Eurosport Signs Deal to Air in the U.S. for First Time

Sports media group Eurosport have announced a landmark partnership with its new stakeholder, Discovery Communications, to bring its flagship Eurosport TV channel to U.S. viewers for the first time in its 24-year history. 

From September 28, a new Saturday afternoon programming block “Eurosport on Velocity” featuring motorsports highlights will air from 1-3 PM ET/PT, with encore presentations airing every Sunday morning on Discovery’s Velocity channel, the first U.S. cable network targeting an upscale male audience. 

Eurosport Group CEO, Jean-Thierry Augustin, commented: “This is the first programming agreement with Discovery since our partnership was forged at the end of 2012.  It’s a great example of the powerful synergies and opportunities we can create together.  For the first time in Eurosport’s history, American viewers will have a sight of our channel’s expert sports TV production and best-in-class commentary.  We’re delighted our TV channel’s initial programming steps into the U.S. will be on our stakeholder’s channel, Velocity.” 

In the first season, “Eurosport on Velocity” will showcase four new motorsport series including the 2013 FIA European Rally Championship, British Superbikes, The Silk Way Rally and the Abu Dhabi Desert Challenge.

“Eurosport on Velocity” is one more way we are strengthening Velocity’s connection with our target audience,” said Bob Scanlon, general manager of Velocity. “As the only home for Eurosport in the U.S., Velocity is delivering unique programming that no other U.S.-based network can offer to viewers.  We’re excited to be the American flagship for such a well-established, high-quality brand like Eurosport and look forward to working with the Eurosport team.”

Dalian Shide Faces Uncertain Future

China’s most successful football club, Dalian Shide FC is in limbo after sporting authorities blocked a merger with their city rivals, Dalian Aerbin FC.

Dalian Shide, winner of eight Chinese league titles, is struggling for cash despite and been due to merge with wealthy neighbouring Dalian Aerbin.

But the Chinese Football Association (CFA) reportedly “negated” the deal, and Shide  had to reapply on Tuesday for its place in the Chinese Super League (CSL).

“Shide may meet the requirements but it’s most likely that the club cannot hold it to the end of next season due to insufficient money,” said state news agency Xinhua.

Shide won the Jia A League, China’s first professional league, in its inaugural season in 1994, and gained six more Jia A titles before winning the rebranded CSL in 2005.

Shide is one of only two Chinese clubs to reach the final of Asia’s top club championship, currently known as the AFC Champions League.

Clubs in China are often controlled by wealthy businessmen and Shide were bankrolled by Xu Ming, one of China’s richest men and the owner of Shide Group.

Xu was a close associate of disgraced former politician Bo Xilai.

Xu was linked to the scandal that brought down Bo, and was reportedly detained last March, on the same day Bo was sacked as party chief of the southwestern metropolis of Chongqing. He is believed to still be in detention.

Dalian Aerbin was founded in 2009 and backed by one of China’s largest construction companies, the Aerbin Group. The wealth of the owners recently allowed the club to sign former Paris Saint-Germain player Hoarau on a three-year deal, reportedly doubling his salary.{jcomments on}

Jeremy Wray Replaced as Swindon Town Chairman

English League Two club, Swindon Town have announced their chairman Jeremy Wray is to be replaced after 18 months in charge at the County Ground.

Wray, who ochestrated the appointment of manager Paolo Di Canio, has overseen a resurgence during his reign – from relegation in 2011 to the League Two title the following year.

The club’s board of directors are set to name Sir William Patey, former British ambassador to Afghanistan, as his successor.

Di Canio recently hit out at the club’s current transfer embargo imposed by the Football League after exceeding their set wage and fee limit, but the Italian remains full of praise for the departing Wray.

“The chairman is the best chairman a manager can have,” he told BBC Sport. “We have achieved what we have achieved thanks to the way he supported me in the beginning when there was some friction with the players.

“The way he handled the situation showed he is the best chairman you can have. The result is thanks to him and then Paolo Di Canio, the technical staff and then the main actors, the players.”

Countdown to London 2012: 12 Olympic Stories of the Week 6/7/12

1

McDonald’s Considered Poor Fit for Olympics According to Report

Friday, 06 July 2012

2

Olympic Rings Unveiled at Wembley Arena

Friday, 06 July 2012

3

Olympic Stadium in Contention to Host Rugby World Cup Matches

Thursday, 05 July 2012

4

London Bus Strike over Olympic Pay Postponed

Wednesday, 04 July 2012

5

Olympics to Create Financial Boom for Scotland

Wednesday, 04 July 2012

6

Velodrome to Provide Significant Legacy for Cycling after the Olympics

Wednesday, 04 July 2012

7

Japanese Businesses Cash in on Olympics

Wednesday, 04 July 2012

8

Corporate Olympics Packages Selling Well in China

Wednesday, 04 July 2012

9

London 2012 Olympics Set to Significantly Boost UK Economy

Tuesday, 03 July 2012

10 

New Havas Study Shows Public Favouritism for London 2012

Tuesday, 03 July 2012

11

London 2012’s Copper Box to Provide Important Sports Legacy

Tuesday, 03 July 2012

12

London 2012 Aquatics Centre to Provide Swimming Legacy after Games

Monday, 02 July 2012

Phoenix Coyotes Reveal New Radio Broadcast Deal

Bonneville Phoenix Media and Marketing has inked a one-year deal with NHL’s Phoenix Coyotes to broadcast all Coyotes preseason, regular season and playoff games in the Valley on Arizona Sports 620 (KTAR AM), News/Talk 92.3 KTAR FM and KMVP 860 AM.

For the 2013-14 season, Arizona Sports 620 will broadcast 24 Coyotes games; News/Talk 92.3 KTAR will air 10 games; and KMVP 860 AM will carry 43 games.

“We are thrilled about our new partnership with Bonneville Phoenix and are very excited to begin airing Coyotes games on Arizona Sports 620 as well as News/Talk 92.3 KTAR and KMVP 860 AM this season,” said Anthony LeBlanc, Phoenix Coyotes President and CEO. “Arizona Sports 620 is the Valley’s true leader in quality, local sports programming and we are looking forward to Bonneville providing our fans with great Coyotes coverage all season long.” 

“We’re so excited that Coyotes hockey is in the Valley to stay with a great new ownership group,” said Bonneville Phoenix VP/Market Manager Scott Sutherland. “Our goal is to super serve the local sports fan with the best sports content in the market, and by adding the Coyotes to our lineup, we can truly say ‘it’s all here’ at Arizona Sports.”

Manchester United Buy Out Sky to Fully-Own MUTV

Global soccer giants, Manchester United have announced they now fully own their televison outlet, Manchester United Television (MUTV) after acquiring BskyB’s (Sky) one-third minority equity stake.

As part of the club’s long-term digital media plans, Manchester United has made the strategic acquisition of Sky’s stake in MUTV in order to own 100 per cent of the content production and distribution capabilities of this business.

MUTV was launched in 1998 as a three-way joint venture, with UK broadcasters ITV and Sky as equal partners.

Since then, MUTV has developed considerable in-house expertise and Manchester United bought ITV’s one-third equity stake in November 2007.

MUTV is available in 57 countries around the world. It is accessed in the UK and Ireland by subscription on satellite and cable platforms, and in the rest of the world through a combination of subscription or as programming blocks purchased by international broadcasters. It employs 60 staff.

Manchester United commercial director Richard Arnold said: “The acquisition of Sky’s stake is great news for all our fans who watch us around the globe, MUTV, its staff and the club.

“We look forward to continuing to enhance our media proposition and distribution capabilities in the years to come, and delivering some of the best and most compelling content to our 659million followers.

“Sky has been an active and highly-valued partner since the channel’s inception and has helped to build the best and most-watched club football channel in the world.

“We will continue to have a close relationship with Sky in the future.”

Steven Falk, Director of Star Sports Marketing, told iSportconnect about the benefits of owning 100% of MUTV: “MUTV has been a high profile if somewhat under performing asset for its shareholders ever since it launched.

“MU’s long sought acquisition of Sky’s stake meets the Glazer’s philosophy of full ownership of all club strategic assets. It will allow the club much greater flexibility over content and investment strategy and position it well to exploit any change in live and highlights rights distribution as they arise.

“The club already purchases the entire MUTV advertising inventory to ensure it can offer channel exclusivity to its sponsors. Now it will be able to add the c85,000 MUTV subscriber base to its CRM data set.

“It remains to be seen if MUTV will retain its privileged channel slot adjacent to Sky Sports News once Sky exits.”

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Kerrith Brown Appointed Chairman of British Judo Association

Kerrith Brown has been elected as the new Chairman of the British Judo Association by the British Judo membership and will assume the role from the Annual General Meeting on Saturday 10 November.

Brown was a former elite judoka and claimed bronze for Great Britain at the 1984 Los Angeles Olympics, symptoms as well as being a former World bronze and European Silver medallist.

Since his retirement from competitive judo, medstore he has led a career in business, owning, managing and providing consultancy to a range of organisations.

Brown’s manifesto included pledges to improve coach education and resources, competition structure for children and communications throughout the association as well giving greater ‘grass root’ involvement and a focus on securing sponsorship for the association.

Following the results, Kerrith Brown said: “I’m elated to have been elected as Chairman of the British Judo Association.

“It marks a full journey for me in the sport from the age of 12 right through to the highest level as a player and now as Chair. I’ve been campaigning for 12 months and it’s been hard work as there were some very strong candidates for the role.

“I’d like to say my congratulations to those who have been elected onto the board – this represents a new era for British Judo.

Elections also took place for positions on British Judo’s Board of Directors. Dave Clark has been re-elected to the Board, while Andrew Haffner and Peter Blewett have also been elected. Reuben Davison and Brian Davies will leave the Board.

Dave Clark said: “I am especially pleased and proud that our members again trusted me to assist the Board of the BJA, and the new Chair, to deliver the ambitions of “our” association.

“The members will be at the heart of every decision I take as a Board member and I look forward to supporting them throughout my term.”

Andrew Haffner commented: “I’d like to thank everyone who voted for all the candidates. There’s a lot of work that needs to be done and I will try my best to achieve everything I set out in my manifesto.

“I’d welcome any views from anyone who is interested in judo in Britain.”

Peter Blewett said: “I’m absolutely delighted to be elected and I have to thank everyone who voted.

“To be elected is a very exciting opportunity to take our distinguished Association forward. I feel proud and privileged and look forward to making a difference.”

50 Sponsorship Deals of the Week: 6/7/12

1

Betfred to Sponsor Football Game I AM PLAYR

Friday, 06 July 2012

2

Betfair Get Title Sponsorship Rights to PDC’s World Matchplay

Friday, 06 July 2012

3

RYU Signs Two New UFC Fighters to Sponsorship Roster

Friday, 06 July 2012

4

Bharti Airtel to Sponsor Colombo Championships 2012

Friday, 06 July 2012

5

Argos-Shimano Team und BudgetEnergie unterzeichnen Partnerschaftsvertrag für die Tour de France

Friday, 06 July 2012

6

V8 Supercars Team Gets New Sponsor

Friday, 06 July 2012

7

IOC Signs Eight-Year Renewal with London 2012 Sponsor Adecco

Thursday, 05 July 2012

8

CBR Engineering Expand Partnership with Castleford Tigers

Thursday, 05 July 2012

9

Huddersfield Town Net Partnership with Virgin Atlantic

Thursday, 05 July 2012

10 

Vodafone to Sponsor Brazil’s Play Fair Fiji Tour

Thursday, 05 July 2012

11

MotoGP Agrees Deal with Equipment Provider

Thursday, 05 July 2012

12

CEWE wird Werder-Partner

Thursday, 05 July 2012

13

Hyundai and Kia Benefit from European Championship Deal

Thursday, 05 July 2012

14

Gathering Ireland Becomes Presenting Sponsor of Emerald Isle Classic

Wednesday, 04 July 2012

15

Lotus F1 Partner with Blockbuster Dark Knight Rises

Wednesday, 04 July 2012

16

Leeds United Gets New Hotel Sponsor

Wednesday, 04 July 2012

17

Virgin Hildays to Sponsor Worcestershire-Durham Cricket Clash

Wednesday, 04 July 2012

18

Aquadraat Named Exclusive Water Partner of USA Triathlon

Wednesday, 04 July 2012

19

Fina Get New Sponsor

Wednesday, 04 July 2012

20

British Racing Sign Landmark Deal with Betfair

Wednesday, 04 July 2012

21

IHG’s Crowne Plaza Named Exclusive Hotel Partner of the LPGA

Wednesday, 04 July 2012

22

Wolves Get New Official Sponsor whathouse.co.uk

Wednesday, 04 July 2012

23

Kia Renews Sponsorship of Philippines Soccer Team

Wednesday, 04 July 2012

24

Barclays Close to Premier League Title Sponsorship Renewal

Tuesday, 03 July 2012

25

Incapital Remain Official Sponsors of Herbalife World Football Challenge

Tuesday, 03 July 2012

26

Digicel to Sponsor Bermuda’s Olympic Team at London 2012

Tuesday, 03 July 2012

27

SKODA auch 2012 wieder Hauptsponsor der Tour de France

Tuesday, 03 July 2012

28

Jet Blue Get Naming Rights to Florida Panthers Practice Facility

Tuesday, 03 July 2012

29

Manchester United Unveil New Credit Card after MBNA Renewal

Tuesday, 03 July 2012

30

Toyota Named Official Automotive Partner of Cricket Australia

Tuesday, 03 July 2012

31

SilverSaver Sponsor Nascar’s Blake Koch

Tuesday, 03 July 2012

32

LCL Extends Tour de France Partnership

Tuesday, 03 July 2012

33

Conceptum Sport Logistics Named Official Partner of German National Ski Teams

Tuesday, 03 July 2012

34

Mantis Partner with Belgian WTA Star Laurence Courtois

Tuesday, 03 July 2012

35

iSportconnect to Sponsor at The Football Business Awards

Tuesday, 03 July 2012

36

Vodafone Reviews McLaren F1 Sponsorship

Monday, 02 July 2012

37

Team Sky Renews Pinarello Partnership Until 2013

Monday, 02 July 2012

38

Bridgestone Extends Sponsorship of South America’s Copa Sudamericana

Monday, 02 July 2012

39

Shriners Hospital Continues Title Sponsorship of PGA Tour Event

Monday, 02 July 2012

40

Cesc Fabregas Becomes Brand Ambassador for Soul Electronics

Monday, 02 July 2012

41

Diadora Becomes New Kit Supplier for Birmingham City

Monday, 02 July 2012

42

Leeds United Get New Restaurant Partner

Monday, 02 July 2012

43

Swiss Football League Gets Five New Sponsors

Monday, 02 July 2012

44

Huddersfield Town Renews Partnership with Award Winning Architects

Monday, 02 July 2012

45

Aral neuer Premium-Partner der Formel 3 Euro Serie

Monday, 02 July 2012

46

DOSB und DBS verlängern Partnerschaft mit Audi bis 2016

Monday, 02 July 2012

47

Worldlink Joins Premier League Elite as Sunderland AFC’s New Betting Partner

Monday, 02 July 2012

48

Commonwealth Bank Sponsors Run Melbourne

Monday, 02 July 2012

49

Procter & Gamble Add US Gymnast Jordyn Wieber to Sponsorship Roster

Sunday, 01 July 2012

50

Abacus Named Official Apparel Partner of Asian Tour

Friday, 29 June 2012

Universal Sports Network to Broadcast USA Triathlon Super Sprint Series

USA Triathlon has announced Universal Sports Network will broadcast the two remaining USA Triathlon Super Sprint Series events.

Also designated as the USA Triathlon Elite Sprint National Championships, viagra the Sept. 19 race in Las Vegas will air on Monday, ailment Oct. 7. The event, also known as the Super Sprint Triathlon Grand Prix, will be held under the lights outside the Las Vegas Convention Center and feature a portable pool. Steve Schlanger and 2008 Olympic triathlete Julie Ertel, who formed NBC’s triathlon broadcast team during the 2012 Olympic Games in London, will call the action.

Universal Sports Network will also broadcast the final event of the USA Triathlon Super Sprint Series – scheduled to be held Oct. 26 in San Diego – on Monday, Nov. 11

The USA Triathlon Super Sprint Series opener was also held in San Diego on April 24, following the 2013 Omegawave World Triathlon San Diego..

PST Keen to Take Advantage of Court Delay & Buy Portsmouth

The Pompey Supporters Trust (PST), a fans group trying to buy Portsmouth, are pleased that the latest court hearing has moved back until January 31.

The bid hinges on administrators PKF gaining permission to sell Fratton Park, which is controlled by former Portsmouth owner Balram Chainrai.

PKF and Chainrai’s company Portpin were due in the High Court on Tuesday but the saga is now set to rumble on at least until the end of the month.

An initial hearing was also postponed last month to allow further discussions to take place.

But the PST say the latest delay will enable them to purchase Fratton Park as soon as they complete their proposed takeover.

PST chairman Ashley Brown said: “Our original wish was to buy Fratton Park ourselves and we are optimistic that we will be able to achieve this, which of course is what the fans want.

“However, the single most important thing our supporters can do to help achieve this objective is to convert their pledges or buy a share if they have not yet done so, either as individuals or in syndicates.

“All money is held in an escrow account and will only be used should the bid proceed, as we all hope it will. The more cash we can raise before the final court hearing, the better our chances of success. It is as simple as that.”