50 Sponsorship Deals of the Week: 16/05/14 May 16, 2014 1 Hockey Australia Extends with Two Sponsors Ahead of Hockey World Cup Friday, 16 May 2014 2 Doncaster Rovers Renew with Two Sponsors Despite Relegation Friday, 16 May 2014 3 Wycombe Wanderers Sign Marvel Cars Partnership Friday, 16 May 2014 4 Technogym Named Official Provider of Fitness Equipment for Glasgow 2014 Friday, 16 May 2014 5 Warrior Becomes Official Kit Supplier to Champions Hockey League Friday, 16 May 2014 6 BBL Sign Tickets.com as Official Ticketing Partner Friday, 16 May 2014 7 Hendrick Motorsports Partners with Warner Bros & DC Entertainment Friday, 16 May 2014 8 Web.com Tour’s Blayne Barber Secures New Sponsor Thursday, 15 May 2014 9 BlueRock Energy to Sponsor Washington Nationals Affiliate Thursday, 15 May 2014 10 Premier League Champions Manchester City Sign New Partnership in UAE Thursday, 15 May 2014 11 Luis Suarez Becomes Ambassador for 888poker Thursday, 15 May 2014 12 Titleist Extend European Tour Partnership Thursday, 15 May 2014 13 Northeast Utilities to Title Sponsor Hartford Marathon Thursday, 15 May 2014 14 Verivox Renews Deal as Main Sponsor of SV Sandhausen Thursday, 15 May 2014 15 Liverpool FC Renew Partnership with 188BET Thursday, 15 May 2014 16 FIA Announces EDF as Technical Supplier Thursday, 15 May 2014 17 Rising Golf Star Jordan Spieth Inks AT&T Endorsement Deal Thursday, 15 May 2014 18 Target Expands NASCAR Presence with Turner Scott Motorsports Sponsorship Thursday, 15 May 2014 19 Newcastle Falcons Partner with Gilbert Thursday, 15 May 2014 20 Samsung to Title Sponsor NBA Summer League Thursday, 15 May 2014 21 Derby County Secures New Shirt Sponsor Thursday, 15 May 2014 22 Northwestern Mutual Becomes Presenting Sponsor of Rose Bowl Wednesday, 14 May 2014 23 Kobalt Tools to Sponsor Olsbergs MSE in 2014 Red Bull Global Rallycross Wednesday, 14 May 2014 24 San Francisco 49ers Speed Off with Toyota Wednesday, 14 May 2014 25 Ford Becomes First Automobile Sponsor of Chinese Super League Wednesday, 14 May 2014 26 Southampton Terminate Kit Deal with Adidas Wednesday, 14 May 2014 27 New York Liberty Announce Fidelis Care as Official Health Plan Partner Wednesday, 14 May 2014 28 Zoot Sports to Sponsor UCI’s Team Katusha Wednesday, 14 May 2014 29 Ironman Secures Arctic Ease as Latest Sponsor Wednesday, 14 May 2014 30 Citroën Extends Deal as Official Automotive Partner of Arsenal Wednesday, 14 May 2014 31 Allianz Joins IPC Athletics as Global Partner Wednesday, 14 May 2014 32 Calvin Klein Golf to Sponsor Ricoh Women’s British Open Wednesday, 14 May 2014 33 Newcastle Jets Sign Ticketmaster Partnership Tuesday, 13 May 2014 34 Race Ramps Revealed as New Technical Supplier of Formula Drift Tuesday, 13 May 2014 35 Stella Artois Named Official Beer of Wimbledon Tuesday, 13 May 2014 36 Subway Announced as Shirt Sponsor of Inverness Caledonian Thistle Tuesday, 13 May 2014 37 Huawei Inks Ghana FA Partnership Tuesday, 13 May 2014 38 Samsung to Supply Smartphones for England’s World Cup Quest Tuesday, 13 May 2014 39 USA Triathlon Renew TYR Sport Gold-Level Partnership Tuesday, 13 May 2014 40 Kent Cricket Renews Partnership with Canterbury Christ Church University Tuesday, 13 May 2014 41 Rugby Players’ Association Secures Rhead Group as Official Supplier Tuesday, 13 May 2014 42 Audi Becomes Exclusive Automobile Partner for Royal Hong Kong Yacht Club Tuesday, 13 May 2014 43 Atlanta Hawks Reveal Audemars Piguet as Official Time Keeper Monday, 12 May 2014 44 Southampton FC Announce Veho as New Main Sponsor Monday, 12 May 2014 45 London Wasps Gets Sponsorship Boost Ahead of European Play-Off Monday, 12 May 2014 46 Prosecco Secures World Superbikes Partnership Monday, 12 May 2014 47 Warwickshire Cricket Extends Free Radio Partnership Monday, 12 May 2014 48 Kansas Lottery Renews Title Sponsorship of NASCAR Nationwide Series Race Monday, 12 May 2014 49 Alessandro Zanardi Joins BMW as Brand Ambassador Monday, 12 May 2014 50 MMA Fighter Ryan Jimmo Signs Endorsement Deal with Axxess Pharma Monday, 12 May 2014 More for you DAZN announced as broadcasting partner of Bundesliga and Bundesliga 2 in Canada Scottish FA and Scottish Gas announce five-year agreement Envision Racing announce new partnership with Cartoon Network EMEA Post-Event Report: GenZ Masterclass+ Lando Norris’s Quadrant team prepare for Rocket League Championship Series NFL appoints Claire Parnell as senior director, international communications Bundesliga returns to Middle East and North Africa after two year break StreamAMG appoint new directors Moovit and Medipol Başakşehir FK expand global mobility partnership