Respect Your Universe to Sponsor Five UFC Events Beginning with UFC 141

December 16, 2011

Respect Your Universe, Inc. (RYU) a recently launched premium high performance apparel line, have announced that it will become an official event sponsor for five UFC events beginning with UFC 141:Brock Lesnar vs. Alistair Overeem on Dec. 30 at the MGM Grand Garden Arena in Las Vegas.

As an official UFC event sponsor, RYU will be visible in various elements throughout UFC events, including logo displays and live announcements during bouts, along with television promotions and placement on the UFC website. RYU’s presence on UFC.com will include rotating ads equating to tens of millions of impressions. In addition, RYU will have various items from its new apparel line available for purchase at UFCStore.com.

The four additional UFC events that will feature RYU in 2012 will be announced in the months ahead.

RYU President, John Wood, said: “We are excited to announce this opportunity with the UFC and are looking forward to a mutually beneficial relationship in 2012. The UFC is the fastest growing sports organization in the world. This agreement gives RYU a tremendous opportunity to reach the UFC’s loyal and rapidly-expanding fan base.”

All of the RYU apparel items and products have been produced from organic and/or recycled materials utilizing some of the best yarn and fabric suppliers in the world while achieving the performance attributes desired by Mixed Martial Arts fighters and the true everyday athlete.