50 Sponsorship Deals of the Week: 19/09/14

September 19, 2014

1

Atlético Madrid Sign Huawei as Global Partner

Friday, 19 September 2014

2

AC Milan Sign Hotpoint as Premium Sponsor

Friday, 19 September 2014

3

Suncorp Renews Queensland Rugby League Partnership

Friday, 19 September 2014

4

CityJet Become Official Airline Partner of Ospreys

Friday, 19 September 2014

5

Eventmasters to Sponsor Moseley RFC

Friday, 19 September 2014

6

Portland Trail Blazers Partner with Daimler Trucks

Friday, 19 September 2014

7

Hockey India Appoint Shiv Naresh as Kit Partner

Thursday, 18 September 2014

8

EL AL Israel Airlines to Sponsor Brooklyn Nets Preseason Game

Thursday, 18 September 2014

9

Kumho Tyre Inks Marketing Deal with La Liga

Thursday, 18 September 2014

10

Manchester United Renew Maybank as Official Retail Banking Partner in Three Asian Countries

Thursday, 18 September 2014

11 

Mercedes F1 Renew IWC Schaffhausen Partnership

Thursday, 18 September 2014

12

HARMAN Agrees Multi-Year Marketing Partnership with NBA

Thursday, 18 September 2014

13

Johnnie Walker Becomes Official Whisky of Formula 1

Thursday, 18 September 2014

14

Stanley Black & Decker to Sponsor Joe Gibbs Racing in 2015

Thursday, 18 September 2014

15

Country Bob’s Set to Sponsor Richard Childress Racing at Texas Motor Speedway

Thursday, 18 September 2014

16

Cypress Associates to Sponsor Tommy Baldwin Racing at Dover International Speedway

Thursday, 18 September 2014

17

Nike Suspends Adrian Peterson’s Endorsement Deal

Wednesday, 17 September 2014

18

Cricket Ireland Receives Major Financial Boost from Indian Conglomerate

Wednesday, 17 September 2014

19

Exeter Chiefs Signs Doosan Industrial Sponsorship Deal

Wednesday, 17 September 2014

20

Portugal Masters Signs New European Tour Deal as New Sponsors are Revealed

Wednesday, 17 September 2014

21

Ben Ainslie Racing Partner with Yamaha

Wednesday, 17 September 2014

22

Lotte Chilsung to Sponsor 2015 Gwangju Summer Universiade

Wednesday, 17 September 2014

23

Charlotte Hornets Seal Food Lion Partnership

Wednesday, 17 September 2014

24

Upper Deck Becomes CFL’s Official Trading Card Partner

Wednesday, 17 September 2014

25

Ryder Cup Golfer Jamie Donaldson Signs TaylorMade Equipment Deal

Wednesday, 17 September 2014

26

Mouser Electronics to Sponsor Rebellion Racing Team for COTA Le Mans Race

Wednesday, 17 September 2014

27

Carolina Panthers Announce New Official Office Equipment & Service Provider

Tuesday, 16 September 2014

28

Florida Hospital Extends Tampa Bay Lightning Sponsorship

Tuesday, 16 September 2014

29

Rising Basketball Star Emmanuel Mudiay to Endorse Under Armour

Tuesday, 16 September 2014

30

Yum! Brands Renews Kentucky Derby Sponsorship

Tuesday, 16 September 2014

31

Betclic to Sponsor Fiorentina

Tuesday, 16 September 2014

32

Chinese Basketball Association Secures New Sponsor

Tuesday, 16 September 2014

33

USANA Announces Carli Lloyd as Ambassador

Tuesday, 16 September 2014

34

Chesapeake Bay Roasting to Sponsor Navy Athletics

Tuesday, 16 September 2014

35

Samsung to Sponsor Jordan Athletes at Asian Games

Tuesday, 16 September 2014

36

Radisson Suspends Sponsorship of Minnesota Vikings after Peterson Scandal

Tuesday, 16 September 2014

37

Rheem and NTS Motosports to Sponsor Ron Hornaday Jr’s Return to NASCAR

Tuesday, 16 September 2014

38

Hero to Title Sponsor 2014 World Challenge Golf

Tuesday, 16 September 2014

39

Brett Favre Named Copper Fit Brand Ambassador

Monday, 15 September 2014

40

Penn Mutual to Title Sponsor Collegiate Rugby Championship

Monday, 15 September 2014

41

Mercedes-Benz Becomes Official Vehicle Supplier of Bath Rugby

Monday, 15 September 2014

42

Sony PlayStation 4 Gets Naming Rights to National Premier Leagues

Monday, 15 September 2014

43

BlueCross Named Official Health Insurance Carrier of Memphis Grizzlies

Monday, 15 September 2014

44

Hertz Renews Penrith Panthers Partnership

Monday, 15 September 2014

45

Hyundai Renews Olympique Lyonnais Sponsorship

Monday, 15 September 2014

46

BMW Extends MotoGP Partnership Until 2020

Monday, 15 September 2014

47

Chelsea Announce New Official Whisky Partner

Friday, 12 September 2014

48

NHL Partners with Crest Canada

Friday, 12 September 2014

49

Taishan to Sponsor United World Wrestling

Friday, 12 September 2014

50

Baku 2015 Names Sitecore as Official Supporter

Friday, 12 September 2014