Sockatyes to Sponsor Player Socks in Liga BBVA

The Liga de Fútbol Profesional (LFP) have signed an agreement with Sockatyes who will sponsor player socks in the Liga BBVA and Liga Adelante.

‘Sockatyes’ is a product that is functional for players, as well as providing new advertising space. The first club to use them will be Club Atlético de Madrid, in its match against RCD Espanyol on 19 October in the Vicente Calderón.

The presentation was attended by Adolfo Bara, the LFP’s director of marketing, Clemente Villaverde, Club Atlético de Madrid’s director, Stanley Yu, director of ‘Sockatyes’, as well as Russell Pointon, director and founder of ‘Sockatyes’.