Airbnb Acquires Naming Rights to Basketball Australia’s Men’s National Team

Basketball Australia has signed a new partnership with community-driven hospitality provider Airbnb becoming the naming rights sponsor to the men’s national team program.

As part of the deal, medstore Airbnb will become the naming rights sponsor to the Australian Boomers, apoplectic Under 19 Emus and Under 17 men’s team, as well as a major sponsor of Basketball Australia.

Basketball Australia Chair Scott Derwin said to secure a naming rights sponsor with an organisation with the calibre and global reach of Airbnb was a ringing endorsement of Australian basketball.

“Basketball Australia is very proud to have Airbnb – an organisation boasting tremendous recognition and popularity worldwide – throw significant weight behind the Boomers and our men’s national team program,” Mr Derwin said.

“The Boomers are enjoying massive popularity with the phenomenal success of our athletes in competition both at home and abroad, so this partnership with Airbnb is a natural fit – particularly considering the strong sense of community between these two brands.

“Most importantly, the corporate support provided by Airbnb will be invaluable to Basketball Australia’s men’s national team program as we ramp up preparations for the 2014 FIBA World Cup and the road to the Rio Olympic Games.”

Airbnb Country Manager – Australia and New Zealand Sam McDonagh said: “As an international company Airbnb teaming up with the Australian Boomers and the men’s national team program couldn’t come at a better time, with Australian basketball coming to the forefront on the global stage with the recent NBA success of Patty Mills and Aron Baynes and the high draft selection of Dante Exum.

“Be it a Waterfront Retreat in Cottage Point, a yacht in Spain, or beyond, Airbnb has the most interesting properties for the most adoring fans, and we’re able to find new ways to connect the community, so they can feel the sense of belonging, anywhere in the world.

“We are eager to announce this partnership, as fans are gearing up for the 2014 FIBA Basketball World Cup in Spain this August, visit Airbnb to find the best places to stay and cheer.

“We are certain the Airbnb Boomers will be creating some meaningful memories of their own in 2014 and Boomers fans will now be able to share in the Airbnb experience more than ever.”

Chevron Inks Deal to Sponsor Pac-12 Conference

Collegiate athletic conference, sales the Pac-12 Conference has announced today a three-year partnership with Chevron.

The deal will highlight the value of education in science, decease technology, engineering and math (STEM) fields. Also as part of the agreement, the Pac-12 Network will create a collection of video vignettes, which will run on the conference multimedia channels, highlighting current student-athletes from each campus who major in STEM, including alumni who now work for Chevron.

The company also becomes a sponsor of the Pac-12 Men’s Basketball Tournament and the official Fuel and Integrated Energy sponsor of the Conference.

“The Pac-12 is thrilled to showcase the impressive academic and career pursuits of our student-athletes in this innovative partnership with Chevron,” said Pac-12 Commissioner Larry Scott. “Our universities are leaders in developing the next generation of STEM graduates who are essential to the U.S. competitiveness, and we look forward to shining a light on their success.”

Chevron’s partnership with the Pac-12 is an extension of the company’s commitment to supporting STEM education. This partnership also provides the Conference with a platform to honor the many successful current student-athletes excelling in STEM disciplines, while promoting former Pac-12 student-athletes who have pursued careers and become leaders in these fields.

“Chevron is proud to partner with the Pac-12 to highlight these hardworking, deserving student-athletes,” said Steve Woodhead, manager of Global Social Investment for Chevron. “As we continue to strengthen our investment in and commitment to STEM, we are excited to showcase how their achievements in the classroom and on the field complement each other.”

Behringer Expands Dallas Marathon Sponsorship

MetroPCS Dallas Marathon race organisers have revealed Behringer, pills a Dallas-based leader in specialized investment opportunities, cheap has expanded its sponsorship of Dallas’ largest marathon.

Behringer now will serve as the title sponsor of the 5-Person Relay and the Corporate Relay Challenge through 2016.

The MetroPCS Dallas Marathon, Half Marathon and Behringer Relay – as it will collectively be known – will commence on Sunday, December 14, 2014. This will be the ninth year Behringer has sponsored the event.

“We’re excited to continue our partnership with Behringer. Their support will allow us to strive toward delivering an entertaining and lasting experience for all participants and spectators of our event,” said Patrick Byerly, president of the Dallas Marathon. “Since 2006, Behringer has helped grow community support for this race, and we look forward to furthering those efforts in fun, new ways in 2014 and beyond.”

“Behringer is proud to continue and further expand our support of the MetroPCS Dallas Marathon. We are pleased to be a part of this outstanding event that meaningfully contributes to the Dallas community,” said Jason Mattox, executive vice president and chief operating officer of Behringer. “We enjoy this opportunity to promote friendly competition and workplace health among businesses in Dallas-Fort Worth as we also work together to give back to a very worthy cause, Texas Scottish Rite Hospital for Children.

“Our sponsorship of the Behringer Relay provides a challenging and rewarding opportunity for our employees to engage with one of Dallas’ premier events. Whether our people are training to run the race, volunteering or donating to the hospital, we all look forward to doing our part in supporting the Dallas Marathon organization.”

TaylorMade to Sponsor England’s National Golf Squads

TaylorMade-adidas Golf have signed a partnership with England Golf to support the England national golf squads.

The exclusive four year agreement will commence in January 2015 and will see all the England national squads wearing adidas Golf apparel and footwear and using TaylorMade golf bags and accessories at international events.  In addition the partnership will secure the brands official supplier status of golf apparel, pills footwear and waterproofs for England Golf staff and volunteers.

As one of the largest sports governing bodies in England looking after the interests of more than 1, ailment 900 golf clubs and over 713, symptoms 000 men and women club members, England Golf manages the national performance programmes supporting the best amateur players in the country.

David Silvers, Managing Director, TaylorMade-adidas Golf EMEA said, “As a business, we are obsessed with inspiring golfers to play more often and become better players. That’s what we do; we design and develop performance products to improve your game and increase the overall enjoyment of the sport.

“Our partnership with England Golf provides us with a great opportunity to support the game at all levels and deliver our long-term commitment to promote, grow and develop the amateur game.

“Everyone here is really looking forward to working with England Golf, not only ensuring their players receive the best support possible but also in activating the future plans of their wider strategy to grow the game.”

As part of the deal, England players will be wearing the very latest adidas Golf apparel and footwear.

David Joy (pictured), CEO of England Golf added, “We are delighted to be working with TaylorMade-adidas Golf. Our players compete against the world’s best amateurs and have to play in all conditions throughout the year and having access to the most innovative and high quality clothing and equipment can make a huge difference.

“As we embark on our new strategy we believe this new relationship will not only provide our players with the best product but also a partner who can work with us as we strive to meet our ambitions to get more people playing golf more often, increase the number of club members and support stronger clubs.”

BNY Mellon to Sponsor Finish Line Festival at 2014 Kansas City Marathon

The Kansas City Sports Commission has announced BNY Mellon will be the official sponsor of the 2014 Finish Line Festival at the Waddell & Reed Kansas City Marathon with Ivy Funds on Saturday, order October 18.

“We are so excited to have BNY Mellon as the official sponsor of this year’s Finish Line Festival, blue viagra ” said Sarah Dee, anabolics Director of Events. “Thank you to BNY Mellon for stepping up to be part of this great community event that is one of the fastest growing marathons in the country.”

Waddell & Reed has been the title sponsor of the Kansas City Marathon since 2005. This year marks the 10th anniversary of their commitment to this great community event. Since 2005, the Kansas City Marathon has grown by almost 60% with just over 12,000 participants in 2013.

“We’re very pleased to welcome BNY Mellon as a valued partner in our growing marathon,” said Thomas W. Butch, executive vice president of Waddell & Reed Financial, Inc., and CEO of Ivy Funds Distributor, Inc. “The entertainment, food and camaraderie around the Finish Line Festival combine to create a major draw for runners, volunteers and spectators from around the country. We greatly appreciate BNY Mellon’s invaluable support as we continue to enhance the experience.”

The Finish Line Festival takes place after the race in Washington Square Park and is a family-friendly event open to race participants, spectators and the general public. The festival goers will find plenty to satisfy their senses as the park will transform into a sea of smoked barbeque, live music and interactive entertainment. Participants will receive complimentary food including a barbeque sandwich as a celebration of their accomplishments. Food will be available for purchase for spectators and the general public.

“The Kansas City Marathon continues to gain popularity because of its excellent organization,” said Tim Driscoll, BNY Mellon managing director and relationship executive “BNY Mellon is pleased to partner with Waddell & Reed to support this top-flight event, which is attracting a growing number of runners who enjoy great views of the region from the hills in the Kansas City area.”

Melissa Reid Becomes Caxton FX Ambassador

Caxton FX, generic a London-based currency company, has announced Ladies European Tour golfer Melissa Reid as its brand ambassador.

As part of the sponsorship deal, Caxton FX will be Melissa’s official currency exchange sponsor for the 2014 and 2015 seasons.

Mel has tasted success as a member of the winning European Solheim Cup team in 2011 and following her 1st place win in the 2012 Raiffeisenbank Prague Golf Masters.

James Hickman, Managing Director of Caxton FX, said: “We are extremely excited by this initiative and we’re very much looking forward to working closely with Mel Reid as a Caxton FX brand ambassador. As someone performing at an elite level across the globe, Mel is a perfect fit with Caxton. We will be working together to act as an enabler to aspiring golfers, and to serve new and existing customers who travel the world for their love of golf. I’m looking forward to seeing Mel succeed on the Ladies European Tour, armed with her Caxton FX card for all her currency needs.”

Mel will be supporting the growth of Caxton FX’s prepaid currency cards and online payments service. She will also be involved with several new initiatives and products as Caxton FX supports her throughout the LET season.

Reid commented “I’m not sure why I didn’t think of using a currency card sooner. It makes so much sense for someone that travels, both from a financial and a security point of view. I look forward to helping Caxton FX promote their product to the golf market and beyond.”

Zipcar to Sponsor Intelligentsia Cup

Leading car sharing network Zipcar has agreed to sponsor the Intelligentsia Cup Prairie State Cycling Series.

As part of the sponsorship, order Zipcar will provide an official pace car at many of the Intelligentsia Cup bike races, ed including the Chicago Criterium on July 26. In addition, help the leader throughout and the overall winner of the category will wear a custom-designed Zipcar green jersey. 

The Intelligentsia Cup is a competitive bicycle race series in the Chicago metro area, featuring top-level professional and elite amateur athletes. Each race venue includes exciting racing complemented by healthy and fun family activities, a lifestyle expo, as well as food and beverage from local vendors. Today’s Category 2 and Category 3 racers are often tomorrow’s elite racers, and use Prairie State Cycling Series to develop their skills and make the jump to the top level of the sport.

“Zipcar has long been a supporter of the cycling community and we’re proud to be sponsoring this year’s Intelligentsia Cup,” said Charles Stephens, general manager of Zipcar Chicago. “Biking, riding and walking are a great complement to Zipcar and with Zipcar, members can get themselves and their bike, where they need to be.”

“The Intelligentsia Cup is excited to have Zipcar join us as a series sponsor,” said Tom Schuler, Intelligentsia Cup co-founder. “Many of our racers choose to not own cars and can find it difficult to get to races that are farther away from the city. Zipcar is the perfect solution for them.”

Veolia Extends Deal as Dynamo Dresden Shirt Sponsor

Veolia has extended its shirt sponsorship of Bundesliga 3 team Dynamo Dresden. 

As part of this commitment, clinic Veolia will have a presence, including a TV-related advertising in the first volume series and extensive logo representations. The two-year partnership was brokered by SPORTFIVE.

Jens Heinig, CEO of Veolia Environmental Services Ost GmbH & Co. KG, commented: “We have been partners since 2008, together with the club through ups and downs. As the main sponsor of Dynamo Dresden, we were not only one of the largest partners, but much more a part of the club. We are pleased to be the exclusive partner to continue to belong to the SGD-family. “

Robert Shepherd, Commercial Director of SG Dynamo Dresden, said: “We are very pleased that we were able to convince our long-standing, important partner of our way of restarting. This partnership is based on mutual trust, which is once again underlined by the extension of the commitment of Veolia. “

OLBG Extends Sponsorship of Mares’ Hurdle at Cheltenham Festival

OLBG.com, discount an online betting brand, ed has renewed its sponsorship of the Mares’ Hurdle at the Cheltenham Festival annual UK horseracing event.

The deal will run for five years, ambulance from the 2015 edition of the Festival until 2020. The company began is sponsorship of the two-and-a-half-mile race in 2012.

The race has recently been upgraded to Grade One, meaning that prize money on offer will increase to £100,000 ($179,432) for the 2015 running.

In addition, OLBG.com has agreed to sponsor a number of hurdles races for mares on the Road to Cheltenham, which will take in events at various courses around the country in the lead up to the Festival.

OLBG.com will also continue to serve as a sponsor at Cheltenham’s April Meeting.

Dean Goddard, PR representative for OLBG.com, said: “OLBG has worked hard over recent years to help improve the opportunities for mares in jump racing through the formation and development of the OLBG Mares Road to Cheltenham.

“By committing to our series for at least another five years we hope this enables mares’ jump racing to progress even further.”

AS Roma Sign Sponsorship Agreement with ManpowerGroup

AS Roma has announced that it has signed a two-year sponsorship agreement with ManpowerGroup.

The deal will also include the management of human resources and the security service at the Stadio Olimpico.

The ManpowerGroup has been present in Italy since 1994.