Schüco Renews Naming Rights of Arminia Bielefeld’s Stadium

February 10, 2014

Bundesliga 2 team Arminia Bielefeld have renewed their partnership with Schüco International KG who will retain stadium naming rights for a further three years until June 2017.

The extension continues their partnership that began in January 2004.

The SchücoArena has evolved along with their SkyOffices and the office of the DSC to the workplace of many East Westphalia. In addition to various regular fan and education projects, apoplectic she is also meeting place for numerous social projects become and also offers companies not only attractive Third use of opportunities beyond the sport. Is used sustainably and the grandstand roof of the East Stand: With the help of 8,000 individual photovoltaic modules produce Schüco and Stadtwerke Bielefeld here 80,000 kilowatt hours of electricity per year.

Thomas Lauritzen, Schüco International KG, said: “The further extension of naming rights is a clear commitment of our company to the Bielefeld site. Arminia and Schüco will continue to benefit from this intensive partnership. “

Marcus Uhlig, Arminia Bielefield-CEO: “We are very pleased that Schüco International KG to know in the future as a strong partner at our side. The contract extension over the stadium naming rights in the tenth year of its existence is a great story and an expression of a strong Bielefeld partnership. “

Philipp Hasenbein, Managing SPORT FIVE: “The collaboration with the Schüco International KG is very closely and intensively for many years and we are happy to continue this cooperation. For the club, it is important to be able to forgive this very valuable marketing law constant at such a prestigious, ostwestfälisches company.”