Virgin Atlantic Sponsors Two Caribbean Premier League Teams

Virgin Atlantic Caribbean has agreed a deal to sponsor two teams at this year’s Limacol Caribbean Premier League (CPL).

The airline is sponsoring the Antigua Hawksbills and St Lucia Zouks.

Andre Bello, sales, marketing and corporate communications manager, Virgin Atlantic Caribbean said: “I think the 2013 series managed to capture the imagination of Caribbean fans, and introduced a broader audience to the game.

“We wanted to have an opportunity with even more cricket enthusiasts this year, and so have sponsored the teams from two of our markets.”

The five-week CPL tournament begins on Friday in Grenada where the Hawksbills will play the Guyana Amazon Warriors.

Jamie Stewart, Commercial Director, CPL T20 said, “It is a real pleasure to welcome back one of the world’s great brands to the “biggest party in sport”. Virgin Atlantic is a name that is synonymous with fun and excitement and that is what the CPL is all about. We welcome their support this year of the Antigua Hawksbills and St Lucia Zouks, two squads both with excellent chances of lifting the title.”

In addition to the team sponsorship Virgin will be sponsoring the Zouks’ and Hawsbkills’ Man of the Series competition for fans.

Bello explained: “We want to add another dimension to the event and invite fans to vote via the teams’ Facebook pages for their favourite player of the series.” The player with the most votes will win a trip to London