Tushaar Garg Hired as Business Director for TSA India

Total Sports Asia have announced Tushaar Garg will join the organisation as Business Director of the Indian office.

TSA India has an established presence with 3 offices in India in Mumbai (Powai), viagra Delhi NCR (Gurgaon) and Bangalore. 

Tushaar Garg joins TSA effective immediately. He will report to Suvrangsu Mukherjee, Managing Director of the Indian Subcontinent. 

Prior to joining TSA, Tushaar worked with IMG India for 4 years where his most notable experience was the marketing of the central commercial program of the IPL since its inception in 2008. With IPL, a good example of one the world’s most successful new sports property launches, he gained enormous experience in the workings of a major ‘start up’ sport business project conducting business in India.

He also worked as the General Director of UAE Beach Soccer, a start-up project of the Dubai Sports Council in partnership with the UAE Football Association endorsed by the Dubai Events and Promotions Establishment (DEPE), the agency tasked with promoting Dubai as a year-round destination of events and retail promotions, better known for organising the Dubai Shopping Festival. 

“I am pleased to have Tushaar join our team. His relevant experience combined with his learning at FIFA Master make him a strong choice. Tushaar will contribute in growing TSA’s current business and also play a crucial role in assisting the leadership of TSA as we negotiate the complex challenges in the development of a new growth chapter in TSA’s history,” said Mukherjee 

“Joining TSA is a homecoming for me. I am delighted to be joining TSA led by my former colleague and long-time mentor Suvrangsu. I believe in TSAs clear focus on emerging markets and emerging trends in sports marketing to drive growth and look forward to working under his leadership again,” said Garg. Tushaar is also a former Tennis Player.