MoneyGram to Sponsor 2014 CONCACAF Champions League

March 11, 2014

The Confederation of North, order Central American and Caribbean Association Football (CONCACAF) has announced today a partnership with MoneyGram for the leading money transfer company to sponsor the CONCACAF Champions League fixtures through 2014.

The one-year agreement covers the quarterfinals, semifinals and final round of the 2013/14 Champions League, as well as the group stage of the 2014/15 event. MoneyGram will also sponsor this year’s prestigious Golden Boot Award, to be presented to the tournament’s top scorer at the conclusion of the championship series in April.

“We are excited to welcome MoneyGram as an official sponsor of the CONCACAF Champions League,” said CONCACAF General Secretary Enrique Sanz. “As the Champions League continues to grow in popularity and extend its reach across the region, this partnership with MoneyGram is sure to prove fruitful for all involved.”

Under terms of the deal, MoneyGram will leverage visibility at this year’s Champions League fixtures, and team up with CONCACAF in the use of Champions League branding and marks. MoneyGram may also organize fan-oriented activations and events at host stadiums around the Confederation.

“Consumers are at the center for MoneyGram and football is a passion shared by them in many countries. We are excited to bring football closer to our consumers with this sponsorship and for the MoneyGram brand to gain exposure throughout Latin America & Caribbean,” said Emilio Veiga Gil, MoneyGram’s Senior Marketing Director for Latin America & Caribbean.