Lycamobile Remains Official Mobile Partner of West Ham United

August 16, 2013

West Ham United have renewed their partnership with global provider of low-cost international mobile calls, impotent | Lycamobile.

The lucrative deal, case which sees Lycamobile continue as West Ham United’s official mobile partner, will provide the company with the opportunity to utilise the Club’s advertising, branding, signage and hospitability rights. 

West Ham United Vice-Chairman Karren Brady said: “We are delighted that Lycamobile has chosen to extend its partnership at such an exciting time for West Ham United. The agreement is another indicator of our growing global appeal, which will only increase further as our exciting move to the Olympic Stadium draws closer. 

“It is clear that West Ham has real synergy with Lycamobile as we both share a real commitment to serving the local community. With its impressive global and UK footprint, there are a number of joint opportunities within the local community and international territories which will benefit both our and Lycamobile’s huge following.”

Subaskaran Allirajah, Lycamobile Group Chairman, commented: “Our sponsorship of West Ham United Football Club has proved successful for both parties and we are thrilled to be extending our relationship. West Ham United is hugely popular in our key markets, and we are excited to continue work with this fantastic Club and engage closely with its loyal fans. At Lycamobile we are passionate about reaching out to our communities and we hold sports sponsorship close to our hearts as a way to do this. We look forward to a long and prosperous relationship with West Ham United and wish them the best of luck for the new season.” 

Lycamobile has a strong heritage in sports sponsorship, most notably its recent investment in Trinidad and Tobago Red Steel, the newly-created representative cricket team of Trinidad and Tobago in the Caribbean Premier League.