create fun in-stadium festivities, social media activities, prize promotions and more for Saints fans.  From Nov. 1 through Nov. 13, through the Carnival Cruise to the Game with Your Krewe Sweepstakes, the company will offer local Saints fans the chance to win great prizes including game tickets and autographed New Orleans Saints merchandise through its Facebook page.

“Carnival cruise vacations provide an environment where people can create memories together and share special moments,” said Jim Berra, chief marketing officer for Carnival Cruise Lines.  “We’re excited to extend our long-standing relationship with New Orleans and to partner with the Saints organization, which shares our passion and enthusiasm for fun, excitement and great memories.”

“Both Carnival Cruise Lines and the New Orleans Saints are committed members of the greater New Orleans community who share the objective of enhancing the combined economic impact of our partnering brands on the City and Gulf South Region,” said Owner/Vice Chairman of the Board Rita Benson LeBlanc. “We are thrilled to join with Carnival as they add another element of excitement to our game day experience while enhancing the appeal of the tourism industry for our region.”